Experience

Macy's

• Retail Apparel and Fashion
• 700 & Above Employee

• Director Marketing/Sales Driving

  • May 2015 - Present

  Macy's Food Division:1. Chosen to lead the marketing and communications direction of nationwide 250+ unit food and beverage division. Results proved +60% of customer awareness in retail environment.2. Drive in-store restaurant and coffee bar awareness through digital and in-store print marketing. Report and track customer analytics from marketing campaigns and customer engagement.3. Organize and deliver in-store customer experience (CX) events. Bring brand awareness to events promoting loyalty and food division business.4. Managed relationships with 3rd parties and maintained brand standards for Macy's licensed food operators. (Starbucks, Wolfgang Puck)5. Integrated resources and created a media kit for all new opening locations and external community awareness / involvement.6. Established official social media accounts for food division and oversaw regional media accounts to support promoting and communication of media traffic.Macy's has been a leader not only in the retail realm, but also in the restaurant and beverage industry having celebrated over 125 years in food service offering customers a Rest and Refresh during their shopping experience. Show less

• Manager Selling Effectiveness

  • Jul 2006 - May 2015

  - Initiate and negotiate vendor contracts with top leading retail vendors- Partner with Buying offices to outline parameters of sales goals and incentive payouts- Communicate all contract detail to HR teams and employees outlining role and responsibility- Submit vendor incentive monies to HR/Payroll for employee payout across all retail stores- Provide monthly chargeback reporting to vendors for reimbursement- Develop training and communication tools for 600+ store training focused on specialized selling Show less



Marshall Field & Company

• United States
• Retail

• Executive Supervisor Guest Relations

  • Jul 2003 - Jul 2006

  Managing team to respond to all incoming customer communication on behalf of Macy's including e-mail, written correspondence and telephone. Managing team to respond to all incoming customer communication on behalf of Macy's including e-mail, written correspondence and telephone.



Target

• United States
• Retail
• 700 & Above Employee

• Unit Development Leader

  • Jan 2000 - Jun 2003

  Responsible for national roll-out of Target branded Visa credit card. Tested, wrote and implemented all policies, procedures and training for new card platform. Conducted train-the-trainer for management. Call Center leader managing team answering incoming and outgoing collection calls and credit customer service inquiries. Responsible for national roll-out of Target branded Visa credit card. Tested, wrote and implemented all policies, procedures and training for new card platform. Conducted train-the-trainer for management. Call Center leader managing team answering incoming and outgoing collection calls and credit customer service inquiries.