Casper Elgaard Jensen
Senior Specialist, Paid Search at s360- Claim this Profile
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Bio
Experience
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s360
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Denmark
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Advertising Services
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200 - 300 Employee
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Senior Specialist, Paid Search
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Jan 2021 - Present
København, Hovedstaden, Danmark Senior specialist, paid search/client manager @S360digital paid search account strategist and specialist. Project management and strategy. Tasks. -Maintain my clients paid search accounts. -Set up goals and expectations with the client. -calculate return on ad spend. -Make insights and reports. -monitor and optimize campaigns. -Create and manage campaigns. -Understand the business and its goals. -evaluate performance, and report to the client. -be… Show more Senior specialist, paid search/client manager @S360digital paid search account strategist and specialist. Project management and strategy. Tasks. -Maintain my clients paid search accounts. -Set up goals and expectations with the client. -calculate return on ad spend. -Make insights and reports. -monitor and optimize campaigns. -Create and manage campaigns. -Understand the business and its goals. -evaluate performance, and report to the client. -be proactive. -arrange and hold meetings with clients/Stakeholders. -Have a holistic overview of the different online channels ( paid social, email automation, SEO, affiliate marketing, etc. ) -Be the POC for Clients/Stakeholders -Make upsales to my existing client portfolio by identifying new opportunities to grow their online business. -Create long-term strategy's for my clients ( cross channel ). -Be a part of omnichannel strategies ( Store visits, offline ROAS ). -Create pitch decks and attend sales meetings.
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Specialist, Paid Search
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Jul 2019 - Jan 2021
Århus området, Danmark Specialist, paid search / client manager @S360digital paid search account strategist and specialist. Tasks. -Maintain my clients paid search accounts. -Set up goals and expectations with the client. -calculate return on ad spend. -Make insights and reports. -monitor and optimize campaigns. -Create and manage campaigns. -Understand the business and its goals. -evaluate performance, and report to the client. -be proactive. -arrange and hold meetings… Show more Specialist, paid search / client manager @S360digital paid search account strategist and specialist. Tasks. -Maintain my clients paid search accounts. -Set up goals and expectations with the client. -calculate return on ad spend. -Make insights and reports. -monitor and optimize campaigns. -Create and manage campaigns. -Understand the business and its goals. -evaluate performance, and report to the client. -be proactive. -arrange and hold meetings with clients/Stakeholders. -Have a holistic overview of the different online channels ( paid social, email automation, SEO, affiliate marketing etc. ) -Be the POC for Clients/Stakeholders -Make upsales to my existing client portfolio by identifying new opportunities to grow their online business. -Create long-term strategy's for my clients ( cross channel ). -Be a part of omnichannel strategies ( Store visits, offline ROAS ). -Create pitch decks and attend sales meetings.
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Accenture@Google: Senior Subject Matter Expert / Google Marketing platform.
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May 2018 - Jul 2019
County Dublin, Ireland Accenture for Google: Subject Matter Expert Google Ads(SME), May 2018 - July 2019 Act as a subject matter expert for agents regarding Google Ads, Google Analytics and Merchant center (Google Shopping), Google Partners Assist agents through chat to solve more complex questions and inquiries, also live support by floor walking Partner with Team Leads to maintain up-to-date information related to training materials and procedures. deliver training to both new and tenure… Show more Accenture for Google: Subject Matter Expert Google Ads(SME), May 2018 - July 2019 Act as a subject matter expert for agents regarding Google Ads, Google Analytics and Merchant center (Google Shopping), Google Partners Assist agents through chat to solve more complex questions and inquiries, also live support by floor walking Partner with Team Leads to maintain up-to-date information related to training materials and procedures. deliver training to both new and tenure agents. educate them on Google products and services. Show less
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Accenture
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Ireland
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Business Consulting and Services
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700 & Above Employee
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Accenture@Google: Online advertising specialist / Google marketing platform / Revenue lead
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Jan 2017 - May 2018
Eastpoint Business Park Accenture / Arvato Finances @Google: Online Advertising Specialist & Service Revenue Program Lead (SRP) Jan 2017 - May 2018 Tasks Online client-facing customer service driving above & beyond customer satisfaction Providing support to LCS/Olympus businesses segment based in Europe through different channels - chat, email, and phone. Understanding and adapting to on-going product and technology developments. Troubleshoot and resolve issues related to Google Ads, Merchant… Show more Accenture / Arvato Finances @Google: Online Advertising Specialist & Service Revenue Program Lead (SRP) Jan 2017 - May 2018 Tasks Online client-facing customer service driving above & beyond customer satisfaction Providing support to LCS/Olympus businesses segment based in Europe through different channels - chat, email, and phone. Understanding and adapting to on-going product and technology developments. Troubleshoot and resolve issues related to Google Ads, Merchant Center, and Google Analytics. Work closely with tools & support teams to deliver fast turnaround on client escalations. Use optimization techniques and work on optimization aligned to customers’ goals across Google networks. Revenue lead (SRP) Guiding and delivering training to the teams on how to improve their upselling (pitching) skills. Deep diving real-time cases and give 1-2-1’s with feedback on performance. Motivating agents to reach their SRP targets by hosting competitions, and by providing a positive work environment. Show less
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IBM
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Customer support representative / subject matter expert
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May 2016 - Jan 2017
blanchardstown IBM Ireland: Subject Matter Expert & Dispatcher (Customer incident handler) 6-6/2016 6-1/2017 Targets: Customer Satisfaction Survey, Service Level Agreement, Service Level Objective, Total Resolution Time, Quality. Tasks Responsible for initial request handling from SMB customers for the Nordics Updating the knowledge database for with the newest incident handling processes. Providing daily statistics based on KPI's to management. Ensuring that the team reaches the… Show more IBM Ireland: Subject Matter Expert & Dispatcher (Customer incident handler) 6-6/2016 6-1/2017 Targets: Customer Satisfaction Survey, Service Level Agreement, Service Level Objective, Total Resolution Time, Quality. Tasks Responsible for initial request handling from SMB customers for the Nordics Updating the knowledge database for with the newest incident handling processes. Providing daily statistics based on KPI's to management. Ensuring that the team reaches the Service Level Agreement on cases, and that the cases are following the right procedures. Acting as a subject matter expert for the incident handling request. Being the POC for clients, when they contacted the IBM service help desk. Show less
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T. Hansen Gruppen A/S
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Denmark
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Retail
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200 - 300 Employee
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Assistant Sales, Assistant Manager
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Sep 2013 - May 2016
Brøndby, Hovedstaden Sales education / Assistant Manager Targets I worked with: Sales target, Store Sales target, Customer Satisfaction Survey. I was a top performer, and that was one of the reasons why I was promoted directly after my end education. Tasks ● Customer service ● provide product knowledge to both B2B and B2C. ●Driving sales ● Manage the store. ●Receiving, and sending goods. ●Make sure the shop is up to date with products and prices. ● Staff management. ●… Show more Sales education / Assistant Manager Targets I worked with: Sales target, Store Sales target, Customer Satisfaction Survey. I was a top performer, and that was one of the reasons why I was promoted directly after my end education. Tasks ● Customer service ● provide product knowledge to both B2B and B2C. ●Driving sales ● Manage the store. ●Receiving, and sending goods. ●Make sure the shop is up to date with products and prices. ● Staff management. ● Providing optimal support to the customers ● Daily counting of goods and money. ● Taking care of internets orders. ● Lead by an example Show less
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Education
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IBC International Business College
sales assistant EUX vocational education, focused on sales as a core subject -
Zeeland business college
sales assistant EUX, Sales and store management