Caroline Ren
Senior Product Marketing Manager at Webflow- Claim this Profile
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Bio
Nicole Baer
I have managed Caroline twice, including hiring her at Logitech. And I would hire her again, in a minute. She is the total talent package: smart, high performing, hard and soft skilled, creative, self-aware, liked and respected by her peers, co-workers and leadership. Complex projects - from high visibility product launches to proposing new ways of cross-functional collaboration - are where she shines . She cares about building a great team, and fostering talent and relationships. Caroline is also really funny - sometimes the best stress management technique at work. She is unhesitatingly an asset to any organization.
John Skeehan
At Logitech VC, Caroline led some of the largest, most complex product launches in our history. At the same time, Caroline hired and developed a world class product marketing team. She brought in tools, process and rigor to the art and science of product marketing. Caroline is extremely talented, creative, energizing and she handles ambiguity with style and grace. She has more than earned the trust and respect of her colleagues, stakeholders and the extended teams.
Nicole Baer
I have managed Caroline twice, including hiring her at Logitech. And I would hire her again, in a minute. She is the total talent package: smart, high performing, hard and soft skilled, creative, self-aware, liked and respected by her peers, co-workers and leadership. Complex projects - from high visibility product launches to proposing new ways of cross-functional collaboration - are where she shines . She cares about building a great team, and fostering talent and relationships. Caroline is also really funny - sometimes the best stress management technique at work. She is unhesitatingly an asset to any organization.
John Skeehan
At Logitech VC, Caroline led some of the largest, most complex product launches in our history. At the same time, Caroline hired and developed a world class product marketing team. She brought in tools, process and rigor to the art and science of product marketing. Caroline is extremely talented, creative, energizing and she handles ambiguity with style and grace. She has more than earned the trust and respect of her colleagues, stakeholders and the extended teams.
Nicole Baer
I have managed Caroline twice, including hiring her at Logitech. And I would hire her again, in a minute. She is the total talent package: smart, high performing, hard and soft skilled, creative, self-aware, liked and respected by her peers, co-workers and leadership. Complex projects - from high visibility product launches to proposing new ways of cross-functional collaboration - are where she shines . She cares about building a great team, and fostering talent and relationships. Caroline is also really funny - sometimes the best stress management technique at work. She is unhesitatingly an asset to any organization.
John Skeehan
At Logitech VC, Caroline led some of the largest, most complex product launches in our history. At the same time, Caroline hired and developed a world class product marketing team. She brought in tools, process and rigor to the art and science of product marketing. Caroline is extremely talented, creative, energizing and she handles ambiguity with style and grace. She has more than earned the trust and respect of her colleagues, stakeholders and the extended teams.
Nicole Baer
I have managed Caroline twice, including hiring her at Logitech. And I would hire her again, in a minute. She is the total talent package: smart, high performing, hard and soft skilled, creative, self-aware, liked and respected by her peers, co-workers and leadership. Complex projects - from high visibility product launches to proposing new ways of cross-functional collaboration - are where she shines . She cares about building a great team, and fostering talent and relationships. Caroline is also really funny - sometimes the best stress management technique at work. She is unhesitatingly an asset to any organization.
John Skeehan
At Logitech VC, Caroline led some of the largest, most complex product launches in our history. At the same time, Caroline hired and developed a world class product marketing team. She brought in tools, process and rigor to the art and science of product marketing. Caroline is extremely talented, creative, energizing and she handles ambiguity with style and grace. She has more than earned the trust and respect of her colleagues, stakeholders and the extended teams.
Experience
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Webflow
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United States
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Software Development
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500 - 600 Employee
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Senior Product Marketing Manager
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Aug 2022 - Present
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Logitech
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United States
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Computers and Electronics Manufacturing
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700 & Above Employee
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Director / Head of Product Marketing, Video Collaboration
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Apr 2021 - Feb 2022
Led product marketing for Logitech’s fastest-growing, $1.6B business group, with 3X year-over-year revenue growth during 2+ year tenure at the company. The Video Collaboration portfolio comprises a complete ecosystem of hardware, software, and services for B2B and B2C routes-to-market, with global availability in 47 countries. Grew headcount 100% YoY to align to business growth. With key hires, established new functions for software & services and strengthened joint GTM with Zoom… Show more Led product marketing for Logitech’s fastest-growing, $1.6B business group, with 3X year-over-year revenue growth during 2+ year tenure at the company. The Video Collaboration portfolio comprises a complete ecosystem of hardware, software, and services for B2B and B2C routes-to-market, with global availability in 47 countries. Grew headcount 100% YoY to align to business growth. With key hires, established new functions for software & services and strengthened joint GTM with Zoom, Microsoft, & Google.
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Senior Product Marketing Manager, Video Collaboration
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Jan 2020 - Apr 2021
Led the product marketing launch for our next generation portfolio of appliance and PC-based video conferencing solutions, featuring Rally Bar, Rally Bar Mini, and RoomMate. Oversaw and supported all product launches in the meeting room solutions portfolio, including Logitech Scribe, a category-first for the company.
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Zendesk
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Software Development
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700 & Above Employee
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Customer Marketing Manager, Enterprise
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Nov 2018 - Jan 2020
Created global, multichannel marketing campaigns to drive expansion revenue, bring new products to market, and increase awareness & adoption targeting the Enterprise customer.
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Business Operations Manager, Marketing
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Mar 2018 - Oct 2018
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Cisco
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United States
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Software Development
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700 & Above Employee
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Strategy & Operations Lead
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Nov 2016 - Mar 2018
Led Cisco’s in-house Ops assessment service that provides initial scoping and cross-functional impact analysis of executive-sponsored transformational initiatives within a 10 business day turn (3-4 per quarter) Team was chartered with solving Cisco’s most challenging business problems (e.g. acquisition integration) using a hypothesis-based, cross-functional, data-driven, workshop approach.
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Program Manager, New Product Introductions
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Sep 2015 - Nov 2016
Managed 3 New Product Introduction Programs (18+ SKUs total) in Cisco’s highest revenue generating business unit, Enterprise Switching
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Business Analyst
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Jul 2014 - Aug 2015
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Cisco
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United States
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Software Development
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700 & Above Employee
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Business Analyst Intern
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May 2013 - Aug 2013
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Education
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Duke University
Bachelor of Arts (BA), Public Policy Studies
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