Cathlyn Gillespie

Visual Design Specialist at O'Brien Glass Industries
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Contact Information
us****@****om
(386) 825-5501
Location
AU

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Jodie Willis

Cat is a tenacious, professional and talented problem solver in the art of graphic design. Her ability to deliver powerful branded and corporate collateral that successfully communicates to the desired audience whilst meeting business objectives is something all businesses should value. Her focus is creating solutions, working with stakeholders and delivering the best outcomes possible. Cat is an asset to any business requiring the creative skills of someone who also understands the business requirements.

Simon Druery

Cat is a delight to work with. She takes the initiative and applies innate creative flair to projects big and small. With an attention to detail and a warm, accommodating manner she works extremely well in a team and goes the extra mile when the pressure is on to make sure great work is delivered on time. Her contemporary sense of composition, an understanding of colour combinations and care for typography ensures Cat is a well-rounded designer and I'd recommend her as a valuable asset to any design or advertising studio.

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Credentials

  • RSA
    -

Experience

    • Australia
    • Retail
    • 300 - 400 Employee
    • Visual Design Specialist
      • Jun 2017 - Present

    • Visual Branding
      • Jun 2017 - Present

      - Developing and implementing the marketing strategy to drive brand awareness, customer engagement and acquisition. - Develop campaign materials for launches across staff, customers and social media.- Event support through art direction, graphic design, floor planning, lighting design, communications, event coordination and branding etc for pre, during and post event. - Translate data and information into visual assets.- Rebrand, develop and implement brand guidelines across all media and divisions.- Managing third party designers and overseeing work completed.- Managing multiple projects from start to finish with great attention to details.- Collaboration with multiple stakeholders whilst keeping in mind the purpose and target market.- Project timeline management.- Presenting and communicating design concepts and decisions.- Liaising with suppliers, external stakeholders and B2B customers.- Reviewing, revising and creating branded marketing collaterals.- Reviewing, editing copy based on copyright and law requirements.- Vehicle wrap design for all brand and models.- Rolling out and standardise branch internal and external signage for refurb, relocation and new branches across all divisions.- Type setting, creating layout, balancing content, image editing and setting up print ready artwork- Editing, cut, colour correct videos.- Managing, organise and building of image library. Show less

    • Australia
    • Design Services
    • 1 - 100 Employee
    • Designer
      • Apr 2017 - Jun 2017

      Design across branding, print, digital, & environmental graphics. Design across branding, print, digital, & environmental graphics.

    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Graphic Designer
      • Feb 2016 - Mar 2017

      I am responsible for creating visual concepts to communicate ideas that inspire, inform, or captivate consumers; and to develop the overall layout and production design for advertisements, brochures, magazines, and corporate reports. Job duties include, but not limited to are: - Develop graphics and visual images for product illustrations, logos, and websites - Determine the message the design should portray - Setting and updating brand guidelines - Managing client proposals from typesetting through to design, print and production - Incorporate changes recommended by the clients into the final design - Select colors, images, text style, and layout - Setting up artwork for print - Editing and creating images, videos, interactive banners and animations - Review designs for errors before printing or publishing, and suggesting improvements if required Show less

    • Australia
    • Retail
    • 100 - 200 Employee
    • Digital Graphic Designer
      • Jul 2015 - Feb 2016

      - Develop a professional range of marketing communication collateral to support the business objectives adhering to corporate style guidelines. - Working alongside other designers, copywriters and developers to provide design solutions across all departments in the business. - Designing and amending a variety of digital media such as graphics for site and social media, EDMs, landing pages, lookbooks, advertising, packaging, window decals, digital video content as well as sales and marketing collateral. - Photograph and retouching images. - Implementing new branding across business collateral (digital and print) - Interpret, develop and apply strategic insights to design solutions. - Providing layouts and graphics for investor or client pitches. - Creating and managing filing system used by the design team. - Providing and predicting time frame for completion of work. Show less

    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Graphic Designer
      • Oct 2014 - May 2015

      - Managing and design numerous projects simultaneously - Produce jobs from concept through to print ready artwork - Interpret and develop briefs into strong visual communication solutions - Full campaign development with strategic creative and positioning - Develop innovative digital design solutions across a whole range of sales and marketing material, including EDMs, branding, digital and print - Managing and design numerous projects simultaneously - Produce jobs from concept through to print ready artwork - Interpret and develop briefs into strong visual communication solutions - Full campaign development with strategic creative and positioning - Develop innovative digital design solutions across a whole range of sales and marketing material, including EDMs, branding, digital and print

    • Australia
    • Entertainment Providers
    • 1 - 100 Employee
    • Graphic Design / Marketing Coordinator
      • Aug 2012 - Oct 2014

      - Publication management - Brand management - Social media strategy development and management - Graphic design of material for products and various marketing channels - Manage and design newsletters, EDM’s, sale catalogues and electronic product guide - Assist in the copywriting, design, editing, production and distribution of high quality publications, electronic media and websites. - Oversee and monitoring all social media throughout the organisation - Ensure the accurate archiving and filing of Show Technology’s various records image library and marketing files for the ongoing use of Show Technology. - Liaise effectively with staff and contractors in the delivery of marketing services, including working with external suppliers for the delivery of content and other marketing related resources. - Setting up artwork for print - Product management: photographing, editing and ensuring the true representation of products. - Filming, editing and producing videos for product demostrations. Show less

    • Graphic Designer / Marketing Coordinator
      • Aug 2012 - May 2013

    • Freelance Graphic Designer / Photographer
      • 2007 - Jul 2012

      - Designing graphics for advertising and marketing - Managing projects/Multi tasking - Event photography - Preparing for shoots and photo editing - Concept developing - Client briefing/Consultation - Design/Trend research - Designing graphics for advertising and marketing - Managing projects/Multi tasking - Event photography - Preparing for shoots and photo editing - Concept developing - Client briefing/Consultation - Design/Trend research

    • Graphic Designer
      • May 2011 - Oct 2011

      - Creating artist impressions for projects - Photo manipulating - Research and formulate new design concepts - Prepare and design cut sheets - Design company brochure - Design and create visual impressions for office interior - Contributing ideas and concepts for projects - Creating artist impressions for projects - Photo manipulating - Research and formulate new design concepts - Prepare and design cut sheets - Design company brochure - Design and create visual impressions for office interior - Contributing ideas and concepts for projects

    • Graphic Designer
      • 2010 - 2010

      - Responsible for researching design trends - Digitalising fabric patterns - Designing graphics for jerseys - Transferring graphics onto fabric - Supervising the printing process - Setting graphics ready for print - Checking progress of overseas producting - Setting up stock ready for shipping - Responsible for researching design trends - Digitalising fabric patterns - Designing graphics for jerseys - Transferring graphics onto fabric - Supervising the printing process - Setting graphics ready for print - Checking progress of overseas producting - Setting up stock ready for shipping

  • Easyway
    • Mascot
    • Graphic Design Assistant
      • 2008 - 2008

      - Contributing advertising ideas - Setting graphics for print - Contacting suppliers - Assisting in new store openings - Designing promotional and marketing materials - Designing in-store graphics - Preparing and setting up products for photo shoots - Contributing advertising ideas - Setting graphics for print - Contacting suppliers - Assisting in new store openings - Designing promotional and marketing materials - Designing in-store graphics - Preparing and setting up products for photo shoots

    • Jnr Graphic Designer
      • 2008 - 2008

      - Designing promotional materials - Assisting with the printing process - Sending approvals to clients - Assisting senior designers - Setting up artwork for print - Design research - Brainstorming advertising ideas - Contacting and researching suppliers - Designing promotional materials - Assisting with the printing process - Sending approvals to clients - Assisting senior designers - Setting up artwork for print - Design research - Brainstorming advertising ideas - Contacting and researching suppliers

Education

  • University of Western Sydney
    Bachelor's degree, Design (Visual Communications)
    2006 - 2009
  • Menai High School
    HSC
    2000 - 2005
  • University of Sydney

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