Experience

Baker, Burton & Lundy, P.C.

• United States
• Law Practice
• 1 - 100 Employee

• Marketing Consultant

  • 2007 - 16 years

  Manage public relations, media and communications materials including messaging strategy, ads, press releases, social media and creation of multiple websites. Clients include the Law Offices of Baker, Burton & Lundy and Rockwater Resources as well as offering pro bono consulting to various non-profits including Opportunity Fund, Los Angeles and Plant With Purpose.



Plant With Purpose

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Board Member 12 years, Board Chair 3 years

  • 2008 - 2021

  Board Member, 2008-2014, 2016 - 2021 Board Chair 2011-2014 Participated on Board Development, Executive Committees, offered ideas for marketing and publicity strategy. Traveled to five of the countries that Plant With Purpose operates in: Tanzania, Burundi, Thailand, Dominican Republic, and Mexico to help build capacity in the local staff. Led Marketing workshops in Thailand and Burundi; Team Building in Tanzania; How to Write a Business Plan in Thailand. Founder and… Show more Board Member, 2008-2014, 2016 - 2021 Board Chair 2011-2014 Participated on Board Development, Executive Committees, offered ideas for marketing and publicity strategy. Traveled to five of the countries that Plant With Purpose operates in: Tanzania, Burundi, Thailand, Dominican Republic, and Mexico to help build capacity in the local staff. Led Marketing workshops in Thailand and Burundi; Team Building in Tanzania; How to Write a Business Plan in Thailand. Founder and Leader - Oaxaca Wahines Created the annual "Oaxaca Wahine Trip": taking a group of women from California to work with women in small villages in Oaxaca, Mexico. Organized Handicraft Exchanges to share resources and craft ideas for micro businesses, speakers on nutrition and spiritual reflections. The trip continued for nine years until trips were paused because of COVID. Show less



Cana Consulting

• Belgium
• 1 - 100 Employee

• Marketing Consultant

  • 1990 - 2004

  Provide marketing and public relations expertise. Clients included: Pepsi: Coordinated Pepsi Playpark community outreach program which provided safe zones to play in underprivileged areas. Supervised development of new parks, created press materials and planned park openings and events at the parks, wrote proposals for new park locations, evaluated safety of materials used in the parks. Also coordinated Pepsi's anti-substance abuse multi-media program for southern California high schools… Show more Provide marketing and public relations expertise. Clients included: Pepsi: Coordinated Pepsi Playpark community outreach program which provided safe zones to play in underprivileged areas. Supervised development of new parks, created press materials and planned park openings and events at the parks, wrote proposals for new park locations, evaluated safety of materials used in the parks. Also coordinated Pepsi's anti-substance abuse multi-media program for southern California high schools. Planned multiple grand openings with celebrities in different cities for kickoffs, oversaw scheduling for over 100 high schools in the greater southern Californian region. POW/MIA Movement: Became a major advocate to help families of veterans and particularly those with relatives who were declared POW/MIA from the Vietnam war to develop a strong voice in demanding help from government to find out the fate of their loved ones. Planned press conferences in Los Angeles and Washington DC, created media strategy, wrote and submitted press releases to media all over the nation and the world with articles in People, Newsweek, Time, New York Times, Washington Post, Los Angeles Times repeatedly. Scheduled speaking engagements for family advocates, researched information pertaining to MIA/POW cases among veterans and contacts in other countries. Also worked with Rogers & Cowan and Rogers & Associates public relations. Show less



Kraft Foods

• United States
• Food and Beverage Manufacturing
• 1 - 100 Employee

• Brand Management Intern & Sales Marketing Assistant

  • 1987 - 1988

  Chicago, IL and Los Angeles, CA Kraft Headquarters in Chicago - Brand Management Intern. Created plans and positioning for new products, helped present annual marketing review, and generated ideas to increase market share of current products. Kraft Sales office in Los Angeles - Marketing assistant for sales force. Analyzed sales trends in local market and prepared presentations and sales materials for representatives to use.



Hamilton Advertising

• United States
• Advertising Services

• Account Executive

  • Sep 1984 - Sep 1986

  West Hollywood, California Managed client relations for a boutique ad agency, wrote advertising plans, presented creative ideas, bought media, developed collateral, magazine and newspaper ads for a variety of clients include LA Clippers, Kyocera, Ocean Pacific, Lanz clothing, Woman's Workout World and M/ACom. Also participated in business development by cold calling, developing leads and winning accounts for the firm.



Twin Circle Publishing

• Advertising Coordinator

  • Jun 1983 - Sep 1984

  Century City, California Managed display advertising for two newspapers. Created ad layouts weekly, proofread all display and classified advertising, and collected orders and payment for ads. Also submitted articles for publication in the newspapers.