Carissa Slater Dressel
Marketing Manager at Bioclear Matrix- Claim this Profile
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Bio
Experience
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Bioclear Matrix
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United States
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Medical Device
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1 - 100 Employee
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Marketing Manager
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Sep 2022 - Present
- Oversee all marketing activities and campaigns, such as single emails and email campaigns, branded assets, and analytics- Create marketing strategies and ideas to help grow brand awareness and increase sales opportunities- Work closely with the sales team to ensure that product marketing aligns with product sales points- Create and activate marketing campaigns and projects under the direct supervision of the VP of Sales and Marketing- Actively promote Bioclear products and education- Manage all marketing operations and report to the executive team - Create data reports and monitor KPIs for marketing and sales- Use data to analyze market trends and campaigns and shift efforts toward a positive ROI- Manage trade show operations, logistics, and in-show sales efforts- Oversee and manage Bioclear events and global Bioclear Summit event Show less
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Marketing and Communications Coordinator
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Dec 2019 - Sep 2022
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PressFriendly
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United States
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Public Relations and Communications Services
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Public Relations Assistant
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Sep 2017 - Dec 2019
- Work with account managers to create niche media lists and pitches to gain media coverage - Help start-ups find relevant media coverage for new products and programs - Help develop assets for clients - Work with account managers to create niche media lists and pitches to gain media coverage - Help start-ups find relevant media coverage for new products and programs - Help develop assets for clients
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Washington State Department of Natural Resources
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United States
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Government Administration
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400 - 500 Employee
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Communications Intern
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May 2019 - Jul 2019
- Develop video pieces to communicate current operations happening within the DNR to the public - Help plan and conceptualize social media strategy - Work with other agencies (WDFW, WSDA, RCO) to host multi-site events. Managing event agenda, "swag," and speaking moments - Develop and publish a press release regarding state updates - Help launch and update new DNR landing pages - Develop video pieces to communicate current operations happening within the DNR to the public - Help plan and conceptualize social media strategy - Work with other agencies (WDFW, WSDA, RCO) to host multi-site events. Managing event agenda, "swag," and speaking moments - Develop and publish a press release regarding state updates - Help launch and update new DNR landing pages
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Freelance Production Assistant
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Sep 2018 - Dec 2018
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Freelance Production Assistant
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Sep 2017 - Dec 2017
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Education
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Washington State University - Edward R. Murrow College of Communication
Journalism and Media Production, Multimedia Journalism -
Pierce College
Associate of Arts - AA, General Studies