Cassandra McPhail

Senior Project Manager at Speak4
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Contact Information
us****@****om
(386) 825-5501
Location
Washington DC-Baltimore Area

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5.0

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Erica Young

Cassandra has great broadcasting skills and has produced high quality content for our college radio station, U92-FM. She has good knowledge of what makes an effective story and is willing to go above and beyond to make her work the best it can be.

Maxwell Shavers

Cassandra is both a great student and co-worker. I have had a couple classes with her, but both of us work at the campus radio station WWVU-FM. I am the sports director and she overlooks all of the hockey operations. She is very knowledgable about the sport that she is in charge of and she takes initiative to see that others are excited about volunteering to work hockey games as well. This shows in the amount of people that have signed up to work the sport that she is in charge of. Her organization skills are superb as well. Her emails are clear everybody who receives them understand the point that she is trying to get across. Her emails are also extremely punctual. She makes sure that everybody knows when all of the home games take place weeks in advance. This gives us enough time to assemble a crew and even change it if somebody decides that they are not able to work a certain game. This is extremely helpful. Aside from her personality traits, she is well versed in the equipment that we use to broadcast games. This equipment includes an audio mixer board, Comrex Access remote, Presonus audiobox, headphone and microphone equipment, and anything else you would find in a radio studio. Her broadcasting voice is as best as anyone in the stations for she has a lot of experience whether it be calling play-by-play, calling color, featuring on sports talk shows, or doing a quick update on air about the daily sports news. Overall, Cassandra is one of the best members of the sports staff here at the campus radio station, and she isn't even a veteran. As she gets more comfortable with her role and gains more seniority her traits will only grow stronger and better. - Maxwell Shavers (Sports Director)

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Credentials

  • HubSpot Sales Software Certified
    HubSpot Academy
    Nov, 2022
    - Nov, 2024
  • Inbound Sales
    HubSpot Academy
    Oct, 2022
    - Nov, 2024

Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Senior Project Manager
      • May 2023 - Present

      Tracked and lead New Client Onboarding and Trainings Solved General Ticket Troubleshooting (for Partners and Prospects) Assisted Renewal Tracking and Communications Assisted Referral Tracking and Communications Notified Clients on New Features within platform Tracked Inactive Accounts Updated and maintained Client Master Contact List Created 1st versions and maintained SOPS for all Areas of Company Policies Tracked and lead New Client Onboarding and Trainings Solved General Ticket Troubleshooting (for Partners and Prospects) Assisted Renewal Tracking and Communications Assisted Referral Tracking and Communications Notified Clients on New Features within platform Tracked Inactive Accounts Updated and maintained Client Master Contact List Created 1st versions and maintained SOPS for all Areas of Company Policies

    • United States
    • Information Technology & Services
    • 1 - 100 Employee
    • Sales Development Representative
      • Feb 2022 - Apr 2023

      Created and assisted with closing the fastest sale in company history(an average cycle is 9 months, Completed the deal in 27 days) Trained in MEDDIC sales process Generated International pipeline Presented the initial demonstration to potential customers Qualified Leads and Opportunities for sales team to close Wrote scripts for furture SDR's to use to sell the product Booking booth and meeting space, registrations, managing housing, and other travel, packing and sending exhibition materials to and from conferences. Assisted in planning local events for Epilogue to network with local communities Creating and Presenting lead reports via salesforce/Hubspot dashboards to track the growth of the company Helped maintain and create a pipeline of 1.5 million in 2022 Show less

    • Canada
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Social Media Evaluator
      • Aug 2021 - Jun 2022

      • Assessment of up to 30 ads per day • High level of cultural awareness and familiarity with current events in the US including entertainment, shopping, business, media, sport, news and social media. • rate the relevancy and accuracy of ads pertaining to social media. These ads are specifically targeted to various combinations of market demographics based on gender identity, age range and social media activity. • Assessment of up to 30 ads per day • High level of cultural awareness and familiarity with current events in the US including entertainment, shopping, business, media, sport, news and social media. • rate the relevancy and accuracy of ads pertaining to social media. These ads are specifically targeted to various combinations of market demographics based on gender identity, age range and social media activity.

    • United States
    • Transportation, Logistics, Supply Chain and Storage
    • 500 - 600 Employee
    • Account Executive
      • Oct 2021 - Jan 2022

      • Develop a new portfolio of clients through cold calling industry leads • Maintain a strong understanding of the industry, including rates, capacities, and carriers. • Negotiate pricing. • Take charge of client service issues through to the point of resolution. • Be the trusted advisor to your customer, helping manage their logistics challenges. • Build and foster strong relationships across North America. • Be open to coaching and learning while putting in the time and effort to be successful. • Update tracking system accurately throughout the day Show less

    • United States
    • Software Development
    • 700 & Above Employee
    • Customer Communications Representative
      • May 2021 - Aug 2021

      Contact customers and partners to drive attendance to Kaseya events Work with Marketing leadership to develop, plan and execute events Create scripts for each campaign Rebuttals - draft talking points for most common customer rebuttals Add notes in Salesforce Maintain a database of customer issues and Salesforce discrepancies and forward to the appropriate department for resolution Contact customers to confirm attendance Contact customers and partners to drive attendance to Kaseya events Work with Marketing leadership to develop, plan and execute events Create scripts for each campaign Rebuttals - draft talking points for most common customer rebuttals Add notes in Salesforce Maintain a database of customer issues and Salesforce discrepancies and forward to the appropriate department for resolution Contact customers to confirm attendance

    • United States
    • Higher Education
    • 700 & Above Employee
    • Reporter
      • Jan 2020 - May 2020

      WVU News is a television journalism class seniors at West Virginia University take. For the class, we created six video package stories for our show. Responsible for finding potential stories within my beatResponsible for editing packages within 72 hours for the EMMY award-winning broadcast.When filming, I assume the role of technical director

    • Multimedia Journalist
      • Jan 2017 - May 2020

      A website with recent work and experiences with videos and photography

    • United States
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Senior Producer - Hockey
      • Aug 2017 - May 2020

      Responsible for creating signups for the broadcastResponsible for dividing up tasks that need to be completed for the game, including play by play, color commentary and pregame. Also responsible for making sure that everyone gets the opportunity to be in the position they want for each individual game. Responsible for contacting rinks for the ability to broadcast. responsible for maintaining a relationship with the team for the ability to broadcast. Maintaining a relationship which allows for travel with the team to its away games Show less

    • Sports Reporter
      • Sep 2016 - May 2020

      • Performed Color Commentary for WVU Hockey and Baseball Games • along with board-op for those games.• Produced both Pre-Game and Post Game Hockey and Baseball shows along with board-op• Hosted bi-weekly 1/2 hour hockey news program.• Selected to pilot U92 beat reporting for hockey, 1 of 6 selected to the program, includes interviewing players and coaches. https://sportspageonline.wordpress.com/2017/01/31/wvu-hockey-cruises-past-rival-virginia-tech/• Provide weekly sports show called "Cities students are homesick for"https://soundcloud.com/user-360871513 Show less

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Senior Intern
      • Oct 2018 - Sep 2019

      Secord Year Internship -part of the team that created the most watched Livestream in minor league baseball for 2018-responsible for Blaze operation-creating pregame videos-operating largest tv screen in minor league baseball-camera operator-technical director-Slate(full page) graphics creator-Banner (lower third) graphics creator- Manages other interns

    • Intern
      • May 2018 - Sep 2018

      -part of the team that created the most watched Livestream in minor league baseball for 2018-responsible for Blaze operation-creating pregame videos-operating largest tv screen in minor league baseball-camera operator-technical director-Slate(full page) graphics creator-Banner (lower third) graphics creator

    • Canada
    • Technology, Information and Media
    • 1 - 100 Employee
    • Contributing Writer
      • Feb 2018 - Jul 2018

      Responsible for weekly updates on the NHL. In charge of editing my own articles responsible for gathering information pertaining to the article Responsible for weekly updates on the NHL. In charge of editing my own articles responsible for gathering information pertaining to the article

    • Advertising Services
    • 1 - 100 Employee
    • Part time on air staff
      • May 2017 - Jul 2018

      -Responsible for traffic updates-Responsible for promotions/remote broadcasts-responsible for board operations for the morning show on Fridays

    • Broadcast Intern
      • May 2017 - Dec 2017

      Wored with local Radio Station 103.7 WXCY Responsible for live traffic reports Responsible for board operations for the friday morning showInvited to continue work with them over the winter break in 2018.

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Staff Writer
      • Aug 2016 - Aug 2017

      • Daily Athenaeum Staff Reporter ( WVU Newspaper) • Responsible for reporting on all Student Government Assocation events as it occurs. • 2-3 Articles are submitted on a weekly basis and are 500 to 1,000 words in length. • Requires meeting with Faculty students and city leaders to understand the root cause of issues and to find solutions .• Selected to be Listicle editor as of spring 2017 http://www.thedaonline.com/news/article_068f2da8-deb9-11e6-97e9-33d85238b992.html http://www.thedaonline.com/news/article_6471522a-d946-11e6-a585-0f649f3c117e.html http://www.thedaonline.com/news/article_e42c1d46-ac6f-11e6-bc3a-176a3c1d7d21.html Show less

Education

  • West Virginia University
    Bachelor of Science - BS, Journalism

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