Cass Polzin
Co-Founder at Zealous Advertising- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
English -
Topline Score
Bio
Kelly Sarabyn
I worked with Cass while she was leading content for Partnership Leaders and the company I led marketing for engaged them in a sponsorship. She was a pleasure to work with, highly reliable and responsive, and she was great on both content strategy and execution. As part of the sponsorship, we were able to share our ebooks on the Partnership Leaders' social channels and in their newsletter. She had a nuanced understanding of the audience and what materials and topics they were looking for, which led to more downloads for us as we were able to share the books that were most useful to their audience. In addition, she wrote the social media intros for our content and they were engaging and informative, and required very few edits. I also collaborated with her on a guest post, which was a seamless experience that led to a blog with great SEO. I would definitely recommend working with Cass on content if you get the chance.
Kris Babe
I had the pleasure of working with Cass on storyboarding client testimonial videos. In more than a year over dozens of videos, Cass did a great job storyboarding based on existing client interviews, ensuring quality video editing, and bringing consistency to the look and sound of these marquee assets. Our sales team was delighted with the results and used these videos extensively to share the voice of peers with prospects - which speaks volumes. I appreciated collaborating with Cass, who shared excellent ideas, and worked well with feedback, iterating effectively until we arrived at a high-quality final product.
Nathan Corry
It has been a great delight getting to work with Cass for these past 11 months at Accelity. In that time Cass has gone above and beyond for clients and coworkers to help the company grow. Cass has an impressive ability to organize and prioritize allowing her to work efficiently so she can take on more opportunities for growth and allowing her to help and support other members of the team when they need it. Being able to sit close to and work on similar projects as Cass, we have been able to collaborate many times to solve problems with critical thinking and shared knowledge. Cass is a very intelligent person allowing her to help me and other team members solve various problems—Cass is a valuable member to any team, or group, she is a part of.
Kelly Sarabyn
I worked with Cass while she was leading content for Partnership Leaders and the company I led marketing for engaged them in a sponsorship. She was a pleasure to work with, highly reliable and responsive, and she was great on both content strategy and execution. As part of the sponsorship, we were able to share our ebooks on the Partnership Leaders' social channels and in their newsletter. She had a nuanced understanding of the audience and what materials and topics they were looking for, which led to more downloads for us as we were able to share the books that were most useful to their audience. In addition, she wrote the social media intros for our content and they were engaging and informative, and required very few edits. I also collaborated with her on a guest post, which was a seamless experience that led to a blog with great SEO. I would definitely recommend working with Cass on content if you get the chance.
Kris Babe
I had the pleasure of working with Cass on storyboarding client testimonial videos. In more than a year over dozens of videos, Cass did a great job storyboarding based on existing client interviews, ensuring quality video editing, and bringing consistency to the look and sound of these marquee assets. Our sales team was delighted with the results and used these videos extensively to share the voice of peers with prospects - which speaks volumes. I appreciated collaborating with Cass, who shared excellent ideas, and worked well with feedback, iterating effectively until we arrived at a high-quality final product.
Nathan Corry
It has been a great delight getting to work with Cass for these past 11 months at Accelity. In that time Cass has gone above and beyond for clients and coworkers to help the company grow. Cass has an impressive ability to organize and prioritize allowing her to work efficiently so she can take on more opportunities for growth and allowing her to help and support other members of the team when they need it. Being able to sit close to and work on similar projects as Cass, we have been able to collaborate many times to solve problems with critical thinking and shared knowledge. Cass is a very intelligent person allowing her to help me and other team members solve various problems—Cass is a valuable member to any team, or group, she is a part of.
Kelly Sarabyn
I worked with Cass while she was leading content for Partnership Leaders and the company I led marketing for engaged them in a sponsorship. She was a pleasure to work with, highly reliable and responsive, and she was great on both content strategy and execution. As part of the sponsorship, we were able to share our ebooks on the Partnership Leaders' social channels and in their newsletter. She had a nuanced understanding of the audience and what materials and topics they were looking for, which led to more downloads for us as we were able to share the books that were most useful to their audience. In addition, she wrote the social media intros for our content and they were engaging and informative, and required very few edits. I also collaborated with her on a guest post, which was a seamless experience that led to a blog with great SEO. I would definitely recommend working with Cass on content if you get the chance.
Kris Babe
I had the pleasure of working with Cass on storyboarding client testimonial videos. In more than a year over dozens of videos, Cass did a great job storyboarding based on existing client interviews, ensuring quality video editing, and bringing consistency to the look and sound of these marquee assets. Our sales team was delighted with the results and used these videos extensively to share the voice of peers with prospects - which speaks volumes. I appreciated collaborating with Cass, who shared excellent ideas, and worked well with feedback, iterating effectively until we arrived at a high-quality final product.
Nathan Corry
It has been a great delight getting to work with Cass for these past 11 months at Accelity. In that time Cass has gone above and beyond for clients and coworkers to help the company grow. Cass has an impressive ability to organize and prioritize allowing her to work efficiently so she can take on more opportunities for growth and allowing her to help and support other members of the team when they need it. Being able to sit close to and work on similar projects as Cass, we have been able to collaborate many times to solve problems with critical thinking and shared knowledge. Cass is a very intelligent person allowing her to help me and other team members solve various problems—Cass is a valuable member to any team, or group, she is a part of.
Kelly Sarabyn
I worked with Cass while she was leading content for Partnership Leaders and the company I led marketing for engaged them in a sponsorship. She was a pleasure to work with, highly reliable and responsive, and she was great on both content strategy and execution. As part of the sponsorship, we were able to share our ebooks on the Partnership Leaders' social channels and in their newsletter. She had a nuanced understanding of the audience and what materials and topics they were looking for, which led to more downloads for us as we were able to share the books that were most useful to their audience. In addition, she wrote the social media intros for our content and they were engaging and informative, and required very few edits. I also collaborated with her on a guest post, which was a seamless experience that led to a blog with great SEO. I would definitely recommend working with Cass on content if you get the chance.
Kris Babe
I had the pleasure of working with Cass on storyboarding client testimonial videos. In more than a year over dozens of videos, Cass did a great job storyboarding based on existing client interviews, ensuring quality video editing, and bringing consistency to the look and sound of these marquee assets. Our sales team was delighted with the results and used these videos extensively to share the voice of peers with prospects - which speaks volumes. I appreciated collaborating with Cass, who shared excellent ideas, and worked well with feedback, iterating effectively until we arrived at a high-quality final product.
Nathan Corry
It has been a great delight getting to work with Cass for these past 11 months at Accelity. In that time Cass has gone above and beyond for clients and coworkers to help the company grow. Cass has an impressive ability to organize and prioritize allowing her to work efficiently so she can take on more opportunities for growth and allowing her to help and support other members of the team when they need it. Being able to sit close to and work on similar projects as Cass, we have been able to collaborate many times to solve problems with critical thinking and shared knowledge. Cass is a very intelligent person allowing her to help me and other team members solve various problems—Cass is a valuable member to any team, or group, she is a part of.
Credentials
-
Email Marketing Certified
HubSpot AcademyAug, 2019- Nov, 2024 -
HubSpot Agency Partner Certification
HubSpot AcademyJan, 2019- Nov, 2024 -
Hubspot Inbound Marketing Certification
HubSpot AcademyDec, 2018- Nov, 2024 -
HubSpot Content Marketing Certification
HubSpot AcademyNov, 2018- Nov, 2024 -
HubSpot Mareting Software Certified
HubSpot AcademyApr, 2019- Nov, 2024
Experience
-
Zealous Advertising
-
United States
-
Advertising Services
-
1 - 100 Employee
-
Co-Founder
-
Oct 2020 - Present
I work with entrepreneurs and small business owners to scale their business with strategic sales and marketing efforts. We work to find the best set of solutions to accomplish your goals, we won’t try to shove you in the same retainer as everyone else. Grow your business with services like: - Website SEO, copywriting, and strategy - Content marketing - Social media & PR management - Sales & marketing strategy I work with entrepreneurs and small business owners to scale their business with strategic sales and marketing efforts. We work to find the best set of solutions to accomplish your goals, we won’t try to shove you in the same retainer as everyone else. Grow your business with services like: - Website SEO, copywriting, and strategy - Content marketing - Social media & PR management - Sales & marketing strategy
-
-
-
-
Freelance Copywriter & Marketing Strategist
-
Jan 2018 - Present
I help startups, scale-ups, and businesses in-between create engaging content that attracts and converts ideal customers. I help startups, scale-ups, and businesses in-between create engaging content that attracts and converts ideal customers.
-
-
-
Partnership Leaders
-
United States
-
Think Tanks
-
100 - 200 Employee
-
Head Of Content
-
Jan 2021 - Sep 2022
I was responsible for building the strategey and executing all content initiatives at Partnership Leaders, including blog interview series, weekly newsletters, downloadable resources, and more. I was responsible for building the strategey and executing all content initiatives at Partnership Leaders, including blog interview series, weekly newsletters, downloadable resources, and more.
-
-
-
Betterbin
-
United States
-
Environmental Services
-
1 - 100 Employee
-
Conversation Architect
-
Aug 2020 - Dec 2020
Supported Betterbin's sales and marketing activities by creating thoughtful conversations around recycling and food scrapping. Supported Betterbin's sales and marketing activities by creating thoughtful conversations around recycling and food scrapping.
-
-
-
Accelity
-
United States
-
Marketing Services
-
1 - 100 Employee
-
Copywriter
-
Mar 2019 - Aug 2020
- Create copy for campaign pieces for the majority of our clients - Execute HubSpot activities for two clients - Create copy for and execute internal campaigns - Manage Accelity's internal blog
-
-
Inbound Marketing Specialist
-
Dec 2018 - Mar 2019
- Wrote campaign copy for half of our clients - Executed HubSpot activities for a few clients - Wrote copy for & executed internal campaigns - Built testing plan for campaign pieces - Refreshed copywriting department process documentation
-
-
Marketing and Sales Assistant
-
Oct 2018 - Nov 2018
- Conducted lead research - Built prospect lists - Assisted in the execution of HubSpot activities - Wrote internal blogs
-
-
-
Dance Academy Of Libertyville
-
United States
-
Performing Arts
-
1 - 100 Employee
-
Front Desk Receptionist
-
Sep 2018 - Jun 2019
- Run front desk - Reply to new and existing customer inquiries via phone/email - Substitute teach classes if necessary - Support the office manager in completing any necessary admin activities - Process account payments - Assist backstage during shows and rehearsals - Run front desk - Reply to new and existing customer inquiries via phone/email - Substitute teach classes if necessary - Support the office manager in completing any necessary admin activities - Process account payments - Assist backstage during shows and rehearsals
-
-
-
StartupKenosha
-
United States
-
Strategic Management Services
-
Chief Operating Officer
-
Jun 2018 - Jun 2019
-
-
Co Organizer
-
Jul 2017 - May 2018
-Creating a comprehensive online presence for Kenosha Startup Week -Communicating with Community Partners and Sponsors -Coordinating events -Creating event schedule -Marketing events
-
-
-
Leeward Business Advisors
-
United States
-
Information Technology & Services
-
1 - 100 Employee
-
Media Relations Manager
-
Nov 2015 - Nov 2018
My role as Leeward's Media Relations Manager includes all my previously held tasks and additionally I am in charge of: • Working with customers to build their social media plan • Implementing customer’s social media plan • Aiding customers in content creation and publishing
-
-
Social Media Coordinator/Receptionist
-
Dec 2014 - Nov 2015
As the receptionist at Leeward I was in charge of: • Welcoming visitors in person or on the telephone • Directing visitors • Maintaining telecommunication system • Maintaining safe and clean reception area • Contributing to team effort My role as social media manager involved: • Organizing and planning events • Building and maintaining social accounts • Live tweeting events • Assisting with marketing efforts • Building and implementing a social media… Show more As the receptionist at Leeward I was in charge of: • Welcoming visitors in person or on the telephone • Directing visitors • Maintaining telecommunication system • Maintaining safe and clean reception area • Contributing to team effort My role as social media manager involved: • Organizing and planning events • Building and maintaining social accounts • Live tweeting events • Assisting with marketing efforts • Building and implementing a social media strategy • Monitoring online trends
-
-
-
The Eisley Company
-
United States
-
Media Production
-
1 - 100 Employee
-
Social Media Manager
-
Jan 2018 - Oct 2018
With Eisley Creative, I was responsible for posting on social media for the company as well as for our customers. I handled posting across Twitter, Facebook, and Instagram. Additionally, I helped start the Be Original podcast series by creating content for it and promoting it. With Eisley Creative, I was responsible for posting on social media for the company as well as for our customers. I handled posting across Twitter, Facebook, and Instagram. Additionally, I helped start the Be Original podcast series by creating content for it and promoting it.
-
-
-
Kenosha YMCA
-
United States
-
Health, Wellness & Fitness
-
1 - 100 Employee
-
Maker Lab Instructor
-
May 2017 - Sep 2017
Created lesson plans for 3d printing and mini maker classes Taught 3d printing and mini maker classes to a wide range of ages Created lesson plans for 3d printing and mini maker classes Taught 3d printing and mini maker classes to a wide range of ages
-
-
-
-
Volunteer BOB Coach
-
Sep 2012 - Jun 2015
As a coach for the Roosevelt Battle of the Books team, I: • Provided students with guidance in their preparations • Organized team paperwork • Digitized binders of student-submitted questions • Independently ran and assisted in the running of meetings As a coach for the Roosevelt Battle of the Books team, I: • Provided students with guidance in their preparations • Organized team paperwork • Digitized binders of student-submitted questions • Independently ran and assisted in the running of meetings
-
-
-
Kenosha Public Library
-
United States
-
Libraries
-
1 - 100 Employee
-
Volunteer
-
Sep 2014 - Apr 2015
During my time volunteering at the Kenosha Public Library, I was responsible for: • Prepping materials for upcoming programs • Assisting in the planning of programs • Decorating seasonally and for programs During my time volunteering at the Kenosha Public Library, I was responsible for: • Prepping materials for upcoming programs • Assisting in the planning of programs • Decorating seasonally and for programs
-
-
Community
