Cassandra Cammarano

Social Media Manager at Sera Labs Inc.
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Contact Information
Location
Clermont, Florida, United States, US

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Experience

    • United States
    • Personal Care Product Manufacturing
    • 1 - 100 Employee
    • Social Media Manager
      • Nov 2022 - Present

      Generated content ideas to engage target audiences and increase followers. Built and ran social media campaigns, aligning with corporate brand strategy. Planned and executed social media vision, driving brand discovery and customer engagement. Published content that aligned with brand to build connections and encourage positive action. Maintained social media calendar, supporting brand identity while tapping into seasonal moments and appropriate trends. Managed daily posts across social media platforms to increase Facebook, Twitter, and Instagram enagagement. Researched social media trends and monitored competitor activity, evolving highly relevant social content. Developed social media strategy by measuring and reporting on key metrics. Collaborated with department members to build brand consistency in social media messages. Set regular social media benchmarks and goals using platform analytics to monitor progress of campaigns. Established and maintained relationships with influencers to boost brand awareness. Created content strategies for digital media. Show less

    • Acting Teacher Assistant
      • May 2022 - Sep 2022

      Read scripts and conferred with director to determine types and numbers of performers required. Led warmups during class along with director. Maintained talent files that included information such as performers' specialties, past performances, and availability. Assisted in directing monologues and scene work. Auditioned and interviewed performers to match attributes to specific roles. Assisted in teaching acting and performance classes. Prepared actors for auditions by providing scripts and information about roles and casting requirements. Participated in feedback for the students on partner and scene work. Show less

    • Creative Director
      • Apr 2020 - May 2022

      Prepared detailed storyboards showing sequence and timing of story development for music video. Determined objectives, budget, background information and presentation approaches, styles, and techniques. Managed own accounts and projects, worked within budget, and scheduling requirements. Managed the creative direction of music video production. Worked with director and director of photography to ensure vision was executed. Worked with director to oversee post production edit and final cut. Worked on multiple social media platforms for promotion, analyzing data and insights. Show less

    • Radio/Music
      • Jul 2019 - Sep 2019

      Was involved with speaking on personal music, spirituality, mental illness and mental health. Connecting truthfully live on air with others by speaking on vulnerable topics. Raising awareness on spirituality, mental illness, and mental health. Was involved with speaking on personal music, spirituality, mental illness and mental health. Connecting truthfully live on air with others by speaking on vulnerable topics. Raising awareness on spirituality, mental illness, and mental health.

    • United States
    • Events Services
    • 1 - 100 Employee
    • Entertainer/Dancer
      • Feb 2018 - Apr 2019

      Maintained positive attitude and welcoming demeanor in presence of guests and other entertainers. Worked with children and their families of all ages to create a fun and free environment. Rehearsed and worked with entertainment teams to enhance performances. Interpreted or modified entertainment to individualize performance and capture audience interest. Performed variety of acts to foster fun and enjoyable experience for guests. Maintained positive attitude and welcoming demeanor in presence of guests and other entertainers. Worked with children and their families of all ages to create a fun and free environment. Rehearsed and worked with entertainment teams to enhance performances. Interpreted or modified entertainment to individualize performance and capture audience interest. Performed variety of acts to foster fun and enjoyable experience for guests.

    • Casting Assistant
      • Jun 2018 - Jun 2018

      Reviewed performer photos, resumes, voice tapes, videos, and union membership to decide audition for parts. Attended and viewed productions to maintain knowledge of available actors. Read sides alongside actors during live audition. Reviewed performer photos, resumes, voice tapes, videos, and union membership to decide audition for parts. Attended and viewed productions to maintain knowledge of available actors. Read sides alongside actors during live audition.

Education

  • American Academy of Dramatic Arts
    Associate's degree, Theatre/Film
  • Calvary Christian Academy
    GED
  • Liberty University
    Bachelor of Arts - BA, Counseling Psychology
  • Palm Beach Atlantic University
    Drama and Dramatics/Theatre Arts, General
  • The New York Conservatory for Dramatic Arts
    Summer Intensive, Theatre/Film

Community

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