Experience

mula. | B2B Merchandise Platform

• Germany
• Internet Publishing
• 1 - 100 Employee

• Head of Marketing

  • Sep 2022 - Present



Workist

• Germany
• Software Development
• 1 - 100 Employee

• Head Of Marketing

  • Sep 2021 - Jul 2022

  Developing and executing a comprehensive marketing strategy that prioritises demand generation and presenting our brand in front of relevant target audiences, in a way that creates interest and drives a quality sales pipeline. Hiring and developing a a top performing team, responsible for content, demand generation, digital, branding, social etc. Implementing the systems and processes necessary for marketing to be data driven, highly efficient, and to deliver at scale. Developing and executing a comprehensive marketing strategy that prioritises demand generation and presenting our brand in front of relevant target audiences, in a way that creates interest and drives a quality sales pipeline. Hiring and developing a a top performing team, responsible for content, demand generation, digital, branding, social etc. Implementing the systems and processes necessary for marketing to be data driven, highly efficient, and to deliver at scale.



Zalando Marketing Services

• Advertising Services
• 200 - 300 Employee

• Commercial Product and Strategy Lead

  • Aug 2018 - Aug 2021

• Brand Strategy Consultant

  • May 2017 - Aug 2018



LOVOO

• Germany
• Internet Publishing
• 1 - 100 Employee

• Senior Business Development Manager

  • Oct 2015 - Oct 2016



GameGenetics

• Germany
• Advertising Services

• Senior Business Development Manager

  • Jul 2015 - Sep 2015

• Business Development Manager

  • Apr 2014 - Jul 2015

  - Identifying strategic partners for the company, pitching the company’s sales value proposition and building online and mobile marketing strategies for their marketing needs.- Initiating and growing long lasting cooperation with leading partners, while performing creative thinking, high level negotiation skills and optimization methods to grow the company’s revenue, profit and client base.- Re branding of the company logo and website design: planning and conceptualizing the company’s brand image while working hand in hand with an external design team.- Growing the company’s sales team: recruiting, procedure set up and conducting training workshops for new members of the team. Show less

• Games Account Manager

  • Dec 2013 - Apr 2014

  Account manager for major game developers and marketing agencies. Maintaining and growing close business relationships with clients, while delivering optimized traffic solutions with maximization of ROI.Managed marketing campaigns across a variety of gaming platforms and optimize the performance of campaigns on an ongoing basis.



Mobiklix a division of MediaShakers

• Account Manager

  • 2013 - Nov 2013



Charles University

• Czechia
• Higher Education
• 700 & Above Employee

• Honorary Student Exchange Program (B.A)

  • Sep 2011 - Feb 2012

  Majoring in International Relations and Foreign Affairs Majoring in International Relations and Foreign Affairs



Coral Reef Technologies ltd.

• Israel

• System Control and optimization

  • Jan 2010 - Sep 2011

  Monitoring multiple algo-trading systems in an international investment company. QA and optimization of software performances and data transfer. Creative problem solving while analyzing data from the different monitoring tools. Communicating and coordinating with different global communications service providers and stock markets. Monitoring multiple algo-trading systems in an international investment company. QA and optimization of software performances and data transfer. Creative problem solving while analyzing data from the different monitoring tools. Communicating and coordinating with different global communications service providers and stock markets.



Knesset

• Israel
• Government Administration
• 200 - 300 Employee

• Intern at the Office of Member of Knesset Yohanan Plesner (Kadima Party)

  • Mar 2010 - Jul 2010

  Intern at the Office of Member of Knesset (Israeli Parliament) Yohanan Plesner (Kadima Party), responsible for foreign affairs. Intern at the Office of Member of Knesset (Israeli Parliament) Yohanan Plesner (Kadima Party), responsible for foreign affairs.



European Union

• International Affairs
• 700 & Above Employee

• European Union youth delegation to Germany and France

  • Jul 2009 - Aug 2009

  Member of a European Union youth delegation to Germany and France concerning international and regional conflicts (one of only 10 participants recruited from all over Israel). Member of a European Union youth delegation to Germany and France concerning international and regional conflicts (one of only 10 participants recruited from all over Israel).