Carol Paiva

Director, Product Management - Humanities (ELA, History), K-12 at Great Minds
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Languages
  • English Native or bilingual proficiency
  • Portuguese Native or bilingual proficiency
  • Spanish Full professional proficiency
  • French Professional working proficiency
Skills

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

5.0

/5.0
/ Based on 2 ratings
  • (2)
  • (0)
  • (0)
  • (0)
  • (0)

Filter reviews by:

Robert Swanwick

Carol is the quintessential product manager, who instinctively seeks value for her product's stakeholders. She has converted our disconnected Leadership course portfolio into learning pathways that serve the federal workforce over an entire career. She understands how to effectively use data to make decisions and she has been an invaluable partner with me to coordinate the needs of 6 different product managers into a single backlog for centralized Learning Development and Marketing teams. A great product manager and a fantastic peer mentor to other product managers.

Kyrsten Thompson

I have enjoyed working with Carol on several large product development initiatives involving multiple products. She is a results-oriented manager who consistently guides her team to success. Carol is also a great mentor who excels at ushering employees to their next performance levels. She is a dedicated, high energy leader with a diverse skill set in Finance, Product Management and Strategic Direction. Carol would be a great addition to any product-driven company.

You need to have a working account to view this content.
Join now
You need to have a working account to view this content.
Join now

Credentials

  • The 2019 ASU + GSV Summit
    ASU GSV Summit
    Apr, 2019
    - Nov, 2024
  • Pragmatic Marketing Certified
    Pragmatic Marketing
  • SAFe Agilist (SA)
    Scaled Agile, Inc.

Experience

  • Great Minds
    • United States
    • Education Administration Programs
    • 700 & Above Employee
    • Director, Product Management - Humanities (ELA, History), K-12
      • Oct 2021 - Present

      More information about the job to come... Great Minds has experienced tremendous growth with disruptive, knowledge rich curricula to raise all children. I can't wait to share some incredible work that the Humanities team and other disciplines are doing to elevate instruction and develop holistic critical thinkers. More information about the job to come... Great Minds has experienced tremendous growth with disruptive, knowledge rich curricula to raise all children. I can't wait to share some incredible work that the Humanities team and other disciplines are doing to elevate instruction and develop holistic critical thinkers.

  • Management Concepts
    • United States
    • Professional Training and Coaching
    • 200 - 300 Employee
    • Produt Management Director, Workforce Skills (Adult Learning)
      • Aug 2019 - Sep 2021

      Adult Learning, B2B -Training and Professional Development Services - Responsible for Management Concepts portfolio strategy, roadmap planning, product development and launch for the suite of offerings in leadership, management and professional skills - Product line business owner, accountable for revenue targets and P&L management ($10M+ product line, with double digit growth YOY) - Team lead: establish key metrics, champion product management and agile best practices to ensure progression of expertise and know-how for product managers in different lines of business - Sales support for strategic contracts, proposals and public sector commercial engagements Show less

  • Learning Without Tears
    • United States
    • Education Administration Programs
    • 100 - 200 Employee
    • Product Director - Head of Product, K- 6 publishing & Ed. Tech
      • Jul 2016 - Jul 2019

      Tech-Ed & Publishing - K-12 and early learning Responsible for the product strategy and roadmap for Learning Without Tears product portfolio which includes publications and digital offerings for early learning under the brands: Keyboarding Without Tears, Handwriting Without Tears and Get Set for School. Provides leadership for Product Management, Product Development, Design and Publishing. YTD accomplishments, include: •Led the development and re-launch efforts of company’s flagship product line, Handwriting Without Tears in 2018. Collaborated with founder, owners, and managed the development team that introduced new digital offerings along with over 40 titles in English and Spanish and complete new product line for writing to re-invigorate the portfolio. •Introduced SaaS best practices and new business models to fast growing K-5 keyboarding program (Keyboarding Without Tears), including licensing re-structuring, new software terms, on-boarding and services re-vamp along with full-time digital product management discipline. •Supported with new product solutions the process for adoption approval of Learning Without Tears curriculum as part of 2019 Texas proclamation (ELA curricula cycle). •Re-organized, hired and continuously developed staff to transform the product group with renewed focus on customer centricity, development excellency and life cycle management tied to business performance. •Delivered YOY product strategy and roadmap for all product portfolio. Key contributor of overall company strategy development and yearly goals. •Led product team through new business cases for product development and managed its execution. Informed and managed budget of all initiatives and product staff. Show less

  • Rosetta Stone
    • United States
    • Software Development
    • 400 - 500 Employee
    • Director, Product Management - Global B2B, SaaS Learning Solutions
      • Apr 2013 - Jul 2016

      Tech-Ed, K-12, Higher Ed. and Adult LearningProduct management leader for Rosetta Stone B2B division (Corporate, Government, K-12 and Higher Ed. offerings). Managed a distributed, international team of product managers. Led new product initiatives from its inception to execution, supporting development teams in US, Europe and Asia (China) and product launches globally-Direct contributor to fastest growing segment in the company (over 15% CAGR since 2005)-Successfully delivered on top company initiative (B2B product offerings focus) enabling the launch of a new suite of products for businesses, which supported continuous growth into the corporate/B2B segment-Modernized “Rosetta Stone Manager”(administration and reporting tool – sold to 30% of Rosetta Stone’s client base), with focus on optimal UX, increasing user adoption-Led portfolio integration and road-map management of newly acquired product line (formerly known as Tell Me More) and re-launched within Enterprise, Education and Consumer markets- Planned and led vision for company’s Product Increments (PI’s) through Agile and SAFe methodologies Show less

    • Head of Product Management - Enterprise & Education Solutions
      • Jun 2009 - Mar 2013

      Responsible for synthesizing and communicating the market and product requirements for Rosetta Stone offerings in domestic and international markets for its B2B channels (corporations, government and education sectors); as well as accountable for leading new product initiatives from its inception to execution. Direct contributor to fastest growing segment in the company (over 15% CAGR since 2005). -Informed product roadmap, managed product life cycle and overall B2B initiatives. -Generated business cases to support investment decisions.-Drove requirements gathering and definition of next-generation products and solutions by identifying unmet customer needs and new target products/markets.-Acted as Product Owner and lead to the development team on Enterprise and Education product initiatives.-Led cross-functional teams for new/enhanced products introduction, including the launch of Rosetta Stone TOTALe in B2B channels increasing overall AOV by 50%.-Facilitated primary and secondary market research studies, including effectiveness studies and product usability. -Provided product expertise (SME), contributed to client engagement in order to generate and renew large contracts (above 1M USD in annual revenue) Show less

  • Pearson
    • United Kingdom
    • Education
    • 700 & Above Employee
    • Director, Digital Product Management - K-12 & Higher Ed, English Language Learners Solutions
      • Feb 2006 - Jan 2009

      -Promoted over the course of 3 years from product manager to sr. product manager and eventually director of Pearson digital learning portfolio for English Language Learners. Responsible for product management and business results for the ELLIS software product line, including P&L management, continuous innovation and ensuring a seamless transition from strategy to execution across functional areas and business units within Pearson •Successfully launched multiple products to different segments, including new web-based products and introduced subscription model for the business, creating a new long-term revenue stream (over 30% revenue growth). •Captured 35% operating expense savings by creating efficiencies in SDLC, including converting from waterfall to agile development. •Developed the product requirements, financial parameters and alternative business models ensuring successful new launches and increase in the domestic market revenue by over 50% Show less

  • Unilever
    • United Kingdom
    • Manufacturing
    • 700 & Above Employee
    • Brand/Product Manager - CPG
      • May 2004 - Aug 2005

      Expatriation program - assigned to work in the House Hold Care division in Chile to manage all marketing activities related to the brand “OMO” (the largest Chilean laundry detergent brand in revenue & profitability, representing over 50% of Chile’s laundry market).-Managed a $6 Million annual marketing budget for new launches, brand activation activities, national promotions, and media campaigns.-Achieved double digit growth and gained an additional 3% market share in 2004.-Managed cross-functional teams for project innovation and market plan execution. -Created ad hoc opportunities and fast-track competitor responses on POS that helped guarantee product performance. Show less

    • Marketing/ Brand Management - CPG (Mgmt Trainee & Associate Brand Manager)
      • Jan 2000 - Apr 2004

      Recruited through the executive training program (management trainee) and assigned to work in product/brand management for the Brazilian House Hold Care Division. Brands managed represented 20% of Brazil’s laundry detergent market share.Previously, Unilever's intern in the laundry trade marketing team for Brazil.•Managed brand activities including innovation projects involving several department stakeholders in the company.•Supervised the implementation of marketing campaigns, “brand activation” such as sampling , in-store promotions, outdoor innovative media, etc.•Refined market and brand analysis procedures that led to more streamlined strategic plan development and more responsive local market tactical activities. •Managed project schedules, media implementation and overall brand budget. Show less

Education

  • FGV - Fundação Getulio Vargas
    Bachelor of Business Administration - BBA, Corporate Finance and Intl' Marketing
  • HEC School of Management
    International Management summer program
  • NEOMA Business School
    Concentration: Intl. Marketing & Brand/Product Management

Community

You need to have a working account to view this content. Click here to join now