Catherine Tock

Director, Amazon Channel at GrowGeneration Corp
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Contact Information
us****@****om
(386) 825-5501
Location
Grand Rapids Metropolitan Area

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Tamara Wade

Innovative in developing and maintaining multi-channel shipping departments. She is an expert at ecommerce fulfillment, and managed an entire team. Cate was instrumental at growing the business into a powerhouse on multiple channels, along with recognizing opportunity and acting on it. Cate is an asset. She is tenacious, and driven. Excellent at research and growth management. Fantastic to work with.

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Experience

    • United States
    • Retail
    • 100 - 200 Employee
    • Director, Amazon Channel
      • Apr 2023 - Present

      • Identifying new product opportunities to increase profits and expand the product catalog.• Upload and optimize product listings, content, visual assets, and conversion rates• Track and analyze ASIN performance, rankings, ratings, and customer reviews• Purchasing and maximizing e-commerce merchandise across multiple locations• Maintaining Amazon Brand Registry pages, A+ content, and promotional and marketing content for 15+ Private Label brands• Develop, manage, and execute Amazon Advertising campaigns. Manage Advertising relationships, to build out key campaign strategies determining the most efficient means of spending funds to meet internal KPIs as well as meeting customer expectations• Resolving Amazon listing compliance disputes• Leading a team that can procure orders and complete branch functions efficiently• Partnering with key cross-functional teams to ensure all relevant organizational goals are factored into branch projects• Cross-functional experience assisting the Executive team with analyzing and onboarding new e-commerce channel acquisitions• Managing relationships with digital agencies and facilitating software development Show less

    • Amazon Seller Central Account Manager
      • Sep 2019 - Apr 2023

      • Identifying new product opportunities to increase profits and expand the product catalog.• Upload and optimize product listings, content, visual assets and conversion rates• Track and analyze ASIN performance, rankings, ratings and customer reviews• Purchasing and maximizing e-commerce merchandise across multiple locations.• Maintaining Amazon Brand Registry pages, promotional and marketing content for multiple Private Label brands.• Develop, manage, and execute Amazon Advertising campaigns. Manage Advertising relationships, to build out key campaign strategies determining the most efficient means of spending funds to meet internal KPI's as well as meeting customer expectations• Resolving Amazon listing compliance disputes.• Leading a Team that can procure orders and complete branch functions efficiently.• Partnering with key cross-functional teams to ensure all relevant organizational goals are factored into branch projects.• Cross-functional experience assisting the Executive team with analyzing and onboarding new e-commerce channel acquisitions.• Managing relationships with digital agencies and facilitating software development. Show less

    • Amazon Seller Central Account Manager
      • Apr 2015 - Sep 2019

      • Identifying new product opportunities to increase profits and expand the product catalog. • Upload and optimize product listings, content, visual assets and conversion rates • Track and analyze ASIN performance, rankings, ratings and customer reviews • Purchasing and maximizing e-commerce merchandise across multiple locations. • Maintaining Amazon Brand Registry pages, promotional and marketing content for multiple Private Label brands. • Develop, manage, and execute Amazon Advertising campaigns. Manage Advertising relationships, to build out key campaign strategies determining the most efficient means of spending funds to meet internal KPI's as well as meeting customer expectations • Resolving Amazon listing compliance disputes. • Leading a Team that can procure orders and complete branch functions efficiently. • Partnering with key cross-functional teams to ensure all relevant organizational goals are factored into branch projects. • Cross-functional experience assisting the Executive team with analyzing and onboarding new e-commerce channel acquisitions. • Managing relationships with digital agencies and facilitate software development. Show less

    • United States
    • Financial Services
    • Administrative Assistant
      • 2015 - May 2015

      • Provided primary executive support for the Tax Team. • Provided general office support ranging from preparing and organizing sensitive documents to internal purchasing and related clerical duties. • Created and maintained new processes for the safe preparation and storage of a variety of internal & external sensitive documents. • Maintained computerized calendar system. • Provided Customer Service both in person and via phone and email. • Provided primary executive support for the Tax Team. • Provided general office support ranging from preparing and organizing sensitive documents to internal purchasing and related clerical duties. • Created and maintained new processes for the safe preparation and storage of a variety of internal & external sensitive documents. • Maintained computerized calendar system. • Provided Customer Service both in person and via phone and email.

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