Experience

Higher Peaks Agency

• Canada
• Marketing Services
• 1 - 100 Employee

• Managing Partner

  • Apr 2022 - Present

  Higher Peaks Agency is a full service boutique cannabis sales and marketing firm that helps position independent brands, producers, and retailers for success by guiding and executing strategy, ultimately helping our clients navigate the adult-use recreational, medical, and wholesale sales channels by building strong distribution and brand awareness across all marketplaces. Higher Peaks adds value through every step of the product lifecycle by offering a turnkey solution upstream for brand development and commercialization, and downstream by bridging the gap to retailers and customers. Deeply rooted in education and with an authentic predisposition to cannabis, our mandate is to help clients decrease their operational spending but not productivity. Higher Peaks ensures retail go-to-market success for clients by enhancing relationships with management and budtenders through its novel Category Education sessions and trade marketing tools, securing in-store placement opportunities, and greatly improving consumer engagement.


Cannabis Manufacturer's Guild Ltd.
• Canada
• Business Consulting and Services
• 1 - 100 Employee
• Co-Founder

  • Jan 2020 - Present

Entourage Health
• United States
• Medical Practices
• 1 - 100 Employee
• Director, Medical

  • Feb 2018 - Jan 2020

Canrix Cannabinoid Clinic
• Co-Founder

  • Dec 2013 - Nov 2017