Carson Giles

Social Media Coordinator at eFuse
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English Native or bilingual proficiency

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Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Social Media Coordinator
      • Oct 2022 - Present

    • Social Media Intern
      • Feb 2022 - Oct 2022

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Director of Marketing
      • Aug 2020 - Present

      • Managed several teams to create content to promote CU Gaming & Esports to our core audience which increased total membership by 30% over an initial six-month period• Oversaw the creation of content for a national audience which achieved over 630k impressions between August to December 2020.• Leveraged partnerships with companies such as HyperX, Twitch, and Uconnect to increase viewership and participation in online events by over 50%.

    • Associate Director of Marketing
      • Apr 2020 - Aug 2020

      • Managed in partnership with other Directors to achieve CU Gaming & Esports' yearly marketing goals.• Designed and implemented new strategies that lead to a follower growth of 33% on Twitter and 95% on Instagram.• Collaborated with CU Boulder Administrators in unique projects to expand knowledge of CU's gaming community on campus.

    • Marketing Team Lead
      • Jan 2020 - Apr 2020

      • Directly lead CU Gaming & Esports' Marketing Team to create engaging content across a variety of social media platforms including Twitter.• Managed internal teams to gather news and information about all aspects of the club to promote across multiple social media platforms.• Collaborated with other members of CU Gaming & Esports leadership to expand the club's brand awareness, leading to an increase of 300+ new members during a four-month period.

    • Social Media Manager
      • Aug 2019 - Jan 2020

      • Oversaw the creation of content for CU Gaming & Esports' several social media profiles.• Created engaging content for our Twitter page that increased our follower base by over 30%.• Executed consistent and regular Twitter posts that lead to over 1 million impressions.• Curated over 600 social media posts, a 350% increase compared to the previous six months before I started.• Headed an increased brand presence on Instagram which lead to over a 250% increase in followers and engagement. Show less

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Social Media Intern
      • Jul 2021 - Jan 2022

      • Provided live coverage of tournaments with, stream alerts, score updates, and memes, leading to a 22% increase in in-game day engagement compared to the prior six-month period. • Created memes, filler content, and replies to increase average daily engagement by 18% and help Tribe’s Twitter follower count increase by 32k or 35% from July 2021 to January 2022. • Managed the RiftMSTRS, BrawlMSTRS, ClashMSTRS, RoyaleMSTRS accounts while creating content pieces, stream updates, match clips, and memes with all accounts averaging a combined 830k impressions each month. • Ideated and executed the launches of the RiftMSTRS, ClashMSTRS, and RoyaleMSTRS accounts as well as the rebranding of BrawlMSTRS. Show less

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Social Media Manager
      • Sep 2020 - Aug 2021

      • Managed social media content production for Torchlight Productions' amateur Apex Legends league, The Apex Spark Series. • Oversaw the successful rebrand for Apex Spark Season 4 which lead to a dramatic increase in all growth metrics throughout the season. • Managed social media content production for Torchlight Productions' amateur Apex Legends league, The Apex Spark Series. • Oversaw the successful rebrand for Apex Spark Season 4 which lead to a dramatic increase in all growth metrics throughout the season.

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Social Media Manager
      • Aug 2020 - Aug 2021

      • Managed the Intercollegiate Game Network Twitter account by posting content about tournaments and events as well as interacting with ICGN's community. • Worked with other team members to create social posts that lead to the growth of all performance metrics on Twitter. • Managed the Intercollegiate Game Network Twitter account by posting content about tournaments and events as well as interacting with ICGN's community. • Worked with other team members to create social posts that lead to the growth of all performance metrics on Twitter.

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Social Media Coordinator
      • Jan 2020 - Sep 2020

      • Collaborated with Management, Media Team, and Casters to develop engaging and up-to-date content about Space Productions' collegiate esports leagues: College Rainbow Six League and College Apex. • Created live coverage content of the GeForce Student Dreamhack College Rainbow Six Trial at DreamHack Anaheim 2020. • Collaborated with Management, Media Team, and Casters to develop engaging and up-to-date content about Space Productions' collegiate esports leagues: College Rainbow Six League and College Apex. • Created live coverage content of the GeForce Student Dreamhack College Rainbow Six Trial at DreamHack Anaheim 2020.

    • Social Media Assistant
      • May 2019 - Sep 2019

    • PC Builder
      • Jan 2016 - May 2019

    • United States
    • Truck Transportation
    • 1 - 100 Employee
    • Inventory Specialist
      • May 2019 - Aug 2019

    • United States
    • Civic and Social Organizations
    • Assistant Concessions Manager
      • Jan 2019 - May 2019

    • Football Referee
      • Sep 2018 - Dec 2018

Education

  • University of Colorado Boulder - Leeds School of Business
    Bachelor of Business Administration - BBA, Digital Marketing and Analytics, Management and Entrepreneurship, Political Science Minor
    2019 - 2023
  • San Marino High School
    High School Diploma
    2015 - 2019

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