Experience

True Terpenes

• United States
• Manufacturing
• 1 - 100 Employee

• Content Manager

  • Mar 2022 - Present



WV Great Barrel Company

• • Jul 2020 - Mar 2022

  Sales & Marketing team lead responsible for developing and executing brand strategy across all channels, driving sales and building brand equity and reputation as a voice for innovation, transparency, and social sustainability in the distilling industry• Own all copywriting, brand voice and communications including website, social media content, brand videos, sponsored content, marketing materials, advertising, PR, and customer communications• Strategically shape and evolve brand, connecting key quality differentiators to brand identity and origin story to earn trust and loyalty in competitive marketplace• Identify incoming trends and develop product initiatives and creative to establish WV Great Barrel Company as industry leader and partner for distillers in barrel-aged product innovation• Art produce and art direct brand photography and video library• Direct highly successful sales strategy; manage sales and customer service team Show less

• • Sep 2019 - Jul 2020

  Distiller Partnerships, brand building, and innovation at the world's most advanced whiskey barrel cooperage in the heart of Appalachia

• • May 2019 - Sep 2019



Freelance (Self employed)

• Writing and Editing
• 700 & Above Employee

• Copywriter

  • May 2006 - Mar 2022

  Copywriting, Brand Storytelling, SEO-aligned Content Writing, and Grant Writing for brands, universities, and nonprofits including: Symbiome; WV Great Barrel Company; University of Utah; The Ohio State University; The City of White Sulphur Springs, WV; Crabtree, Rohrbaugh & Associates, Architects Copywriting, Brand Storytelling, SEO-aligned Content Writing, and Grant Writing for brands, universities, and nonprofits including: Symbiome; WV Great Barrel Company; University of Utah; The Ohio State University; The City of White Sulphur Springs, WV; Crabtree, Rohrbaugh & Associates, Architects



University of Utah

• United States
• Higher Education
• 700 & Above Employee

• • Aug 2011 - Jan 2018

  Creative Writing, New Media, Composition

• • Jul 2014 - Jul 2016

  Highlights include: Conception, Development, Design, and Execution of Hivemind Book Club of Salt Lake City; Grant Writing with ZAP, Utah Humanities, UDAM, and Doctorow Foundation; Assisting Creative Writing Program Director in running the University of Utah Guest Writers Series.

• • Aug 2009 - Aug 2011



The Ohio State University

• United States
• Higher Education
• 700 & Above Employee

• • Jan 2009 - May 2009

  Completion Fellowship

• • Jan 2008 - Jan 2009

  All creative, editorial, and marketing duties related to running the literary magazine of The Ohio State University.

• • Aug 2006 - Jan 2008

  Creative Writing & Composition



Saatchi & Saatchi

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Art Producer

  • May 2005 - May 2006

  Produce award-winning work for Johannes-Leonardo founders Jan Jacobs and Leo Premutico. Clients include Pro-Bono, General Mills, Proctor & Gamble, Baby Bel Produce award-winning work for Johannes-Leonardo founders Jan Jacobs and Leo Premutico. Clients include Pro-Bono, General Mills, Proctor & Gamble, Baby Bel



Lowe & Partners Worldwide, New York

• New York, NY

• Junior Copywriter & Creative Assistant; Junior Art Producer

  • Aug 2003 - May 2005

  Junior Copywriter for Macy's and Johnson & Johnson Work closely with Art Directors to select photographers and artists; produce agency photography shoots; organize and run agency castings Clients include GMC, Johnson & Johnson, Saab, Macy’s, New Business Junior Copywriter for Macy's and Johnson & Johnson Work closely with Art Directors to select photographers and artists; produce agency photography shoots; organize and run agency castings Clients include GMC, Johnson & Johnson, Saab, Macy’s, New Business



Thames & Hudson

• United Kingdom
• Book and Periodical Publishing
• 100 - 200 Employee

• Marketing & Editorial Assistant

  • Jan 2002 - Aug 2003

  Edit, proofread, and fact-check manuscripts, catalogs, and book jackets Write book descriptions for promotional catalog; create press releases Edit, proofread, and fact-check manuscripts, catalogs, and book jackets Write book descriptions for promotional catalog; create press releases