Catherine Tai
Product Manager at PMReady Global- Claim this Profile
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Bio
Credentials
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Social and Behavior Researcher
CITI ProgramOct, 2021- Nov, 2024
Experience
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PMReady Global
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Professional Organizations
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1 - 100 Employee
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Product Manager
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Sep 2023 - Present
-Collaborated closely with cross-functional teams, including software engineering, ux design, and marketing, to ensure the alignment of product development efforts towards the product launch and phase 2 updates-Expanded and maintained a comprehensive product roadmap, prioritizing feature development and updates based on a deep understanding of customer needs and market trends gathered by user research and feedback forms-Implemented Agile methodologies, leading weekly meetings and sprint planning sessions to improve team efficiency and product delivery timelines Show less
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Graphic Designer
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May 2023 - Sep 2023
-Developed and executed go-to-market strategies, including brand and writing guides to build our startup’s vision of an inclusive resource-driven community for all aspiring PMs-Led optimized content strategy by identifying use cases to generate leads aligned with our product launch
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SASE - SUNY Binghamton
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United States
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Non-profit Organizations
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1 - 100 Employee
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Vice President
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May 2023 - Present
-Managed cross-functional executive board communication to promote diversity, professionalism, and community-Created and launched an alumni network to promote outreach and networking to aspiring STEM minority groups
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Executive Secretary
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May 2022 - Present
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Emerging Technology Studio at Binghamton University
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Project Manager
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Oct 2021 - Present
- Developed marketing strategy with social media and collaborations to increase customer interaction by 45% - Leveraged user empathy to identify several use cases for our services to increase outreach throughout campus - Provided optimal functionality and seamless operation to facilitate efficient product development and prototyping - Developed marketing strategy with social media and collaborations to increase customer interaction by 45% - Leveraged user empathy to identify several use cases for our services to increase outreach throughout campus - Provided optimal functionality and seamless operation to facilitate efficient product development and prototyping
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Thomas J. Watson College of Engineering and Applied Science, Binghamton University
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United States
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Higher Education
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100 - 200 Employee
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Social Media Marketing Specialist
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Jan 2022 - May 2023
-Ideated and implemented social media growth strategy utilizing Canva to publish over 50 DEI emphasized content -Scaled social media to over 250 users and increased social media engagement and outreach by 200% using SEO -Ideated and implemented social media growth strategy utilizing Canva to publish over 50 DEI emphasized content -Scaled social media to over 250 users and increased social media engagement and outreach by 200% using SEO
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Binghamton University Asian Student Union
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Digital Marketing Chair
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Sep 2021 - May 2023
-Designed new website on WordPress and Wix to increase online presence, communication and user engagement -Leveraged data analysis to coordinate marketing strategies, increasing engagement and traffic by over 70% -Designed new website on WordPress and Wix to increase online presence, communication and user engagement -Leveraged data analysis to coordinate marketing strategies, increasing engagement and traffic by over 70%
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The Women's Network
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United States
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Professional Organizations
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400 - 500 Employee
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Vice President of Diversity and Inclusion
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Jun 2021 - Feb 2022
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Marketing Coordinator
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Jan 2021 - Jun 2021
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offcultured
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United States
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Online Media
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Freelance Writer
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Apr 2020 - Dec 2021
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SASE - SUNY Binghamton
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United States
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Non-profit Organizations
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1 - 100 Employee
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Freshman Ambassador
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Aug 2020 - May 2021
-Worked in a specialized team of 3 and diverse Executive Board to promote success in the professional world -Participate in weekly career development, fundraising, and community events -Promote SASE to potential new members, serving as a liaison for the freshman class -Worked in a specialized team of 3 and diverse Executive Board to promote success in the professional world -Participate in weekly career development, fundraising, and community events -Promote SASE to potential new members, serving as a liaison for the freshman class
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Binghamton University
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Higher Education
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700 & Above Employee
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Undergraduate Student Researcher
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Aug 2020 - Feb 2021
-Image and Acoustics Signals Analysis Researcher in the First Year Research Immersion Program at Binghamton University. -Collaborated with a team of five student researchers to craft and present a research proposal to faculty and peers. -Image and Acoustics Signals Analysis Researcher in the First Year Research Immersion Program at Binghamton University. -Collaborated with a team of five student researchers to craft and present a research proposal to faculty and peers.
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Dentist Assistant/ Receptionist
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Sep 2019 - Apr 2020
Organized patient information into the company database and helped schedule and handle patient affairs. Organized patient information into the company database and helped schedule and handle patient affairs.
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The Daebak Company
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South Korea
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Retail
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1 - 100 Employee
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Content Writer
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Sep 2018 - Mar 2020
Published 25+ articles while working in a team of other interns and editors to publish articles weekly and market to their consumers. Published 25+ articles while working in a team of other interns and editors to publish articles weekly and market to their consumers.
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Education
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Thomas J. Watson College of Engineering and Applied Science, Binghamton University
Bachelor of Science - BS, Industrial Systems Engineering -
Bard College
Associate of Arts - AA, Liberal Arts and Sciences/Liberal Studies -
Bard High School Early College
High School Diploma, 3.9