Cassidy Van Slyke Blenke

Founder & Marketing Specialist at Arcadia Marketing LLC
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Location
St Louis, Missouri, United States, US

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5.0

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Chelsea Cepicky, MBA

Cassidy is excellent at handling client communications and finding out precisely what clients are looking to achieve. She manages large projects with ease and is great at brainstorming and providing feedback to ensure projects exceed her client's expectations. I enjoyed Cassidy's positive attitude; it makes her a joy to work with.

Sam Heaton

Cassidy is a wildly-positive and driven individual with a passion for client interaction. I spent a significant amount of time working with Cassidy on a variety of accounts, and she is always well managed, professional, forward thinking, and put's the client first. In our time working together, Cassidy taught me the ins and outs of client facing, how to learn and understand each unique client and market space, and most importantly, how to be a great teammate. Cassidy is an incredible addition to any work place and will always bring a smile.

Stephanie Silvey

I was impressed from the very first conversation I had with Cassidy. She is thoughtful with how she approaches her work and cultivates her relationships. She is focused and able to think strategically through challenges. You can always count on Cassidy to not only suggest new ideas but to take them and see them through completion. Cassidy is a breath of fresh air and such a positive force in our office. She maintains professionalism even in the most trying times and she faces challenges without fear. She’s an incredibly hard worker and I'm honored to have crossed paths with her professionally.

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Credentials

  • Google Analytics Individual Qualification (IQ)
    Google
    Oct, 2013
    - Sep, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Founder & Marketing Specialist
      • Feb 2020 - Present

      Arcadia Marketing helps people uncover, understand, and fulfill their marketing goals through discovery, planning, and execution. Capabilities include: Strategic Planning // Content Digital + Social SEO Optimization Social Listening & Reporting Branding & Identity Web Design Specialty Account Services Project Management Media Execution Arcadia Marketing helps people uncover, understand, and fulfill their marketing goals through discovery, planning, and execution. Capabilities include: Strategic Planning // Content Digital + Social SEO Optimization Social Listening & Reporting Branding & Identity Web Design Specialty Account Services Project Management Media Execution

    • Board Member
      • Mar 2020 - Present
    • Senior Client Success Manager
      • 2018 - Feb 2019

      Managed and supervised client relationships and strategy for agency’s top enterprise level accounts driving measurable results and upsells. - Provided proactive client solutions based on data to inform account strategy including intelligence-based reporting. - Developed and presented account health checks and monthly / quarterly reviews to client stakeholders. - Partnered with cross-functional teams working to influence c-level executives. - Cultivated strong working relationships for key clients and agency partners representing PowerPost on all fronts. Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Management Team Lead
      • Jun 2017 - Feb 2018

      Provided strategic solutions, client communications, and media planning to key Fortune 500 accounts. Lead employee development & training for the agency and assisted with talent strategy. - Managed more than $1.5 million in media for top companies such as American Airlines and Edward Jones including vendor management, dashboard reporting, and quarterly business reviews. - Developed and launched The Arland Group internship program. Responsible for hiring and training interns from local college establishments.- Assumed the role of VP of Client Success and Office Operations while manager was out on maternity leave. Ran office operations, client success, and all agency hiring and recruitment needs.- Increased office morale and development through hands-on training and mentorship of fellow employees resulting in positive client feedback. Show less

    • Account Manager
      • Sep 2016 - Jun 2017

    • United States
    • Food & Beverages
    • 700 & Above Employee
    • Specialty Marketing Services
      • Nov 2015 - May 2016

      Developed online and digital content for top restaurants in the Chicago area. Responsible for maintaining website content and restaurant’s day-to-day correspondence. Developed online and digital content for top restaurants in the Chicago area. Responsible for maintaining website content and restaurant’s day-to-day correspondence.

    • Advertising Services
    • Senior Community Engagement Manager
      • Jul 2013 - Nov 2015

      Previously Manifest Digital/SocialKatyMaintained and developed client relationships through weekly communications and meetings. Converted client requests into actionable activity through successful campaigns, online advertising initiatives, and analytic reporting. Managed and produced web content and social media channels.

    • Community Engagement Manager
      • 2013 - 2015

    • Marketing Coordinator
      • 2012 - 2012

      Assisted with the launch and development of company website. Responsible for daily copywriting and company voice development and website content management. Assisted with the launch and development of company website. Responsible for daily copywriting and company voice development and website content management.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Intern
      • 2011 - 2011

      Managed client social media channels including development and creation of content and copy. Aided in the promotion of the Gossip Genie brand by attending networking and social events and writing blog content. Managed client social media channels including development and creation of content and copy. Aided in the promotion of the Gossip Genie brand by attending networking and social events and writing blog content.

Education

  • Michigan State University
    Advertising, Creative/Design
    2005 - 2009

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