Caroline Koldus

Design Lead at Amply
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Contact Information
us****@****om
(386) 825-5501
Location
Atlanta, Georgia, United States, GE
Languages
  • English -
Skills

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Credentials

  • 4 Mentorship Sessions
    adplist.org
    Jul, 2022
    - Nov, 2024
  • Google Ads Search Certification
    Google

Experience

  • Amply
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Design Lead
      • Oct 2022 - Present

      - Experience leading multiple projects while collaborating with cross-functional leadership - Design decisions that are driven by a deep concern for the customer - A strong portfolio of successful projects demonstrating their design thinking abilities and how their decisions impacted the success - Experience guiding designers through the creation and application of UX strategies - Deep knowledge of translating concepts into wireframes, mockups, and prototypes - Experience leading multiple projects while collaborating with cross-functional leadership - Design decisions that are driven by a deep concern for the customer - A strong portfolio of successful projects demonstrating their design thinking abilities and how their decisions impacted the success - Experience guiding designers through the creation and application of UX strategies - Deep knowledge of translating concepts into wireframes, mockups, and prototypes

  • Freelance (Self employed)
    • Writing and Editing
    • 700 & Above Employee
    • Product Designer
      • Mar 2021 - Jan 2023

      • Worked with a vacation rental to build out their own booking function and increased their monthly bookings on average 24.77% • Consulted a Supply Chain SaaS on their high-impact universal search feature within their platform • Empathizing with users by creating empathy maps, personas, user stories, and user journey maps • Developing mockups using visual design elements and principles • Considering accessibility at every point in the design process • Worked with a vacation rental to build out their own booking function and increased their monthly bookings on average 24.77% • Consulted a Supply Chain SaaS on their high-impact universal search feature within their platform • Empathizing with users by creating empathy maps, personas, user stories, and user journey maps • Developing mockups using visual design elements and principles • Considering accessibility at every point in the design process

  • Terra Agency
    • United States
    • Advertising Services
    • Owner
      • Nov 2020 - Jan 2023

      We are a Digital Marketing Agency that focuses on branding, website creation & optimization, social media marketing, and email marketing. Essentially, we help small businesses find their voice online. Unlike other agencies, we’re invested in your experience every single step and beyond. I conceived the agency to amplify the Small Business Owner’s voice. I'm working with more than half a dozen small businesses to construct their branding identity, complete the design and build of their website, uplift their social media presence, and more Show less

  • Samsara
    • United States
    • Software Development
    • 700 & Above Employee
    • Account Development Representative
      • Feb 2020 - Nov 2020

      I contacted potential clients through cold calls & emails to identify their needs and suggest the appropriate Samsara product • Coordinated meetings between potential clients and Account Executives. I conducted market research to secure new business opportunities and generate new revenue streams I contacted potential clients through cold calls & emails to identify their needs and suggest the appropriate Samsara product • Coordinated meetings between potential clients and Account Executives. I conducted market research to secure new business opportunities and generate new revenue streams

  • HighMatch
    • United States
    • Human Resources Services
    • 1 - 100 Employee
    • Social Media Coordinator
      • Nov 2019 - Feb 2020

      I increased social media channels' CTR by 170% and impressions by 550%. I amplified social sourced website visitors by 16% and lead conversions by 200%

    • Business Development
      • Feb 2019 - Feb 2020

      I generated a $570K pipeline through prospecting, emailing, cold calling, and social selling. I maintained a prospect meeting show rate of 83% with decision makers (C-level)

  • Refuge
    • Public Relations Intern
      • Jan 2016 - Jan 2017

      Devised a fresh, creative social media campaign geared towards college students. Researched market to more effectively target customers. Devised a fresh, creative social media campaign geared towards college students. Researched market to more effectively target customers.

  • Hot Shots Soccer
    • Coach
      • Feb 2015 - May 2015

      Developed players’ fundamental skills of soccer through weekly practices conducted through fun, active games. Developed players’ fundamental skills of soccer through weekly practices conducted through fun, active games.

Education

  • Texas A&M University
    Bachelor of Science (BS), University Studies-Business
    2014 - 2017
  • The Creative Circus
    Summer Program, Advertising
    2017 - 2017

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