Caroline Yang

Marketing Analyst Intern at Soundboard
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Boston
Languages
  • Mandarin Limited working proficiency
  • English Native or bilingual proficiency
  • French Elementary proficiency

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Bio

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Credentials

  • Certified SolidWorks Associate - Mechanical Design
    Dassault Systèmes
    Jan, 2022
    - Nov, 2024
  • UX Foundations: Research
    LinkedIn
    Jan, 2022
    - Nov, 2024
  • Tufts SBER IRB Members
    CITI Program
    Jul, 2021
    - Nov, 2024
  • Conflict of Interest
    CITI Program
    Apr, 2021
    - Nov, 2024

Experience

  • Soundboard
    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Marketing Analyst Intern
      • Sep 2023 - Present

      • Developing marketing strategy to build Soundboard Facebook community from scratch; expecting to grow community to 250 users during first month post-launch • Owning customer facing resource development and newsletter distribution to 250 newsletter readers • Designing email templates and marketing campaigns to build company brand across channels • Developing marketing strategy to build Soundboard Facebook community from scratch; expecting to grow community to 250 users during first month post-launch • Owning customer facing resource development and newsletter distribution to 250 newsletter readers • Designing email templates and marketing campaigns to build company brand across channels

  • Publicis Sapient
    • United States
    • Business Consulting and Services
    • 700 & Above Employee
    • Product Manager Intern
      • Jun 2023 - Aug 2023

      • Delivered an optimization model application for oil executives to decrease their decision making time from 2 days to 30 seconds • Led an agile cross-functional team of stakeholders, product managers, and engineers to resolve 4+ blockers per week and align product with client vision • Delivered an optimization model application for oil executives to decrease their decision making time from 2 days to 30 seconds • Led an agile cross-functional team of stakeholders, product managers, and engineers to resolve 4+ blockers per week and align product with client vision

  • Tufts Security & Privacy Lab
    • United States
    • Computer and Network Security
    • 1 - 100 Employee
    • UX Research Assistant
      • Jan 2023 - May 2023

      • Conducted individual and pair qualitative coding from community survey for 400+ responses to gather insights about psychological safety, senses of belonging, and experiences of harassment in the cybersecurity community • Documented and observed participatory design user testing sessions on an automated network protocol RE tool in order to better align it with user mental models • Conducted individual and pair qualitative coding from community survey for 400+ responses to gather insights about psychological safety, senses of belonging, and experiences of harassment in the cybersecurity community • Documented and observed participatory design user testing sessions on an automated network protocol RE tool in order to better align it with user mental models

  • MITRE
    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Human Factors Engineer Intern
      • May 2022 - Aug 2022

      • Initiated and built 75+ components of a UI design kit on Adobe XD for a 90+ user platform, increasing work efficiency by 22.5% for 3 UX designers and ensuring a consistent UI • Created a cognitive walkthrough manual to be used in 5 user tests, enabling 4 design wireframes to match closely with user mental models • Communicated 12+ design decisions and UX best practices to 4 developers and 2 analysts, boosting user en- gagement and platform usability by 15% • Initiated and built 75+ components of a UI design kit on Adobe XD for a 90+ user platform, increasing work efficiency by 22.5% for 3 UX designers and ensuring a consistent UI • Created a cognitive walkthrough manual to be used in 5 user tests, enabling 4 design wireframes to match closely with user mental models • Communicated 12+ design decisions and UX best practices to 4 developers and 2 analysts, boosting user en- gagement and platform usability by 15%

  • Advisor360°
    • United States
    • Financial Services
    • 400 - 500 Employee
    • UX Research Intern
      • Jan 2022 - May 2022

      • Designed and conducted 7 moderated usability tests to choose one scheduling platform to be used by 550 company employees, enabling the principal UX researcher to save at 4 hours per week • Collaborated with a team of 5 UX designers, 2 engineers, and 2 front-end developers to understand user workflow, gaining a 20% increase on user insights and usability needs • Designed and conducted 7 moderated usability tests to choose one scheduling platform to be used by 550 company employees, enabling the principal UX researcher to save at 4 hours per week • Collaborated with a team of 5 UX designers, 2 engineers, and 2 front-end developers to understand user workflow, gaining a 20% increase on user insights and usability needs

  • Tufts JumboCode
    • United States
    • Software Development
    • 1 - 100 Employee
    • UI/UX Designer
      • Sep 2021 - May 2022

      • Designed wireframes, mockups, and interactive prototypes of a nonprofit’s website using Figma for 5 hrs per wk to improve user experience and drive increased usage • Identified user pain points through feedback in order to create an intuitive, streamlined interface • Designed wireframes, mockups, and interactive prototypes of a nonprofit’s website using Figma for 5 hrs per wk to improve user experience and drive increased usage • Identified user pain points through feedback in order to create an intuitive, streamlined interface

  • The Women's Network
    • United States
    • Professional Organizations
    • 400 - 500 Employee
    • Member of The Women's Network
      • Jan 2021 - May 2022

      Part of a women-led network focused on connecting collegiate and recently-graduated women and celebrating ambition. I attend events, network, and hone in on skills to achieve professional success. Part of a women-led network focused on connecting collegiate and recently-graduated women and celebrating ambition. I attend events, network, and hone in on skills to achieve professional success.

  • Tufts University Applied Cognition Lab
    • Medford, Massachusetts, United States
    • Research Assistant
      • Sep 2021 - Dec 2021

      • Collected data on a double blind clinical trial observing the effects of electro cranial stimulation on cognitive function to be further analyzed for applications in military personnel • Conducted experiments on participants for 9 hrs per wk, showing commitment to time management • Collected data on a double blind clinical trial observing the effects of electro cranial stimulation on cognitive function to be further analyzed for applications in military personnel • Conducted experiments on participants for 9 hrs per wk, showing commitment to time management

  • Fiver Children's Foundation
    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Associate Program Coordinator (Tisch Summer Fellow Intern)
      • Jun 2021 - Sep 2021

      • Designed, developed, and facilitated 2+ hr fast-paced lesson plans towards 30 high schoolers, centered around career readiness with a 35 hr per wk commitment • Streamlined participants’ virtual experience by increasing participant engagement and providing emotional support • Designed, developed, and facilitated 2+ hr fast-paced lesson plans towards 30 high schoolers, centered around career readiness with a 35 hr per wk commitment • Streamlined participants’ virtual experience by increasing participant engagement and providing emotional support

  • Peer Health Exchange
    • United States
    • Non-profit Organizations
    • 100 - 200 Employee
    • Health Educator
      • Feb 2021 - May 2021

      • Instructing and empowering a group of 20-30 local Boston public high schoolers to make healthy decisions regarding substance abuse, relationships, and sex education. • Receiving weekly workshop trainings to improve teaching skills in the classroom • Instructing and empowering a group of 20-30 local Boston public high schoolers to make healthy decisions regarding substance abuse, relationships, and sex education. • Receiving weekly workshop trainings to improve teaching skills in the classroom

  • Great Wall Financial Group
    • United States
    • Business Consulting and Services
    • Accounting Assistant
      • May 2019 - Dec 2020

      • Proficient in Quickbook, Adobe, Spreadsheet • Generating financial reports of entities, including P&L, balance sheets, etc. • Bookkeeping, processing business payments and reconciling bank statements • Proficient in Quickbook, Adobe, Spreadsheet • Generating financial reports of entities, including P&L, balance sheets, etc. • Bookkeeping, processing business payments and reconciling bank statements

  • Willows Racquet & Fitness Centre
    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Front Desk Associate
      • Aug 2019 - Mar 2020

      • Checked-in guests upon arrival and handled cash register • Provided customer service by answering calls and questions • Checked-in guests upon arrival and handled cash register • Provided customer service by answering calls and questions

Education

  • Tufts University
    Bachelor's Degree, Engineering Psychology (Human Factors Engineering), Minor in Engineering Management
    2020 - 2024
  • DIS - Study Abroad
    2022 - 2023
  • Andover High School
    2016 - 2020

Community

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