Caroline Shapiro
Senior Account Executive at The Outloud Group- Claim this Profile
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English Native or bilingual proficiency
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Spanish Limited working proficiency
Topline Score
Bio
David Hoos
Caroline is a great Senior Account Executive and just good people. She has an uncanny ability to not only meet but exceed client expectations, as well as build relationships that are both professional and genuinely caring. Her problem-solving skills are off the charts, navigating complex challenges with ease and innovation. In short, she's the sort of Account Executive that many companies wish they had.
David Hoos
Caroline is a great Senior Account Executive and just good people. She has an uncanny ability to not only meet but exceed client expectations, as well as build relationships that are both professional and genuinely caring. Her problem-solving skills are off the charts, navigating complex challenges with ease and innovation. In short, she's the sort of Account Executive that many companies wish they had.
David Hoos
Caroline is a great Senior Account Executive and just good people. She has an uncanny ability to not only meet but exceed client expectations, as well as build relationships that are both professional and genuinely caring. Her problem-solving skills are off the charts, navigating complex challenges with ease and innovation. In short, she's the sort of Account Executive that many companies wish they had.
David Hoos
Caroline is a great Senior Account Executive and just good people. She has an uncanny ability to not only meet but exceed client expectations, as well as build relationships that are both professional and genuinely caring. Her problem-solving skills are off the charts, navigating complex challenges with ease and innovation. In short, she's the sort of Account Executive that many companies wish they had.
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Experience
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The Outloud Group
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United States
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Advertising Services
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1 - 100 Employee
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Senior Account Executive
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Mar 2022 - Present
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Account Executive
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Aug 2018 - Mar 2022
• Oversee marketing strategy and manage influencer marketing budgets for five business clients, booking up to $2.2mm worth of influencer budget monthly • Build authentic, lasting influencer/brand relationships across platforms with creators of all sizes, ranging from micro-influencers to large-scale celebrities like Kristen Bell, Dax Shepard, Reese Witherspoon and Gabrielle Union •Organize large-scale creative campaigns in which brands utilize influencer relationships to create… Show more • Oversee marketing strategy and manage influencer marketing budgets for five business clients, booking up to $2.2mm worth of influencer budget monthly • Build authentic, lasting influencer/brand relationships across platforms with creators of all sizes, ranging from micro-influencers to large-scale celebrities like Kristen Bell, Dax Shepard, Reese Witherspoon and Gabrielle Union •Organize large-scale creative campaigns in which brands utilize influencer relationships to create buzz, increase brand sentiment and drive sales •Analyze campaign results across metrics within each segment of the marketing funnel—awareness, consideration and conversion—on a monthly basis to present trends and strategic recommendations to clients • Onboarded and manage one full-time Associate Account Executive and one full-time Account Executive, overseeing their day-to-day and assisting in strategic approach and overall success for additional portfolios of accounts • Work closely with CEO and leadership team on special projects revolving around business processes, organizational growth, recruiting and team culture
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Venture For America
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United States
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Non-profit Organizations
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100 - 200 Employee
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2018 Venture For America Fellow
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Apr 2018 - Jun 2020
Venture For America is a fellowship for recent grads who want to learn how to build a business while making an impact. VFA Fellows get training and join a startup in an emerging US city, where they live and work for two years at one of our hundreds of partner companies. They learn hands-on what it takes to build a company, while getting the mentorship, network, and ongoing support to prepare themselves to become successful entrepreneurs. Our goal is to spark job growth in cities that need it by… Show more Venture For America is a fellowship for recent grads who want to learn how to build a business while making an impact. VFA Fellows get training and join a startup in an emerging US city, where they live and work for two years at one of our hundreds of partner companies. They learn hands-on what it takes to build a company, while getting the mentorship, network, and ongoing support to prepare themselves to become successful entrepreneurs. Our goal is to spark job growth in cities that need it by sending our top-talent to help grow the businesses that will make it happen. Learn more at www.ventureforamerica.org. Show less Venture For America is a fellowship for recent grads who want to learn how to build a business while making an impact. VFA Fellows get training and join a startup in an emerging US city, where they live and work for two years at one of our hundreds of partner companies. They learn hands-on what it takes to build a company, while getting the mentorship, network, and ongoing support to prepare themselves to become successful entrepreneurs. Our goal is to spark job growth in cities that need it by… Show more Venture For America is a fellowship for recent grads who want to learn how to build a business while making an impact. VFA Fellows get training and join a startup in an emerging US city, where they live and work for two years at one of our hundreds of partner companies. They learn hands-on what it takes to build a company, while getting the mentorship, network, and ongoing support to prepare themselves to become successful entrepreneurs. Our goal is to spark job growth in cities that need it by sending our top-talent to help grow the businesses that will make it happen. Learn more at www.ventureforamerica.org. Show less
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Learning Assistance Center
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United States
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Hospitals and Health Care
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Academic Coach
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Jan 2016 - Apr 2018
Guided students of all ages and areas of study in their paths to becoming more proficient and well-rounded students, through weekly appointments focusing around topics such as time management, study strategies and professionalism Guided students of all ages and areas of study in their paths to becoming more proficient and well-rounded students, through weekly appointments focusing around topics such as time management, study strategies and professionalism
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Student Worker
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Jan 2016 - Apr 2018
Worked with the directors of the Lindner College of Business's three honors programs on projects regarding recruitment, admissions and marketing Held a co-op position in Spring 2016, continued working part time while attending classes Worked with the directors of the Lindner College of Business's three honors programs on projects regarding recruitment, admissions and marketing Held a co-op position in Spring 2016, continued working part time while attending classes
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Marketing Associate
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Jun 2017 - Oct 2017
Internship in Marketing and Sales for Industry Juice, LLC Internship in Marketing and Sales for Industry Juice, LLC
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The Crave Bar
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India
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Crave Brand Ambassador
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May 2015 - Aug 2015
Collaborated with the co-founders of The Crave Bar to build and promote Chicago's only handcrafted pretzel ice cream bar as an exciting and adventurous food experience This included tasks such as implementing new marketing strategies, opening up and managing a new Crave Bar location on Chicago's Navy Pier, working on the Crave Truck and selling bars at festivals, and doing inventory management Collaborated with the co-founders of The Crave Bar to build and promote Chicago's only handcrafted pretzel ice cream bar as an exciting and adventurous food experience This included tasks such as implementing new marketing strategies, opening up and managing a new Crave Bar location on Chicago's Navy Pier, working on the Crave Truck and selling bars at festivals, and doing inventory management
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Speaker
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Sep 2013 - Oct 2013
Crafted and delivered a TED talk promoting the importance of thoughtful risk-taking. The talk can be viewed at carolineshapiro.blogspot.com Crafted and delivered a TED talk promoting the importance of thoughtful risk-taking. The talk can be viewed at carolineshapiro.blogspot.com
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Rotary Youth Exchange
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United States
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Technology, Information and Internet
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Foreign Exchange Student
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Jul 2012 - Jun 2013
Spent 11 months living and studying in Lima, Peru, developing cultural competence through immersion Spent 11 months living and studying in Lima, Peru, developing cultural competence through immersion
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Education
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University of Cincinnati College of Business
Bachelor of Business Administration - BBA, International Business and Marketing