Casper Brundel
Senior Channel and Customer Marketing Lead at Aptean- Claim this Profile
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Bio
Emma Rainey
Casper has a passion for enabling the channel community and positioned himself well as a trusted resource to both the partners and his internal peers. Open-minded and eager to learn and experiment, Casper became increasingly confident and creative in finding new ways to engage with and add value to this audience, pushing through any internal restrictions and obstacles he encountered. Quickly embracing an extension to his role into customer marketing, Casper started to develop a mutually beneficial ecosystem between partners, and customers, and how they could be leveraged to support new business marketing. This played to his strengths as a collaborative, team player and helped him foster deeper relationships across the EMEA sales and marketing departments. Casper is an authentic, customer-centric marketer with an excellent work ethic able to communicate effectively in his native Dutch and English. He is a great asset to any pan-EMEA marketing team.
Jonathan Cotten
Casper supported me in my efforts to build out the North American Alliance Partner Program at Aptean. His marketing expertise and guidance helped us develop impactful one-pagers, infographics, and email templates. Additionally, Casper supported our partners directly during the onboarding process helping them with web content, marketing logos, and webinar content. Casper is an excellent internal resource that directly impacts the groups he supports. Additionally, he has the ability to deliver that same level of excellence to external partners.
Emma Rainey
Casper has a passion for enabling the channel community and positioned himself well as a trusted resource to both the partners and his internal peers. Open-minded and eager to learn and experiment, Casper became increasingly confident and creative in finding new ways to engage with and add value to this audience, pushing through any internal restrictions and obstacles he encountered. Quickly embracing an extension to his role into customer marketing, Casper started to develop a mutually beneficial ecosystem between partners, and customers, and how they could be leveraged to support new business marketing. This played to his strengths as a collaborative, team player and helped him foster deeper relationships across the EMEA sales and marketing departments. Casper is an authentic, customer-centric marketer with an excellent work ethic able to communicate effectively in his native Dutch and English. He is a great asset to any pan-EMEA marketing team.
Jonathan Cotten
Casper supported me in my efforts to build out the North American Alliance Partner Program at Aptean. His marketing expertise and guidance helped us develop impactful one-pagers, infographics, and email templates. Additionally, Casper supported our partners directly during the onboarding process helping them with web content, marketing logos, and webinar content. Casper is an excellent internal resource that directly impacts the groups he supports. Additionally, he has the ability to deliver that same level of excellence to external partners.
Emma Rainey
Casper has a passion for enabling the channel community and positioned himself well as a trusted resource to both the partners and his internal peers. Open-minded and eager to learn and experiment, Casper became increasingly confident and creative in finding new ways to engage with and add value to this audience, pushing through any internal restrictions and obstacles he encountered. Quickly embracing an extension to his role into customer marketing, Casper started to develop a mutually beneficial ecosystem between partners, and customers, and how they could be leveraged to support new business marketing. This played to his strengths as a collaborative, team player and helped him foster deeper relationships across the EMEA sales and marketing departments. Casper is an authentic, customer-centric marketer with an excellent work ethic able to communicate effectively in his native Dutch and English. He is a great asset to any pan-EMEA marketing team.
Jonathan Cotten
Casper supported me in my efforts to build out the North American Alliance Partner Program at Aptean. His marketing expertise and guidance helped us develop impactful one-pagers, infographics, and email templates. Additionally, Casper supported our partners directly during the onboarding process helping them with web content, marketing logos, and webinar content. Casper is an excellent internal resource that directly impacts the groups he supports. Additionally, he has the ability to deliver that same level of excellence to external partners.
Emma Rainey
Casper has a passion for enabling the channel community and positioned himself well as a trusted resource to both the partners and his internal peers. Open-minded and eager to learn and experiment, Casper became increasingly confident and creative in finding new ways to engage with and add value to this audience, pushing through any internal restrictions and obstacles he encountered. Quickly embracing an extension to his role into customer marketing, Casper started to develop a mutually beneficial ecosystem between partners, and customers, and how they could be leveraged to support new business marketing. This played to his strengths as a collaborative, team player and helped him foster deeper relationships across the EMEA sales and marketing departments. Casper is an authentic, customer-centric marketer with an excellent work ethic able to communicate effectively in his native Dutch and English. He is a great asset to any pan-EMEA marketing team.
Jonathan Cotten
Casper supported me in my efforts to build out the North American Alliance Partner Program at Aptean. His marketing expertise and guidance helped us develop impactful one-pagers, infographics, and email templates. Additionally, Casper supported our partners directly during the onboarding process helping them with web content, marketing logos, and webinar content. Casper is an excellent internal resource that directly impacts the groups he supports. Additionally, he has the ability to deliver that same level of excellence to external partners.
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Credentials
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Creativity Bootcamp
LinkedInJan, 2019- Sep, 2024
Experience
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Aptean
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United States
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Software Development
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700 & Above Employee
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Senior Channel and Customer Marketing Lead
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Jan 2023 - Present
Tasks included: - Develop scalable marketing campaigns for reselling partners. - Build partner enablement series to facilitate partner education on latest Aptean Cloud products. - Plan & execute partner recruitment events including Directions in Vienna, Milan, Orlando, Bangkok, Hamburg and Lyon. - Plan, execute, measure and report on partner marketing campaigns
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Senior Channel Marketing Lead
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Jan 2022 - Dec 2022
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Global Channel Marketing Specialist
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Dec 2020 - Dec 2021
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International Marketeer
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Jun 2019 - Dec 2020
Worked on the international expansion of the brand Foodware 365 globally through a partner reselling network of 25 partners. Tasks included Build co-marketing materials Generate strategic joint marketing plans & campaigns with partners Develop global partner marketing standards & requirements *November 2019 Schouw Informatisering was acquired by Aptean
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Schouw Informatisering
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Netherlands
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Book and Periodical Publishing
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International Marketeer
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Jun 2019 - Nov 2019
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Myprotein
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United Kingdom
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Wellness and Fitness Services
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100 - 200 Employee
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Associate Country Manager
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Aug 2015 - Apr 2018
Supporting the expansion of the Dutch and Belgium market for Myprotein through various channels including social media, affiliates, B2B and ambassadors. Investigating the markets for trends and new opportunities combined with possible new strategy implementations. Supporting the expansion of the Dutch and Belgium market for Myprotein through various channels including social media, affiliates, B2B and ambassadors. Investigating the markets for trends and new opportunities combined with possible new strategy implementations.
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HERE
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Product Management Intern EV, Fuel
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Jan 2015 - Jul 2015
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Intern
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Feb 2013 - Jun 2013
Intern at the marketing & sales department of Cocoon-Touch Intern at the marketing & sales department of Cocoon-Touch
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Education
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Jönköping International Business School
Master of Science - MS, Business administration -
Avans University of Applied Sciences
Bachelor of Business Administration (BBA), International Business and Management -
National University of Malaysia
Economics -
Catholic comprehensive school Etten-Leur
Higher General Secondary Education -
Chivo
Functioneel Trainen, Functioneel Coachen