Courtney Carpenter
Enterprise Account Executive at HubSpot- Claim this Profile
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Experience
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HubSpot
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United States
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Software Development
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700 & Above Employee
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Enterprise Account Executive
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Nov 2023 - Nov 2023
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Adobe
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Solution Account Executive - Customer Journey Management
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Jan 2023 - Sep 2023
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Sr. Commercial Growth Account Executive
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Jul 2021 - Jan 2023
Denver, Colorado, United States
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Commercial Growth Account Executive
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Dec 2020 - Aug 2021
Denver, Colorado, United States
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Account Executive
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Jul 2019 - Dec 2020
Greater Denver Area Marketo, an Adobe company, offers the leading Engagement Platform that empowers marketers to build brand value, grow revenue, and prove impact. Consistently recognized as the industry’s innovation pioneer, Marketo is the trusted platform for thousands of CMOs thanks to its scalability, reliability, and openness. To learn more about the Marketo Engagement Platform, LaunchPoint® partner ecosystem, and the vast community that is the Marketing Nation®, visit www.marketo.com.
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Partner Program Specialist
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Apr 2018 - Jul 2019
Denver, CO
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Health eCareers
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United States
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Staffing and Recruiting
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1 - 100 Employee
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Associate Marketing & Events Manager
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Jun 2017 - Mar 2018
Centennial, CO With a network of more than 2.6 million job seekers, thousands of healthcare employers and more than 120 exclusive association and community partners, Health eCareers is designed to match qualified healthcare professionals — from physicians and nurse practitioners to non-clinical staff — with medical providers looking for top talent. Health eCareers has both the B2B and B2C components and I am lucky enough to work in both sectors. As the associate marketing & events manager, I am… Show more With a network of more than 2.6 million job seekers, thousands of healthcare employers and more than 120 exclusive association and community partners, Health eCareers is designed to match qualified healthcare professionals — from physicians and nurse practitioners to non-clinical staff — with medical providers looking for top talent. Health eCareers has both the B2B and B2C components and I am lucky enough to work in both sectors. As the associate marketing & events manager, I am responsible for managing projects for our association partners as well as organizing 45+ tradeshows and conferences a year for our sales team. Our association partners each have a large membership base which includes a majority of our job seekers. I work with our associations on promotional marketing collateral, campaigns and putting together a 2018 marketing plan for our platinum partners. By utilizing and strengthening our association partners’ marketing, we are gaining further job seeker traffic to our site. When it comes to organizing 45+ tradeshows and conferences a year, they vary from large association shows with flashy exhibit booths to small state shows with an intimate setting. I am in charge of planning our tradeshow schedule, registering for the tradeshow, coordinating sponsorships, organizing booth material, as well as pre and post event marketing. Each tradeshow gives our sales team extra exposure and potential to close more sales which greatly impacts our ROI. In addition to the association partner marketing and tradeshows, I manage additional marketing campaigns to promote our key products and initiatives. On top of all of that, you will find me on our social committee with a goal to improve our company culture and get coworkers involved in a little play outside of all their tough work!
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Advertising Operations Project Manager
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Aug 2015 - Jun 2017
Centennial, CO Manage projects for a client base of 1,600+ • Plan, create, manage and execute campaign life cycle for Healthcare Advertising Sales. • Act as liaison between Account Management, Sales, Marketing, Operations and Vendors to manage projects of all client advertising solutions. • Generate and distribute campaign reports for clients in support of Sales and Account Management. • Generate and distribute monthly outstanding and expiring advertising campaign reports in order to maintain… Show more Manage projects for a client base of 1,600+ • Plan, create, manage and execute campaign life cycle for Healthcare Advertising Sales. • Act as liaison between Account Management, Sales, Marketing, Operations and Vendors to manage projects of all client advertising solutions. • Generate and distribute campaign reports for clients in support of Sales and Account Management. • Generate and distribute monthly outstanding and expiring advertising campaign reports in order to maintain revenue and usage goals. • Monitor performance and revenue generation of all products under the Healthcare Advertising Portfolio and provide quarterly updates based on performance. • Proactively investigate issues (delivery discrepancies, technical issues, etc.) with third-party platforms, and/or internal parties and provide resolutions to these issues. • Develop a working knowledge and detailed understanding of evolving advertising product line and provide consultation to Sales and Account Management teams. • Provide advertising on-boarding training to all new Sales & Account Management employees. • Assist in the develop a library of sales collateral and enablement tools to drive brand messaging and create efficiencies via the sales and client services teams globally. • Assist with B2B lead gen marketing campaigns including direct mail, email and digital campaigns. • Put together custom design pages for client branding. • Manage video shoot production with clients onsite and put together a multi-media profile with the assets. • Manage partner relations with outside vendors. • Manage the advertising operations budget. • Work in Hippo CMS, Salesforce CRM, Hubspot CMS, Teamwork Project Management and more.
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Account Coordinator
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Jun 2015 - Jul 2015
Centennial, CO Help the sales team with all of their projects and client requests along with assisting on the customer service side of the business. After two short months in this role, I was promoted to Advertising Operations Project Manager on the Marketing team.
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Firespring
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United States
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Advertising Services
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100 - 200 Employee
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Account Executive
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Dec 2013 - Jun 2015
Provide creative solutions to everyday marketing challenges in the world of non-profit organizations. Offer prospects solutions to website development, social media, search engine optimization, email marketing and conventional marketing tools.
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Client Engagement Intern
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Oct 2012 - Nov 2013
Lincoln, Nebraska Area Assist with client websites and marketing strategies by using a computer programming system.
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American Marketing Association
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Advertising Services
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President of AMA - Collegiate Chapter
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Mar 2013 - May 2014
University of Nebraska - Lincoln Prepare an annual budget and business plan, schedule regular meetings and tours, and assist with different activities being held in the College of Business Administration. Also serve on the president's council board for CBA.
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Junior Achievement of Lincoln
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United States
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Non-profit Organizations
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1 - 100 Employee
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Student Chair on Special Events Committee
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Aug 2013 - Feb 2014
Helped recruit members of the University of Nebraska-Lincoln college to attend Junior Achievement's Bowling event. Worked on out reach and recruitment to help boost the number of teams and fundraising for the event.
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Dance Marathon
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Renewable Energy Semiconductor Manufacturing
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Entertainment Executive
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Aug 2010 - Feb 2014
Lincoln, Nebraska Area Book performers, prepare the schedule of events and be the Master of Ceremonies of the event for the entire 12 hour marathon. Dance Marathon is a non-profit organization raising awareness and money for the Children's Hospital in Omaha, NE.
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University of Nebraska-Lincoln
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United States
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Higher Education
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700 & Above Employee
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Teacher's Assistant
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Jan 2012 - Dec 2012
Graded papers, speeches, and other in class activities along with teaching a few course concepts, in order to assist my teacher in the Business Communications class for two semesters.
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Gamma Phi Beta Sorority
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United States
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Civic and Social Organizations
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Standards Chair
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Dec 2011 - Dec 2012
Lincoln, Nebraska Area Manage over 100 girls in holding them responsible for academic and organizational purposes.
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Lincoln Pro Baseball - Saltdogs
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United States
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Spectator Sports
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1 - 100 Employee
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Sports Marketing Intern
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May 2012 - Sep 2012
Lincoln, Nebraska Area Work in sales, promotions, marketing and ticket office in order to learn the ins and outs of a professional sports business.
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Shadow Ridge Country Club
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United States
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Renewable Energy Semiconductor Manufacturing
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1 - 100 Employee
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Banquet Server and Drink Cart Server
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May 2011 - Aug 2011
Greater Omaha Area Served as a waitress during banquets and golfing events in order to provide excellent customer service for all guests at the country club.
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Dorm Floor President
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Aug 2010 - May 2011
Attended weekly meetings and scheduled events for our dorm floor in order to engage students in fun, safe activities.
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Education
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University of Nebraska-Lincoln
Bachelor's Degree, Marketing Major with Psychology & Communications Minors