Experience

Naive.

• Sweden
• Media Production
• 1 - 100 Employee

• Acting CEO, Executive Producer

  • Jan 2023 - Present

  VP, acting CEO and Executive Producer covering a parental leave during 2023. VP, acting CEO and Executive Producer covering a parental leave during 2023.



new—land

• United Kingdom
• Movies and Sound Recording
• 1 - 100 Employee

• Executive Producer (freelance)

  • Feb 2022 - Dec 2022



Freelance

• Stockholm, Stockholm County, Sweden

• Freelance Agency Producer/Executive Producer/Producer

  • Jun 2021 - Jan 2022



Follow the Cath

• Stockholm, Stockholm County, Sweden

• Certified Personal Trainer and Endurance Coach

  • Jan 2020 - May 2021

  Running Coach at Urban Tribes Coach at Acid Training Personal Trainer Running Coach at Urban Tribes Coach at Acid Training Personal Trainer



Freelance

• Stockholm, Sweden

• Client Director and Project Manager

  • May 2018 - Sep 2019

  During the past year as a digital client director and project manager I have worked with; - Global social media campaign and website for a design collaboration with one of Sweden’s largest retail brands. - Client director at the leading customer experience agency in the Nordics, working with a Global FMCG client for the Nordic market. The goal is to develop process’ and build a long-term team and client relation, find new business opportunities as well as advise the client on digital marketing. - Project Manager at a Consumer sports brand Inhouse department.



Adamsky

• Sweden
• Advertising Services
• 1 - 100 Employee

• Head of Production and Executive Producer

  • Feb 2018 - Apr 2018

  Joined Adamsky as part of management to financially grow and strategically develop the business. Our aim was to develop the Adamsky business offer to better suit the modern marketing world, by shifting focus and identifying new sales opportunities, and then re-build a new organization. Joined Adamsky as part of management to financially grow and strategically develop the business. Our aim was to develop the Adamsky business offer to better suit the modern marketing world, by shifting focus and identifying new sales opportunities, and then re-build a new organization.



NORD DDB

• Sweden
• Advertising Services
• 1 - 100 Employee

• Account Director

  • Jun 2017 - Feb 2018

  During my time at DDB I signed a new global client, I also secured the clients long-time commitment and grew it into one of the agency’s largest accounts. Besides client work I was involved in pitch work, many which are now signed clients. Campaign and client work included strategy, content production, commercial film and stills, social media and brand playbook. During my time at DDB I signed a new global client, I also secured the clients long-time commitment and grew it into one of the agency’s largest accounts. Besides client work I was involved in pitch work, many which are now signed clients. Campaign and client work included strategy, content production, commercial film and stills, social media and brand playbook.



B-Reel Films

• Sweden
• Media Production
• 1 - 100 Employee

• Producer

  • 2010 - Jun 2017

  Produced commercial films, still shoots, digital campaigns, events, and much more. Main responsibilities included budgeting, making sure the cross-functional teams meet each deadline, always with creativity in focus. Besides project work I was also part of setting up goals, standards and workflows, on-boarding documents, communication and more. Did work for a variety of clients such as Spotify, Volvo, H&M, Blackberry, OLW, Stadsmissionen and worked with agencies and clients from all over the world.



Lightair - Air purification for life

• Marketing & Sales Assistant (Part-time)

  • 2008 - 2010

  Worked for a Swedish start up as they were launching their product internationally, entering the European and US market.Large variety of tasks such as conducting air purification tests in public spaces, organising and attending trade fairs, managing website, customer service, assisting in marketing strategies, sales, film productions and production of other marketing materials.

• Marketing & Sales Asistant

  • 2007 - 2008

  Worked for a Swedish start up as they were launching their product internationally, entering the European and US market.Large variety of tasks such as conducting air purification tests in public spaces, organising and attending trade fairs, managing website, customer service, assisting in marketing strategies, sales, film productions and production of other marketing materials.