Experience

Cutline Communications

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Vice President

  • May 2023 - Present

  -Oversee four client accounts; act as a trusted, strategic advisor to clients and their C-suite teams-Manage budgets and scopes-Develop key messages, talking points, FAQs, comms plans, and briefing materials; prep executives for interviews and speaking -Draft blogs, press releases, quarterly reports, yearly comms plans, media statements and more-Pitch and secure interviews and coverage in national tech, business and consumer outlets + podcasts-Oversee speaking, award, and conference opportunities-Help drive new business opportunities-Lead Cutline's SF team and DE&I committeeClients: ChargePoint, Joby Aviation, The Home Depot, Waymo Show less

• Senior Director

  • Dec 2021 - May 2023

  Clients: Brightside, ChargePoint, Climax Foods, Otter.ai, The Home Depot, Tonal, Waymo

• Director & Head of West Coast Operations

  • Apr 2020 - Dec 2021

  Clients: Brightside, Otter.ai, Tonal, Waymo

• Senior Manager

  • Dec 2019 - Mar 2020

  Clients: Afterpay, CRV, Facebook, Waymo

• Account Manager

  • Jan 2019 - Dec 2019

• Senior Account Executive

  • Feb 2018 - Jan 2019

  Clients: Whistle, Oath, Quicken, CRV, Crew, Facebook, littleBits, Waymo, Pinterest



AMF Media Group

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Account Executive

  • Dec 2016 - Feb 2018

  • Represent as media contact for client accounts• Lead client accounts daily; manage meetings, events and news announcements• Develop and produce campaigns targeted to specific communities• Secure and manage PSA production• Draft press releases and media alerts; secure print, online and broadcast coverage• Pitch and craft article submissions for trade publications• Manage social media channels for AMF Media Group and clientsClients include: FivePoint Holdings (The SF Shipyard and Candlestick Point), The Veranda, Natividad Medical Center, Satellite Healthcare, PowerSphyr Show less

• Public Relations and Social Media Account Executive

  • Oct 2015 - Dec 2016

  Clients include: Jamba Juice, Kern Medical, Natividad Medical Center, Alameda Health System, Monterey Museum of Art, Intersect Capital, Satellite Healthcare, City of Concord



Ogilvy

• United States
• Advertising Services
• 700 & Above Employee

• Account Executive

  • Oct 2014 - Sep 2015

  • Draft written materials including news releases, bylines, case studies, client memos, briefing books and media plans • Develop client strategy for product/service or company launches, tradeshows and conferences • Pitch news announcements and proactive / timely storylines to national tech, consumer and business media • Secure editorial, speaking, award and exhibition opportunities • Coordinate with clients on all PR activities • Help secure new business for Ogilvy Espresso as part of Ogilvy PR Technology Practice • Represent B2B tech, social commerce and B2C green tech clients Show less



Racepoint Global

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Assistant Account Executive

  • Feb 2014 - Oct 2014

  • Build yearly and monthly PR workplans, including measurement and additive activities, in PowerPoint and Word Doc • Media relations with local, national and international media and analysts• Draft and deliver monthly scopes and recaps• Lead weekly client meetings; draft and deliver agendas and recap notes• Compile, review and deliver daily and weekly news scans• Develop, promote and post social media recommendations including Twitter, Facebook and YouTube• Research, draft and deliver briefing sheets and briefing books for conferences, tradeshows and other relevant industry events• Draft and edit press releases and media alerts with attention to detail• Research, draft and finalize speaking opportunities, awards programs and editorial content for five accounts• Represent business development, life sciences and technology clients Show less

• Account Coordinator

  • Feb 2013 - Feb 2014

  • Pitch and promote news stories and announcements to local, national and international media and analysts; schedule briefings while building relationships for clients• Build yearly and monthly PR plans, including measurement and additive activities, in PowerPoint and Word Doc• Compile, review and deliver news scans, including client coverage, relevant company / competitor coverage and industry news• Develop, promote and post social media recommendations including Twitter, Facebook and YouTube• Research, draft and deliver briefing sheets and briefing books for conferences, tradeshows and other relevant industry events• Draft and edit press releases and media alerts with attention to detail• Research, draft and finalize speaking opportunities, awards programs and editorial content for five accounts• Represent healthcare and tech clients while prioritizing multiple tasks and managing time Show less

• Intern

  • Nov 2012 - Feb 2013



Clear Capital

• United States
• Financial Services
• 300 - 400 Employee

• Vendor Service Representative

  • Jul 2011 - Aug 2012

  • Place valuation product orders with real estate brokers and appraisers in a timely and efficient manner • Facilitate the completion of reports from order entry to completion ensuring quality and consistency • Follow up with and track all past due and high priority reports • Coordinate with account specialists, vendors and clients to solve problems and expedite the delivery of all reports • Continue to expand pool of vendors by establishing new relationships and ensuring satisfaction of all clients Show less



Scotts Valley U11 Girls Soccer team - Valkyrie

• Scotts Valley, CA

• Soccer Coach

  • Jun 2010 - Nov 2010



FortyThree

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Assistant

  • Feb 2008 - Nov 2010

  • Researched, drafted and edited press releases with attention to detail • Advised product review programs, including shipment of products and collection of product review articles • Strategized and executed social media campaigns leveraging forums, blog comments, Twitter and Facebook •Researched and maintained speaking programs and compiled briefing books and timelines for clients such as Slacker Radio, FastPencil, Rhomobile, and the California Strawberry Commission • Monitored and collected client and industry coverage for over half a dozen consumer tech clients • Analyzed and assembled media lists via Cision, MyMediaInfo, and MediaMap Show less