Experience

Career Resource Center, Inc.

• United States
• Professional Training and Coaching
• 1 - 100 Employee

• Manager of Operations

  • Haz 2022 - - Halen



The Woman's Club of Evanston

• Public Relations and Communications Services
• 1 - 100 Employee

• Member

  • 2009 - - Halen

  130-year-old organization dedicated to community service, philanthropic work, and friendship. Board of Directors, Executive Committee, Marketing and Public Relations Chair, 2011-2012• Addressed high-level executive issues concerning organizational governance; managed six-person teamCrafted press releases and promoted programs, membership recruitment, and fundraising events, resulting in record-breaking event attendance and prominent local media coverage • Increased club's presence on social networking sites; launched club's Twitter presence; developed club's first ever social networking policy• Coordinated participation in external community events, including Evanston's Fourth of July parade, obtained donations and received positive feedback from members and community for innovative parade presence• Currently serving on Membership Committee, responsible for new member engagement



Junior League of Chicago

• United States
• Civic and Social Organizations
• 1 - 100 Employee

• Member

  • 1995 - - Halen

  108-year-old organization with over 2,000 members committed to mentoring, advocacy and education for at-risk women and girls.Board of Directors, Recording Secretary, Officer, Personnel Committee member, 2009-2010Part of key team that oversaw high-level strategic issues, operations and governanceNominating ChairResponsible for sourcing and engaging new Board members and senior executives and other leadership positions; managed ten-person team Marketing Vice PresidentParticipated on management team that oversaw the JLC’s day-to-day operations; worked within a $47,000 marketing budget• Supervised a six-person team and actively took part in the external marketing function, including public relations, publication of member magazine, annual report, brochure and website• Coordinated public relations campaign for 90th Anniversary and gala and major special events, securing prominent media coverage in Chicago Tribune, Daily Herald, Chicago Home and Garden magazine, Milwaukee-Journal Sentinel, and local radio stations • Co-produced promotional video for new member recruitment and donor solicitation; project delivered on time and within $5,000 budget



Self Employed

• Real Estate
• 1 - 100 Employee

• Freelance Writer

  • 2006 - Tem 2022

  Write features and content published in national consumer magazine and local weekly newspaper special sections. Publications include duPont REGISTRY: A Buyer’s Gallery of Fine Homes, duPont REGISTRY: Luxury Living in Tampa Bay, and Pioneer Press suburban Chicago newspapers.• Interview business owners and top executives to generate story write content• Established excellent relationships with clients and colleagues; complimented for professional and positive relationship building• Wrote first-ever and regular cover story for special put-out section in Pioneer Press, topics included luxury real estate, home design, travel, fashion, fashion and beauty, business profiles, retail and shoppingAsked to write feature content and ongoing article series for publication



Trader's Source magazine

• Account Executive

  • 2003 - 2004

  Start-up bi-monthly magazine for the futures industry with national and international distribution of 25,000 and additional circulation of 5,000 for promotion at trade shows, seminars, and industry events • Crafted press release and developed PR strategy for magazine’s launch, receiving widespread industry coverage on Dow Jones newswire, Business Wire, Yahoo! Finance and other widely read industry websites and news outlets• Established positive relationships with new and existing advertisers, resulting in retention of advertisers and increased new business each issue



Carol Evans Poynter Marketing Communications

• Account Executive

  • 1999 - 2001

  Boutique marketing communications firm with national and international clients in business and finance, nonprofit, associations, art and design• Launched national and international strategic public relations campaigns for clients, securing prominent coverage in major consumer monthly publications such as CFO magazine and industry-specific publications worldwideExceeded client’s expectations by doubling and tripling the results from previous campaigns Boutique marketing communications firm with national and international clients in business and finance, nonprofit, associations, art and design• Launched national and international strategic public relations campaigns for clients, securing prominent coverage in major consumer monthly publications such as CFO magazine and industry-specific publications worldwideExceeded client’s expectations by doubling and tripling the results from previous campaigns



Chicago Botanic Garden

• United States
• Zoos and Botanical Gardens
• 300 - 400 Employee

• Public Relations Coordinator

  • 1994 - 1996

  Major cultural institution and tourist attraction with over 25,000 members, visited by 750,000 patrons annuallyPublic Relations Coordinator• Served as only member of public relations department and media contact, improved quality and doubled quantity of media coverage in print and broadcast coverage locally and worldwide. • Established positive relationships with press; provided quality press release content, resulted in the creation of a regular section featuring CBG’s events and programs in the Pioneer Press suburban newspapers• Enhanced relationships with key constituents; served on committees with prominent Cook County officials and Glencoe Chamber of Commerce