Experience

Marmoset

• United States
• Music
• 1 - 100 Employee

• Freelance Copywriter

  • Nov 2022 - Present

  + Crafted informative articles optimized for SEO to drive traffic to Marmoset's music licensing subscription app, Track Club, through compelling content. + Communicated the benefits of Track Club to potential customers while providing valuable information on music licensing and copyright issues by conducting research on trending topics related to music licensing. +Increased target impressions by more than 80% and target clicks by more than 90% through effective content creation, demonstrating thorough knowledge of the music industry and creative writing skills in all journal articles. Show less



The Soul Search Podcast

• Freelance Social Media Manager

  • May 2022 - Dec 2022

  + Increased Instagram & Facebook follower base for a non-profit organization by designing visuals and producing copy for posts and Reels to drive engagement, rapidly growing overall reach by 1700% in the first 4 months and doubling follower count in 7 months. + Developed strategic marketing plans through analyzing data from Meta Business Suite insights to ensure goals are being met, researching the market, assessing results and adjusting content to optimize performance. + Increased Instagram & Facebook follower base for a non-profit organization by designing visuals and producing copy for posts and Reels to drive engagement, rapidly growing overall reach by 1700% in the first 4 months and doubling follower count in 7 months. + Developed strategic marketing plans through analyzing data from Meta Business Suite insights to ensure goals are being met, researching the market, assessing results and adjusting content to optimize performance.



University of Oregon - Charles H. Lundquist College of Business

• Career Peer Educator

  • Jun 2019 - Jul 2022

  + Advised and lead resume and cover letter reviews for business and accounting students through attention to detail, thorough knowledge of proven strategies, and instruction of development methods for career-readiness. + Collaborated and fostered effective communication flow both in one-on-one appointments and group settings to achieve students' desired goals. + Provided professional and positive aid to students and community members through various needs, including creating appointments and offering knowledge of university resources. + Supported professional staff by completing administrative needs and adapting to work environment to increase workplace efficiency. + Navigated remote working environment by staying up to date with new technology and changes to maintain involvement and accessibility of services to students through various online platforms such as Zoom, Handshake, and Microsoft Teams. Show less



KWVA Eugene, 88.1 FM

• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Radio DJ

  • Apr 2022 - Jun 2022

  + Hosted a weekly 2-hour radio show consisting of both music and talk elements, preparing appropriate commentary on songs, queuing disclaimers, PSAs, and station information to provide an entertaining and informative show. + Curated a mix of CD, Vinyl, and digital music tracks that showcased a diverse selection of genres and artists from around the world to share unique finds with the radio audience and amplify underrepresented artists. + Hosted a weekly 2-hour radio show consisting of both music and talk elements, preparing appropriate commentary on songs, queuing disclaimers, PSAs, and station information to provide an entertaining and informative show. + Curated a mix of CD, Vinyl, and digital music tracks that showcased a diverse selection of genres and artists from around the world to share unique finds with the radio audience and amplify underrepresented artists.

• Content Marketing Intern

  • Jun 2021 - Aug 2021

  + Managed Marmoset’s social media pages including Instagram, Facebook, Twitter, and LinkedIn through sharing projects, providing updates on community work, and designing visuals to introduce new Marmoset music and artists. + Strategized and executed SEO campaigns to increase website traffic and brand visibility by writing and editing journal posts to include relevant keywords and compelling information that attracts searchers. + Built social media following in preparation for a new app launch from 0 Instagram followers to 300+ in under 2 months through conducting research on competitors and the target market to then curate interaction-optimizing content. Show less



University of Oregon

• United States
• Higher Education
• 700 & Above Employee

• Co President of Taiwanese Student Association

  • Jun 2019 - Jun 2021

  + Managed 13-member team by making use of various workflow applications and holding regular meetings to discuss objectives, future plans, and form effective team relationships.+ Created marketing visuals in Canva and Adobe Photoshop to promote club and spread Taiwanese culture.+ Increased membership by 300% through consistent social media updates, weekly email updates, collecting member feedback, and enthusiastically engaging with club attendees.+ Developed and strategized allocation of $20,000 budget by referencing past budgets and adjusting for current goals.+ Booked venues, make presentations and booklets to hold an orientation session for incoming freshman, transfer, and graduate international students in Taiwan. Show less

• Intern in Taiwanese Student Association

  • Sep 2018 - Jun 2021

  + Supported TWSA executive team through completing assigned duties.+ Set up and assisted on-campus Taiwanese Student Association events that provided food and entertainment to 300+ students and general audiences.+ Shadowed the TWSA executive team to learn more about budgeting and techniques to run student clubs.



University of Oregon Division of Equity and Inclusion

• United States
• Higher Education
• 1 - 100 Employee

• Intern

  • Apr 2019 - Jun 2019

  +Facilitated discussions about allyship, whiteness, and racism by gathering, prioritizing, and presenting a variety of information to help build well-versed participants and encourage informed discussions. +Conducted research to collect data about diversity programs in institutions around the nation which helped the organization to strengthen programs and implement more effective ones. +Revamped the organization's website by demonstrating individual creativity to improve user-friendliness and navigation ease. Show less



Rotary International

• Non-profit Organizations
• 1 - 100 Employee

• Youth Exchange Ambassador

  • Aug 2016 - Jul 2017

  + Studied abroad in Mons, Belgium during junior year of high school + Experienced full culture and language immersion + Created valuable connections in the French language + Studied abroad in Mons, Belgium during junior year of high school + Experienced full culture and language immersion + Created valuable connections in the French language



Individual Project

• United Kingdom
• 1 - 100 Employee

• Project Organizer

  • Feb 2017 - May 2017

  + Independently designed hoodies through collecting data on preferences using social media surveys and transferring results to the design to create a product that consumers are satisfied with. + Created a spreadsheet with the information and hoodie orders of over 300 exchange students collected through an online survey to make sure all orders were accurate, all payments were made, and all hoodies were received. + Organized events in different parts of Belgium by maintaining strong relationships and communicating effectively with students from diverse cultures to distribute over 300 hoodies. Show less



OSU Klamath Basin Research and Extension Center

• Summer Intern

  • Jun 2016 - Aug 2016

  + Created various visuals to promote company events + Delivered free lunches to parks + Organized fun activities to promote healthy habits among children in the community + Created a scrapbook with newspaper articles that mentioned company achievements in an aesthetic way and chronological manner + Created various visuals to promote company events + Delivered free lunches to parks + Organized fun activities to promote healthy habits among children in the community + Created a scrapbook with newspaper articles that mentioned company achievements in an aesthetic way and chronological manner