Experience

Pusheen Corp
• Director of Project Management

  • Jan 2019 - Present

One Chance Illinois
• United States
• Veterinary Services
• Communications Director

  • Jun 2018 - Sep 2018

Empower Illinois
• United States
• Non-profit Organizations
• 1 - 100 Employee
• Communications Director

  • Jun 2018 - Sep 2018


Nickelodeon

• United States
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Senior Director of Project Management

  • Mar 2017 - Dec 2017

  Rapidly promoted to serve as key leader in the creation and delivery of short-form content, design, print, and premiums across all customer touch points for the Nick Jr. brand. Collaborate with key partners; manage critical projects and entire creative processes from conception to final delivery. Secure executive approval and buy-in among Senior Management, Creative, Marketing, Standards & Practices, Legal, Digital/Social. Optimized resource allocation; supervised 4 direct reports and managed project and campaign budgets of up to $400k. Meets regularly with EVPs and the CEO. • Launched and served as key contributor to 3 of the most popular preschool programs: Paw Patrol, Blaze and the Monster Machines, and Shimmer & Shine; headed on-air creative and digital creative in support of premieres• Delivered show opens/intros for Dora & Friends, Blaze and the Monster Machines, and Shimmer & Shine (Season 1); overseeing the process of ideation of concept, custom animation, and production.• Executed large scale marketing initiatives to propel episode ratings and consumer engagement: On-Air, Digital, Social, Off-Channel, Press Kits, Logos, Launch Kits, Activity Booklets, Outdoor Billboards, Viacom Time Square Banner Shades, and Lobby Takeovers.• Orchestrated month-long programming takeovers: Nick Jr. Holiday (2015 and 2016), Nick Jr. Halloween (2015 & 2016). Elevated aesthetics and coordinated on-air, digital, and social marketing to encourage brand engagement.• Spearheaded logo creation for properties to create brand awareness and recognition: show opens, toys, billboards, etc; properties included: Nella the Princess Knight, Sunny Day, Butterbean’s Café, and Top Wing.

• Director of Project Management

  • Mar 2016 - Mar 2017

• Senior Project Manager

  • Jan 2015 - Mar 2016

• Project Manager

  • Dec 2012 - Dec 2014



Current TV

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Ad Sales Marketing

  • Jan 2012 - Dec 2012

  Managed marketing partnerships for blue chip advertisers; collaborated with cross-functional groups (programming, online, and advertising sales) in San Francisco, Chicago, and Los Angeles. Oversaw execution of all on-air and online marketing initiatives for advertising partners. Harnessed internal and external company assets to deliver integrated, creative solutions. Presented pitches and research to clients. Handled premium items for special events and programs. • Created and refined dynamic, custom sales promotions and sponsorships for major Fortune 200 advertisers. • Oversee the overall execution of all on-air and online marketing initiatives for advertising partners. • Deliver smart integrated creative solutions harnessing internal and external company assets. • Craft highly professional presentations for pitches, research, and overviews for client meetings. • Organize and handle all premiums items company wide for special events and programs.



Paramount Pictures

• United States
• Entertainment Providers
• 700 & Above Employee

• Senior Marketing Manager

  • Mar 2006 - Nov 2011

  Oversaw the conceptualization and development of multi-tiered marketing programs, including brokering multi-million dollar on-screen advertising campaigns and leading negotiations with national theatrical exhibitors. Staff, Client, and Vendor Relations: • Established and cultivated national partnerships through program extensions for film properties. • Handled negotiations to place theatrical trailers on competitive studio films weekly. • Managed the production and distribution of reporting to filmmakers/ executives for the New York market. • Secured creative inputs and approval for film campaigns by working closely with other internal departments, including sales, interactive, publicity, creative, legal, finance, and production. • Represented Paramount Pictures during national exhibitor events and meetings. Marketing and Production: • Conceptualized and coordinated the implementation of all eastern in-theatre marketing film strategies • Oversaw the design, production, mass distribution, and shipping of marketing collaterals for film campaigns; handling the layout of advertisements for national publications. • Developed and established new custom marketing displays within the theatre environment. • Created customized advance sale/ticketing web banners used on national websites/social media pages. • Provided expert recommendations and creative marketing insights to help circuits and theatre managers. Leadership and Supervision: • Delegated tasks among marketing/special events teams and performed liaison work during premiere and red carpet events at venues, handling A-List talent. • Directed all activities and ensured excellent delivery of national manager contests, including contest structure, writing rules and regulations, prize, and fulfillment.



Certified Reports, Inc.

• United States
• Software Development

• Project Manager

  • Feb 2005 - Mar 2006

  Directed marketing research to all major studios in all aspects of project delivery, from initial planning to completion. Organized in-depth marketing research for clients, evaluated raw marketing data, and conducted quality assurance. • Completed on-time and high-quality delivery of project research tasks; liaised with clients and coordinated with independent contractors to follow-up on project status. Directed marketing research to all major studios in all aspects of project delivery, from initial planning to completion. Organized in-depth marketing research for clients, evaluated raw marketing data, and conducted quality assurance. • Completed on-time and high-quality delivery of project research tasks; liaised with clients and coordinated with independent contractors to follow-up on project status.



New Jersey Public Interest Research Group

• United States
• 1 - 100 Employee

• Campus Organizer

  • Aug 2004 - Feb 2005

  Spearheaded the planning and coordinated all activities until completion of all public interest campaigns • Successfully produced marketing materials utilized in national campaigns and managed high-impact public interest campaigns, including New Votes Project, Hunger, Homelessness, and Environmental Awareness. • Trained students, new leaders, and interns on campaign skills and tactics, providing guidance and expert direction to individual social awareness campaigns, facilitating training seminars and engaging in community planning.