Experience

Consumer Intelligence

• United Kingdom
• Financial Services
• 1 - 100 Employee

• Head of Marketing

  • Jul 2023 - 6 months

  Bristol, England, United Kingdom

• Head of Consumer Strategy

  • Sep 2022 - Jul 2023

  Remote Successfully developed and launched a benchmarking solution which enables home and motor insurers, PCWs and consultancies to benchmark brand performance against outcomes 3 & 4 of the FCA's Consumer Duty regulation.

• Interim Marketing Director

  • Aug 2021 - Sep 2022

  Remote As Interim Marketing Director, I covered maternity leave in the commercial leadership team reporting directly to the CEO. It was an exciting time to step into this position as we were experiencing unprecedented change in the insurance industry due to new regulation, leading to increased demand for our services, and launching a plethora of new products. During this period, I executed strategies that maximised our brand’s visibility and capitalised on the opportunity to bring new products to… Show more As Interim Marketing Director, I covered maternity leave in the commercial leadership team reporting directly to the CEO. It was an exciting time to step into this position as we were experiencing unprecedented change in the insurance industry due to new regulation, leading to increased demand for our services, and launching a plethora of new products. During this period, I executed strategies that maximised our brand’s visibility and capitalised on the opportunity to bring new products to market.

• PR and Communications Manager

  • Jul 2018 - Aug 2021

  Remote As the PR and Communications Manager at Consumer Intelligence, I steered the strategic direction of PR and internal communications activity. I played a pivotal role in building brand awareness, positioning Consumer Intelligence as the ‘go-to’ insight partner for our clients and markets. In 2020, I launched and led the company’s first webinar series, which secured 1.5k regitrations and drove over 200 new business leads in its first year. In addition, I was responsible for ensuring that the… Show more As the PR and Communications Manager at Consumer Intelligence, I steered the strategic direction of PR and internal communications activity. I played a pivotal role in building brand awareness, positioning Consumer Intelligence as the ‘go-to’ insight partner for our clients and markets. In 2020, I launched and led the company’s first webinar series, which secured 1.5k regitrations and drove over 200 new business leads in its first year. In addition, I was responsible for ensuring that the internal communications built confidence and clarity for every member of staff in the role they played in delivering our company vision.



Duotog

• Co-founder and photographer

  • Aug 2021 - 2 years 5 months

  Southampton, England, United Kingdom Made my side-gig a little more official! Check us out at www.duotog.com 📸



Different Strokes Charity

• United Kingdom
• Philanthropic Fundraising Services
• 1 - 100 Employee

• Trustee (Marketing and Communications)

  • Nov 2018 - 5 years 2 months



Solent NHS Trust

• Hospitals and Health Care
• 700 & Above Employee

• Research and Improvement Communications Manager

  • Sep 2017 - Jul 2018

  Portsmouth, United Kingdom Responsible for: Website development and management Brand development Social media Campaigns Reputation management Proactive and reactive press activity Copywriting Internal communications Graphic design Video production Photography



Southern Health NHS Foundation Trust

• United Kingdom
• Hospitals and Health Care
• 700 & Above Employee

• Communications and Engagement Officer

  • Oct 2013 - Sep 2017

  Southampton, England When I initially joined the Trust, I was responsible for supporting the Communication and Engagement Managers to deliver communications plans in line with the business needs of a number of the Trust's divisions, including the Children's Services Division, the Southampton and West Hampshire Integrated Services Division, the Mental Health Division and corporate services. During this time I worked with the divisions to identify and secure positive press opportunities, produce and design… Show more When I initially joined the Trust, I was responsible for supporting the Communication and Engagement Managers to deliver communications plans in line with the business needs of a number of the Trust's divisions, including the Children's Services Division, the Southampton and West Hampshire Integrated Services Division, the Mental Health Division and corporate services. During this time I worked with the divisions to identify and secure positive press opportunities, produce and design patient literature and newsletters, source and compose internal good news stories and craft statements in response to negative media enquiries, amongst other things. Between August and October 2014, I supported the Head of Internal Communications in the lead up the a Trust wide Care Quality Commission inspection. This was an intensive period of activity, in which we produced a range of communications to ensure staff were prepared for the new style of inspection. I was specifically involved in arranging a series of Executive briefings, setting up weekly webinars, creating and maintaining intranet pages, designing publications and noticeboards for wards, and ensuring key messages were appropriately shared with staff through established communication channels. As part of a team-wide restructure my role transformed to focus specifically on internal communications. I was made responsible for managing the key internal communication channels, including the Weekly Bulletin and The Journal - the Trust wide staff magazine. I was also involved in representing the Communications Team for a number of internal initiatives, such as the Trust's Health and Wellbeing programme and the New Ways of Working work stream. Show less



Brighterway Charity

• United Kingdom
• Wellness and Fitness Services

• Communications and Engagement Officer (secondment)

  • Jun 2015 - Jul 2016

  Tatchbury Mount, Calmore brighterway is the charity for Southern Health NHS Foundation Trust. I joined the team when the charity still went by its previous name 'Southern Health NHS Foundation Trust General Charitable Fund'. At that time the team were about the embark on a process of creating a new identity for the charity which would resonate with the Trust's staff, patients, service users, family, friends, and the local community. I was brought in as the communications lead. Over a three month period, our… Show more brighterway is the charity for Southern Health NHS Foundation Trust. I joined the team when the charity still went by its previous name 'Southern Health NHS Foundation Trust General Charitable Fund'. At that time the team were about the embark on a process of creating a new identity for the charity which would resonate with the Trust's staff, patients, service users, family, friends, and the local community. I was brought in as the communications lead. Over a three month period, our small team of three shortlisted names, visual identities, consulted with staff and patients, and gained sign off from the Trust board. During this time, I developed key messaging, built a website, wrote and designed online resources, held feedback sessions, gathered case studies, set up social media, and created a communications strategy for the charity. In September 2015, we re-launched the charity internally to Southern Health staff as 'brighterway'. The aim of re-launching with a new identity was to change how the organisation viewed charitable funds. Previously, staff had very low awareness of charitable funds and those that knew about them found it difficult to access funding and had little understanding of why funds were so unequally divided between services. By becoming 'brighterway' we were able to position ourselves as a proactive fundraising charity, encouraging staff to think outside of existing funds and about what they would like to fundraise for - making the seemingly impossible possible. Since launching brighterway, I have also been able to start building a outward facing reputation and presence for the charity. I have been helping teams who are proactively fundraising to promote their appeals externally by securing local media coverage, creating case studies to be presented to potential corporate donors and sharing their fantastic work via social media. Already, we are starting to find that more and more people recognise brighterway as a local charity brand. Show less



Compass Group UK & Ireland

• United Kingdom
• Food and Beverage Services
• 700 & Above Employee

• Communications Assistant

  • Jul 2012 - Oct 2013

  Uxbridge A vibrant role, creating engaging internal and external communications for the UK's leading contract catering and support services provider, across a range of sectors including healthcare; education; defence and government; fine dining and sports, leisure and hospitality, with an internal audience of over 50,000 employees. Responsbilities: - Manage and develop communications channels, including intranet, corporate website, internal magazine, social media and press releases - Work… Show more A vibrant role, creating engaging internal and external communications for the UK's leading contract catering and support services provider, across a range of sectors including healthcare; education; defence and government; fine dining and sports, leisure and hospitality, with an internal audience of over 50,000 employees. Responsbilities: - Manage and develop communications channels, including intranet, corporate website, internal magazine, social media and press releases - Work closely with senior stakeholders to ensure business requirements are being met through engaging PR activity - Build internal and external relationships across the industry - Provide assistance with reactive PR - Provide support at a range of events, including site visits, culinary competitions, conferences and tradeshows - Photograph events, people and activities to provide images to accompany communications including press releases and the internal magazine Show less



Solent NHS Trust

• Hospitals and Health Care
• 700 & Above Employee

• Membership Officer

  • Aug 2011 - Jun 2012

  Southampton As part of the communications team at Solent NHS Trust, I was responsible for recruiting Trust members and engaging with them to aid the organisation's journey to gaining Foundation Trust status. I assisted in recruiting over 4000 Trust members whilst in post. Recruitment was done both face-to-face and through a variety of digital and traditional marketing methods. I organised and managed a calendar of recruitment events, maintained the member database, managed the Trust's social media… Show more As part of the communications team at Solent NHS Trust, I was responsible for recruiting Trust members and engaging with them to aid the organisation's journey to gaining Foundation Trust status. I assisted in recruiting over 4000 Trust members whilst in post. Recruitment was done both face-to-face and through a variety of digital and traditional marketing methods. I organised and managed a calendar of recruitment events, maintained the member database, managed the Trust's social media channels, co-wrote the membership magazine and acted as the first point of contact for members. In addition to my job role, I produced a number of videos to support internal communications, designed and created a dedicated membership website and carried out a number of photo shoots. NHS membership provides opportunities for the local community, patients, staff and partners to get involved in the Trust's work and have a much bigger say in the way the local health services are run. To gain Foundationd Trust status, Solent NHS Trust needs to recruit 10,000 members by 2014. Show less



Winchester News Online

• Editor

  • Jun 2010 - Mar 2011

  Winchester University Winchester News Online (WINOL) is a community news, sports and features service produced by BA Journalism and MA Journalism students in simulated live conditions at the University of Winchester. The project has been recognised by the Broadcast Journalism Training Council (BJTC), winning the BJTC’s award for Innovation in Journalism Education for two years running.