Experience

Lug

• United States
• Retail
• 1 - 100 Employee

• Director of Marketing

  • Aug 2022 - Present

  * Developing and implementing the overall marketing strategy for the company, including creating a marketing plan, defining target audiences, and identifying key performance indicators (KPIs) for success. * Collaborating with other departments, such as product development and sales, to ensure that marketing campaigns are aligned with company goals and objectives. * Managing the marketing and customer success team, including hiring, training, and providing ongoing feedback to help team… Show more * Developing and implementing the overall marketing strategy for the company, including creating a marketing plan, defining target audiences, and identifying key performance indicators (KPIs) for success. * Collaborating with other departments, such as product development and sales, to ensure that marketing campaigns are aligned with company goals and objectives. * Managing the marketing and customer success team, including hiring, training, and providing ongoing feedback to help team members grow professionally. * Conducting market research to gain insights into customer needs and preferences, as well as competitor activities. * Overseeing the creation of marketing materials, such as advertising campaigns, email marketing campaigns, social media posts, and website content. * Developing and implementing a customer experience strategy to improve customer satisfaction and loyalty, increase retention rates, and drive revenue growth. * Conducting market research and analyzing customer data to identify opportunities to enhance the customer experience and increase customer engagement. * Developing and implementing customer feedback programs to gather insights on customer satisfaction levels, pain points, and opportunities for improvement. * Collaborating with cross-functional teams to ensure that the customer experience is consistent across all touch points, including marketing, sales, customer service, and product development. * Building and managing relationships with key stakeholders, including customers, vendors, and industry partners, to drive growth and maximize revenue. * Utilizing analytics tools and data-driven insights to measure the effectiveness of marketing campaigns and customer experience initiatives, and making data-driven decisions to optimize performance.

• Digital Marketing, PR & Customer Success Manager

  • Feb 2021 - Aug 2022

  Ontario, Canada

• Marketing And Public Relations Manager

  • Aug 2018 - Feb 2021

  Markham, Ontario



Tank Truck Transport Inc.

• Canada
• Truck Transportation
• 1 - 100 Employee

• Accounts Receivable Clerk

  • Jul 2016 - Feb 2021

  Uxbridge, Ontario

• Accounts Payable Clerk

  • Nov 2015 - Jul 2016

  Kleinburg, Ontario

• Logistics Associate

  • May 2013 - Nov 2015

  1339 Albion-Vaughan, Kleinburg, ON L0C 1C0



LABORATORY

• Canada
• Advertising Services
• 1 - 100 Employee

• Marketing and Content Manager

  • Apr 2018 - Apr 2019

  Toronto, Canada Area

• Marketing and Content Intern

  • Dec 2017 - Apr 2018

  Toronto, Canada



Beautifull Boundaries

• Social Media Marketing Manager

  • Aug 2016 - Nov 2018

  Toronto, Canada Area



www.fortheloveofblonde.com

• Freelance Blogger

  • Oct 2015 - Sep 2018



Spread Media

• Correspondent

  • Dec 2015 - Mar 2016

  100 King Street West