Experience

C.A. Fortune

• United States
• Business Consulting and Services
• 200 - 300 Employee

• Senior Manager, Engagement

  • Feb 2022 - Present

• Senior Manager, Client Partnership

  • Jan 2021 - Jan 2022



G & J Marketing and Sales

• United States
• Food and Beverage Services
• 1 - 100 Employee

• National Account Manager - Specialty Markets

  • Jan 2020 - Jan 2021

  - Leveraged strategic plans to help grow sales for an extensive portfolio of manufacturing partners including both established and emerging brands within the beverage, snack, frozen, refrigerated, confectionery, and technology categories; expanding their presence within national accounts - Developed sustainable relationships with all levels of the distribution channel while serving as customers' primary point of contact on client-specific issues targeted to increase revenue while maximizing profit for all manufacturers represented and the agency - Managed existing sales of distributors, specialty retail accounts, vending and micro market operators, and food and delivery customers while identifying market opportunities and potential for long-term growth within alternative channels Show less



KIND

• United States
• Food and Beverage Services
• 300 - 400 Employee

• Regional Account Manager - Specialty Channels West

  • Apr 2019 - Jan 2020

  - Fostered new and managed existing relationships with distributors, retailers, and brokers in multiple classes of trade: away from home, specialty retail, office channel, outdoor and fitness channel, etc.- Leveraged the power of KIND's cross-functional teams to deliver on customer-specific projects to create unique, customized experiences for the consumer at the retail level- Contributed to strong growth of the brand in strategic channels by identifying market opportunities & driving results for KIND to become a category captain in a competitive marketplace Show less

• Sales Manager - Strategic Channels West

  • Jan 2019 - Apr 2019

  - Developed annual sales forecasts and prepared monthly reports that monitored and analyzed sales activity and market trends, responsible for P&L reports for all direct and indirect customers- Constantly evaluated the effectiveness of promotions and programs to assist national accounts in creating consumer demand at the specialty retail level- Managed 10+ direct accounts and saw growth of 40% versus prior year at specialty/strategic accounts, accountable for selling KIND to 25+ indirect national accounts - Gained new distribution at national specialty retailers and pioneered their better-for-you healthy snacking planograms Show less

• Field Sales Representative - Midwest

  • Oct 2016 - Jan 2019

  - Conducted quarterly category reviews with direct and indirect customers evaluating performance versus prior year across all product lines, developed opportunities for growth through sell-in of new items and optimization of promotional strategy- Generated monthly data consumption reports highlighting sales trends, growth drivers, and category insights to share with the Midwest Sales team in order to create data-driven stories and analytics for customer account presentations- Provided ongoing training of the KIND brand to distributors, brokers, and retailers through educating them on the company’s products, social mission, and overall better-for-you industry trends - Collaborated closely with KIND’s Chicago Field Marketing Team to create creative promotional programs tailored to customers, schedule monthly sampling events at retailers, and train KIND Brand Ambassadors on merchandising, filling voids, and securing incremental displays at store level - Developed and coached two colleagues on the Midwest team by providing day-to-day training on account management, in-store selling, and data analytics while creating benchmark performance reviews to track overall continued improvement and success Show less

• Associate Field Sales Representative

  • Jun 2016 - Oct 2016

  - Successfully grew sales and expanded KIND’s presence within the grocery channel across a wide variety of accounts including independent grocery chains, natural accounts, and national mass-retailers, prioritizing highest volume accounts amongst 300+ account list spanning the Illinois and Wisconsin markets - Boosted sales through point-of-sale merchandising, built incremental in-store displays and provided product education to grocery staff and key store decision makers - Developed strong relationships with distributors and store managers in order to secure prime shelf placement and secondary displays increasing volume and lift on top items and innovation- Prioritized new item acceptance and secured multiple points of interruption in store while cross-merchandising in order to grow volume in the market achieving retail execution excellence- Managed inventory and wrote orders for grocery managers weekly while merchandising product Show less