Experience

Blue Ion
• Marketing Services
• Marketing Team

  • Apr 2023 - Present


Cobble Hill

• United States
• Advertising Services
• 1 - 100 Employee

• Marketing Coordinator

  • Jul 2021 - Apr 2023

  Strategized ad creation and account optimization in Meta, Instagram, and Google, and TikTok ad accounts for lead generation and e-commerce clients. Compiled and led client-facing presentations of monthly paid media reports utilizing Google Analytics and platform data in a fast-paced environment. Developed, edited, and proofread original copy for email marketing campaigns in Klaviyo, Constant Contact, and Mailchimp to supplement paid search ads. Conducted SEO and keyword research utilizing SEMRush and MOZ to inform SEO website edits which improved web ranking and increased brand visibility. Collaborated with AMs, marketing managers, and content strategists to streamline account strategies and ensure customer satisfaction in a deadline-driven setting. Show less



Charleston Digital Corridor

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Communications Coordinator

  • Nov 2020 - Apr 2021

  Coordinated community outreach and managed all social media platforms to attract and promote tech opportunities in Charleston. Initiated Perks Partner Program offering members discounts at local businesses and restaurants. Copy-edited and wrote Leadership Profile interviews to showcase notable and influential individuals involved in tech businesses in the Charleston region. Coordinated community outreach and managed all social media platforms to attract and promote tech opportunities in Charleston. Initiated Perks Partner Program offering members discounts at local businesses and restaurants. Copy-edited and wrote Leadership Profile interviews to showcase notable and influential individuals involved in tech businesses in the Charleston region.



GoDaddy

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Creative Content Specialist

  • Dec 2019 - Sep 2020

  Independently authored written and visual content for 170+ client portfolios of small businesses nationwide. Drove social media content strategy across multiple social media platforms including Facebook, Yelp, Google Business, and more. Managed community engagement and reputation management to maintain business integrity. Collaborated cross-functionally with AMs, editors, and engineers to resolve issues and receive approval for media posting. Independently authored written and visual content for 170+ client portfolios of small businesses nationwide. Drove social media content strategy across multiple social media platforms including Facebook, Yelp, Google Business, and more. Managed community engagement and reputation management to maintain business integrity. Collaborated cross-functionally with AMs, editors, and engineers to resolve issues and receive approval for media posting.



Luna Moons

• United States
• Travel Arrangements
• 1 - 100 Employee

• Community Management Intern

  • May 2018 - Aug 2018

  Completed research on hundreds of users and coordinated 15+ social media posts and website content. Managed content for both users and destinations within the website database. Copy edited information and created content used to build out over 50 destinations. Reference: Emily Allen, Co-Founder and COO. Completed research on hundreds of users and coordinated 15+ social media posts and website content. Managed content for both users and destinations within the website database. Copy edited information and created content used to build out over 50 destinations. Reference: Emily Allen, Co-Founder and COO.



Overland Partners

• United States
• Architecture and Planning
• 100 - 200 Employee

• Marketing Intern

  • Jul 2017 - Jan 2018

  Copy edited 5 project proposals, 10 blog posts, and 20+ social media posts. Organized “Office Olympics”— a team-building activity for the company’s employees consisting of 8 games. Assisted graphic design artist in project ideation and helped organize social media/overall marketing calendar for the remainder of 2017 and the Spring of 2018 (approximately 6 months). References: Angelica Mata, Marketing. Sydney Aschbacher, Marketing. Martha Durke, Graphic Designer. Copy edited 5 project proposals, 10 blog posts, and 20+ social media posts. Organized “Office Olympics”— a team-building activity for the company’s employees consisting of 8 games. Assisted graphic design artist in project ideation and helped organize social media/overall marketing calendar for the remainder of 2017 and the Spring of 2018 (approximately 6 months). References: Angelica Mata, Marketing. Sydney Aschbacher, Marketing. Martha Durke, Graphic Designer.



Her Campus Media

• United States
• Internet Publishing
• 500 - 600 Employee

• Her Campus Writer

  • 2017 - 2018

  Posted articles every two weeks on a topic of choice for the ‘Her Campus” website for the University of Texas at Austin chapter. Posted articles every two weeks on a topic of choice for the ‘Her Campus” website for the University of Texas at Austin chapter.



KAPPA ALPHA THETA

• United States
• 1 - 100 Employee

• Chief Panhellenic Officer

  • Jan 2016 - Dec 2017

  Acted as the liaison with Panhellenic and provide information for the Kappa Alpha Theta sorority at the University of Texas at Austin (Alpha Theta chapter) Reference: Corrine Pillow, Kappa Alpha Theta President (2016-2017). Acted as the liaison with Panhellenic and provide information for the Kappa Alpha Theta sorority at the University of Texas at Austin (Alpha Theta chapter) Reference: Corrine Pillow, Kappa Alpha Theta President (2016-2017).



LAH Program Univeristy of Texas at Austin

• Liberal Arts Honors Mentor

  • Sep 2016 - May 2017

  Provide academic and emotional support to incoming LAH freshmen Reference: Stacey Amorous, LAH Associate Director. Provide academic and emotional support to incoming LAH freshmen Reference: Stacey Amorous, LAH Associate Director.



brandtricity

• United States
• Advertising Services
• 1 - 100 Employee

• Brand Associate

  • May 2016 - Jul 2016

  Focused primarily on copy writing all content for clients including: Halal Beef Bacon packaging and Nicole Mera Jewelry website (https://nicolemera.com/). Assisted in the creative design and captioning of 35+ social media posts for both Brandtricity and clients. Utilized Google Analytics to enhance and make changes to 3 websites managed by Brandtricity. References: Ed Howie, Owner. Travis Halff, Web Developer and Digital Strategist. Kevin Reynolds, Digital Marketing Manager. Focused primarily on copy writing all content for clients including: Halal Beef Bacon packaging and Nicole Mera Jewelry website (https://nicolemera.com/). Assisted in the creative design and captioning of 35+ social media posts for both Brandtricity and clients. Utilized Google Analytics to enhance and make changes to 3 websites managed by Brandtricity. References: Ed Howie, Owner. Travis Halff, Web Developer and Digital Strategist. Kevin Reynolds, Digital Marketing Manager.


Camp Longhorn Inks Lake
• Counselor

  • Jun 2014 - Jul 2016