Catalina Espinosa

Marketing Manager at Qstomize, Renault Group
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Contact Information
us****@****om
(386) 825-5501
Location
Paris, Île-de-France, France, FR
Languages
  • Inglés Full professional proficiency
  • Francés Native or bilingual proficiency
  • Espagnol Native or bilingual proficiency

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Experience

    • France
    • Motor Vehicle Manufacturing
    • 100 - 200 Employee
    • Marketing Manager
      • Nov 2023 - Present

      - Managing a team of 6 people.- Responsible for the marketing strategy of products, services, pricing, and distribution networks worldwide.- Developing the product range and necessary tools for commerce.

    • Product Manager - Passenger Vehicles
      • Oct 2019 - Nov 2023

      - Defining the commercial offering for Qstomize's passenger vehicles: Learning vehicles, limited editions, and corporate transformations worldwide (France, G9, Asia, and the Americas).- Proposing product developments and pricing throughout the product lifecycle.- Analyzing the competition for domestic and international markets.- Creating and updating promotional materials for each vehicle.- Reviewing PC sales results and proposing action plans.

    • Switzerland
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Hospital Product Manager
      • Apr 2019 - Sep 2019

      - Creating and updating documents for hospital tenders in collaboration with key account managers and various company departments. - Analyzing hospital markets. - Participation in product launch meetings. - Developing sales forecasts for new medications. - Organizing national congresses. - Creating and presenting marketing campaigns at sales seminars. - Creating and updating documents for hospital tenders in collaboration with key account managers and various company departments. - Analyzing hospital markets. - Participation in product launch meetings. - Developing sales forecasts for new medications. - Organizing national congresses. - Creating and presenting marketing campaigns at sales seminars.

    • United States
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Promotional Events Coordinator, LA North (Colombia - Peru)
      • Sep 2015 - Aug 2016

      - Creation, structuring, and implementation of tools for the successful development of promotional events. - Development, elaboration, and monitoring of product strategies to enhance brand positioning. - Market analysis and budget control. - Organization of product launch operations for Imbruvica®. - Management, approval, and procurement of promotional materials. - Creation, structuring, and implementation of tools for the successful development of promotional events. - Development, elaboration, and monitoring of product strategies to enhance brand positioning. - Market analysis and budget control. - Organization of product launch operations for Imbruvica®. - Management, approval, and procurement of promotional materials.

    • Germany
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Marketing Coordinator
      • Jun 2014 - Sep 2015

      - Development and control of events. - Planning and execution of product strategies to promote brand positioning. - Management, approval, and purchase of promotional materials. - Budget control. - Organizing product launch operations - Development and control of events. - Planning and execution of product strategies to promote brand positioning. - Management, approval, and purchase of promotional materials. - Budget control. - Organizing product launch operations

    • Colombia
    • International Trade and Development
    • Event Coordinator for 'Vive Argentina 2013'
      • Feb 2013 - Sep 2013

      Organizer of 'Vive Argentina 2013,' responsible for logistics, event branding, sponsorship acquisition, communications, and follow-up Organizer of 'Vive Argentina 2013,' responsible for logistics, event branding, sponsorship acquisition, communications, and follow-up

    • Colombia
    • International Trade and Development
    • Events Coordinator
      • Apr 2012 - Jul 2012

      - Creation of the image, event organization, and communication - Sponsorship search - Creation of the image, event organization, and communication - Sponsorship search

    • Colombia
    • International Trade and Development
    • Marketing Assistant
      • Feb 2010 - Apr 2011

      - Responsible for organizing and executing events - Responsible for organizing and executing events

Education

  • IGR - IAE Rennes
    Master in Marketing and Sales
    2018 - 2019
  • Université Rennes 2
    University Diploma in French Language C2
    2016 - 2018
  • Pontificia Universidad Javeriana
    Master 1 : Specialist in Marketing Management
    2013 - 2014
  • Fundación Universidad de Bogotá 'JorgeTadeo Lozano'
    Bachelor's Degree in Advertising and Marketing, Advertising
    2007 - 2012

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