Experience

París Constructor

• Colombia
• Building Materials
• 1 - 100 Employee

• Commercial Executive

  • Jan 2021 - Present

  Functions:- Attract and identify new clients, through cold prospecting, managing andapproving budgets in order to expand sales and generate sustained growth in Quindío.- Make consultative sales by identifying customer needs, with the purpose ofbuilding loyalty and generating new business opportunities.- Guarantee the expansion of the assigned portfolio by obtaining new projectsand managing due compliance with it.Achievements:-Exceeded sales goals in the last 3 months by 130%.- I increased portfolio billing by 30% in the last semester.- I invoiced a total of 2,100 million in 2021, for the Quindío Regional.Clients: Camu, Urbe, Proarquitectura, Epic, CC Unicentro, Hermón, among others.



Espacio y Mercadeo

• Colombia
• Advertising Services
• 1 - 100 Employee

• Account executive - KAM

  • Feb 2020 - Oct 2020

  Functions:-Design and execute trade and BTL strategies for clients, through contracting and budget management, with the aim of increasing sales, generating a greater presence and brand recall for clients.Achievements:- I fulfilled 95% of the KPI regarding the expectations raised by the clients.- Optimized the monthly sales projection of each of the accounts by 25%.- Regularized the portfolio of clients assigned to me by 80%.Clients: Nike, Editorial Santillana, Papeles Nacionales and Tierra fertil.



LA FÓRMULA BTL

• Commercial Executive

  • Jan 2009 - Jan 2020

  Functions:-Design and execute BTL strategies, through launches, fairs and events, in order to publicize the brand. Generating greater growth of leads and ensuring greater recall.- Generate strategic alliances with suppliers that allow optimization of the budget by saving resources, preserving the archetype and essence of the brand.- Capture and identify potential prospects, detecting their needs, in order to generate new business opportunities.Achievements:-Coordinated the logistics of the activities and events developed by our clients, ensuring 100% compliance with the clients' B2B and B2C strategies.-I participated in the creation of the first 2 gastronomic festivals organized by the Mayor's Office of Cajicá. Exceeding the expectations raised by the organizing body, with an attendance of more than 12,000 people.-I was part of the team that structured the first vintage fairs organized by the Carrefour Group, where more than 15,000 people attended in the 4 main cities of Colombia for 3 consecutive years.Clients: Chubb, Findeter, Fundación Bolívar Davivienda, Nestle, Mayor of Cajicá,Carrefour, Casa Editorial El Tiempo, Éxito, Colombian League Against Cancer, among others.