Experience

Dive Paradise, Inc.

• Mexico
• Recreational Facilities
• 1 - 100 Employee

• Partner, Business Operations & Communications

  • Oct 2017 - Present

  United States Co-managing an established scuba diving facility though a change in ownership and structure. • Digitization: Created the CRM, online booking, registration, and loyalty programs; Revised all reservations policies and hotel partner packages; Updated all website content via Wordpress; Continue to manage and evolve the company’s evolution onto a fully digital platform. • Reservations management: Create client communications; provide team procedural guidance; facilitate communications… Show more Co-managing an established scuba diving facility though a change in ownership and structure. • Digitization: Created the CRM, online booking, registration, and loyalty programs; Revised all reservations policies and hotel partner packages; Updated all website content via Wordpress; Continue to manage and evolve the company’s evolution onto a fully digital platform. • Reservations management: Create client communications; provide team procedural guidance; facilitate communications between teams in the USA and Mexico. • Business Development: Establish and nurture hotel, travel, and non-profit partnerships on location, at trade shows, and online. • Marketing: Prepare materials for trade shows across the USA and for on-location use; run trade show booths; manage media plans and online advertising. • Social Media: Create and manage company posts and chat inquiries on Facebook, Twitter, Instagram, Google. Show less



Self-employed

• Music Composer/Producer/Director

  • Jun 1996 - Present

  Oakland, CA Multimedia production: Composed and produced music synced to video and to choreography for numerous award-winning productions and projects under tight budgets and deadlines. Translated the directors’ visions into effective musical scores in collaboration with producers, editors, musicians, and audio mixers.



Matter Network, Inc.

• United States
• Online Audio and Video Media
• 1 - 100 Employee

• Network Partner Relations and Advertising Operations Manager

  • Apr 2008 - 2012

  San Francisco Bay Area • Online Media Network Management: Four years of experience with a start-up company that required wearing multiple hats and maintaining interdepartmental workflow on a daily basis, balancing the needs of publishing, advertising, and investing teams, while keeping the collaborative focus on the founders’ company mission. • Client Relations and Communications: Served as point of contact for advertising and publishing partners. Met contract fulfillment and quality control by creating and… Show more • Online Media Network Management: Four years of experience with a start-up company that required wearing multiple hats and maintaining interdepartmental workflow on a daily basis, balancing the needs of publishing, advertising, and investing teams, while keeping the collaborative focus on the founders’ company mission. • Client Relations and Communications: Served as point of contact for advertising and publishing partners. Met contract fulfillment and quality control by creating and managing media plans and providing performance reporting. Provided ongoing strategic coaching and technical support. • Strategic Planning: Advised sales representatives how to improve proposals and campaigns via periodic analysis of audience data from ComScore and other sources. Innovated solutions to improve efficiency between staff, advertisers, and publishers. • Network Development: Identified and recruited top tier online publishers to create a premium media network. Managed contract negotiations and finalization of editorial and advertising agreements. • Advertising Operations: Managed delivery of advertising for a vertical media network on dozens of websites via html ad tags, image handling and multiple ad servers. Developed and implemented an effective ad serving structure and platform. Show less



Savage Beast Technologies (now Pandora)

• Music Analyst

  • 2000 - 2001

  Provided analytical data for the Music Genome Project



Apple

• United States
• Computers and Electronics Manufacturing
• 700 & Above Employee

• Senior Tester

  • 1995 - 1997

  Planned and implemented testing of 3rd party multimedia software on Apple Computers in development, including applications in desktop publishing, animation, video, audio and MIDI. Advised engineering teams of the needs of multimedia professionals for subsequent builds.



University of California, Davis

• United States
• Higher Education
• 700 & Above Employee

• Event Director

  • Oct 1989 - Jun 1990

  Davis, CA Hired, trained, and managed a 40 member staff to create and host a 3-day event with 30k attendees and numerous luminaries, monitored a $30K budget and prepared budget for the following year.