Caroline Williams
Brand Specialist and Instructor at Etiquette Saint Louis- Claim this Profile
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French Limited working proficiency
Topline Score
Bio
Credentials
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Email Marketing
HubSpot AcademyNov, 2022- Oct, 2024
Experience
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Brand Specialist and Instructor
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Feb 2023 - Present
Participating in program facilitation for manners classes with children and teens in both weekly and fortnightly course sequences. Curating original content for Facebook and Instagram to promote the company and increase engagement levels. Writing a monthly newsletter about differing original topics specific to the brand’s message. Helping to manage the upkeep of internal documents related to branding such as an instruction manual, a media kit, and promotional materials. Participating in program facilitation for manners classes with children and teens in both weekly and fortnightly course sequences. Curating original content for Facebook and Instagram to promote the company and increase engagement levels. Writing a monthly newsletter about differing original topics specific to the brand’s message. Helping to manage the upkeep of internal documents related to branding such as an instruction manual, a media kit, and promotional materials.
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Washington Capital Partners
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United States
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Financial Services
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1 - 100 Employee
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Marketing Intern
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Aug 2022 - Dec 2022
Managed marketing efforts for a real estate lending company. Worked on a fully remote platform with the Microsoft Office Suite. Created content for social media using Canva while simultaneously utilizing Microsoft Dynamics 365 and HubSpot to manage email marketing efforts. Managed marketing efforts for a real estate lending company. Worked on a fully remote platform with the Microsoft Office Suite. Created content for social media using Canva while simultaneously utilizing Microsoft Dynamics 365 and HubSpot to manage email marketing efforts.
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Social Media Marketing Manager
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Jun 2022 - Jul 2022
Managed social media platforms including Facebook and Instagram for a gift store in St. Louis County. Created original content including photos, reels, and videos. Utilized CoSchedule to boost engagement levels and increase following on a virtual platform. Managed social media platforms including Facebook and Instagram for a gift store in St. Louis County. Created original content including photos, reels, and videos. Utilized CoSchedule to boost engagement levels and increase following on a virtual platform.
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Digital Marketing Intern
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Oct 2021 - Jan 2022
Worked as a content curator and marketing specialist with United Way Northwest Arkansas by creating content such as newsletters and press releases, while also managing social media and the nonprofit's brand as a whole. Utilized CoSchedule and Canva to schedule engaging graphics for Instagram, Facebook and LinkedIn. Worked as a content curator and marketing specialist with United Way Northwest Arkansas by creating content such as newsletters and press releases, while also managing social media and the nonprofit's brand as a whole. Utilized CoSchedule and Canva to schedule engaging graphics for Instagram, Facebook and LinkedIn.
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Inn At Carnall Hall
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United States
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Hotels and Motels
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1 - 100 Employee
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Event Planning Intern
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Sep 2021 - Nov 2021
Interned under a professional event planner and executed events such as corporate meetings, bridal luncheons, and weddings. Coordinated seating arrangements and attended to last-minute needs to make sure the event ran smoothly. Interned under a professional event planner and executed events such as corporate meetings, bridal luncheons, and weddings. Coordinated seating arrangements and attended to last-minute needs to make sure the event ran smoothly.
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Riddle & Bloom
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United States
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Advertising Services
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1 - 100 Employee
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PrimeStudent Campus Manager
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Jan 2021 - May 2021
Worked as a brand ambassador for Prime Student by promoting the brand on campus through public speaking, planned events, and social media marketing. **Executed 100% remotely due to COVID-19. Created weekly Instagram stories and monthly Instagram posts to promote a popular brand. Presented to crowds of 50+ people on a bi-weekly basis to present different benefits of Prime Student. Planned and executed an Instagram Live video where people could interact and ask questions about Prime Student.
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Education
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University of Arkansas
Bachelors, Journalism: Advertising and Public Relations with a Minor in Event Management -
Parkway West
High School Diploma, General Studies - GPA 3.89/4.0 - 4-Year Academic Honor Roll