Experience

Clickstop, Inc.

• United States
• Manufacturing
• 1 - 100 Employee

• Digital Marketing Specialist

  • Oct 2021 - Present

  Improve page performance through keyword research and SEO. Automate team reporting processes using Access and VBA. Launch new products on the website. Improve page performance through keyword research and SEO. Automate team reporting processes using Access and VBA. Launch new products on the website.



Rapids & Affiliates | Foodservice Experts

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Marketing Specialist

  • Jun 2016 - Nov 2021

  Produce and edit SEO-friendly content for blog posts, newsletters, product pages, and promotions for company e-commerce website. Develop and implement marketing strategies. Update catalog copy and pricing to ensure accuracy. Manage pricing, spec revisions, and manufacturer part number updates for over 10,000 active products using Access and Excel. Maintain product/vendor databases. Assisted in POS system and e-commerce website platform transition. Key Accomplishments - Enhanced the e-commerce store’s welcome email - summarizing the benefits of having a Rapids account – resulting in increased customer engagement. - Updated physical inventory count method for retail store, culminating in improved data integration, faster count times, and a superior checks and balances system. These advances resulted in my being awarded Employee of the Month. - Researched SQL and created procedures for mass private catalog pricing updates on Magento e-commerce store, reducing processing time from several hours to around thirty minutes. Show less



Transamerica

• United States
• Financial Services
• 700 & Above Employee

• Intermediate Licensing Specialist

  • Jan 2016 - Jun 2016

  Calculated and funded payment of annual licensing renewal fees for amounts up to half a million dollars. Processed all licensing-related agent mail for Transamerica Life Insurance Company division. Allocated renewal costs/agent mail to the correct divisions. Coordinated with multiple groups to ensure proper cost distribution. Assisted with previous position duties as time allowed.Key Accomplishments- Significantly reduced processing time for division of licensing fees for each state through modernization of existing procedures.- Streamlined agent mail allocation using an Excel macro that auto-generated emails based on agent division. Show less

• Licensing Specialist

  • May 2014 - Jan 2016

  Processed digital insurance applications in multiple systems. Regularly exceeded company quality and production goals. Updated communication materials to ensure efficiency and client fulfillment. Trained fellow employees on new processes.Key Accomplishments- Assisted the call center with high call volumes due to my knowledge of procedures.- Created agent communication email templates.



- Freelance

• Cedar Rapids, Iowa

• Freelance Writer

  • Jun 2014 - Dec 2014

  Created compelling web copy for hibu using minimal direction and material. Edited copy for accuracy. Created compelling web copy for hibu using minimal direction and material. Edited copy for accuracy.



Hibu

• Advertising Services
• 700 & Above Employee

• Web Editor

  • Apr 2013 - Apr 2014

  Wrote SEO-friendly web copy using several content management systems. Edited the copy of fellow writers using an internal style guide. Coordinated with client to adjust copy and make minor design element changes to ensure satisfaction. Key Accomplishments - Nominated by leadership to be a part of the initial writing team for new web product. - One of six writers to have a website used to promote new website sales. Wrote SEO-friendly web copy using several content management systems. Edited the copy of fellow writers using an internal style guide. Coordinated with client to adjust copy and make minor design element changes to ensure satisfaction. Key Accomplishments - Nominated by leadership to be a part of the initial writing team for new web product. - One of six writers to have a website used to promote new website sales.



La Crosse County Historical Society

• Writing Intern

  • Sep 2012 - Dec 2012

  Edited and updated digital document records using PastPerfect software. Advertised different aspects of LCHS using social media. Wrote several articles for and edited newsletters. Edited and updated digital document records using PastPerfect software. Advertised different aspects of LCHS using social media. Wrote several articles for and edited newsletters.



Murphy Library, University of Wisconsin-La Crosse

• La Crosse, Wisconsin Area

• Circulation Student

  • Sep 2009 - Dec 2012

  Assisted patrons in locating, operating, and borrowing library materials. Responsible for processing (via cash register) fine and printing payments made by students. Assisted patrons in locating, operating, and borrowing library materials. Responsible for processing (via cash register) fine and printing payments made by students.



Timothy's

• Fennimore, WI

• Waitress

  • Jun 2011 - Aug 2012

  Responsible for waiting tables or performing minor cooking jobs, as well as dish washing. Performed general money-handling and cleaning activities. Responsible for waiting tables or performing minor cooking jobs, as well as dish washing. Performed general money-handling and cleaning activities.