Experience

ekaterra

• Netherlands
• Food and Beverage Services
• 200 - 300 Employee

• Regional Sales Manager, Southeast

  • Jul 2021 - Present

  Manages Southeast/Mid-Atlantic region direct grocery customer accounts and broker teams to achieve growth targets and drive total Ekaterra tea portfolio sales. Leverages efficient trade management skills with category/brand priorities to build winning strategies and strong business partnerships. https://www.linkedin.com/company/ekaterra/about/ Manages Southeast/Mid-Atlantic region direct grocery customer accounts and broker teams to achieve growth targets and drive total Ekaterra tea portfolio sales. Leverages efficient trade management skills with category/brand priorities to build winning strategies and strong business partnerships. https://www.linkedin.com/company/ekaterra/about/



Unilever

• United Kingdom
• Manufacturing
• 700 & Above Employee

• Associate Trade Marketing Manager

  • Aug 2020 - Jul 2021

  Key liaison between Grocery sector and Brand teams within the Foods & Refreshments Business Development unit and helps drive volume and merchandising plan development. Supports category business planning process to manage zero overspend, share, and targets. Drives forecast accuracy and supports sector go-to market strategies.

• Sales Analyst/Associate CBM, Publix Team

  • Apr 2017 - Aug 2020

  Provides analytical support for customer management in all Unilever BPC, Foods & Refreshment categories, while simultaneously managing Tea brand portfolio strategy, trade budgets, category reviews, and customer facing activities.



Southeastern University

• United States
• Higher Education
• 700 & Above Employee

• Adjunct Professor

  • 2018 - 2019

  Instructs undergraduate upper-level marketing courses, focusing on the areas of Marketing Research and Digital Business / E-Commerce. Instructs undergraduate upper-level marketing courses, focusing on the areas of Marketing Research and Digital Business / E-Commerce.



Advantage Solutions

• Advertising Services
• 700 & Above Employee

• Category Manager

  • Nov 2013 - Mar 2017

  Provided integration of syndicated data into business reviews across department functions for multiple clients and customer facing activities in the Southeast Region within Fresh and Processed Meat department categories. Provided integration of syndicated data into business reviews across department functions for multiple clients and customer facing activities in the Southeast Region within Fresh and Processed Meat department categories.



Tri-Venture Marketing

• Manufacturing
• 1 - 100 Employee

• Data Analyst

  • Sep 2013 - Nov 2013

  Supported development of customer and client sales by providing analytic insight through IRI reporting within Fresh and Processed Meat department categories. Supported development of customer and client sales by providing analytic insight through IRI reporting within Fresh and Processed Meat department categories.



Downtown Lakeland Partnership

• Marketing Intern

  • Jun 2012 - May 2013

  Coordinated events with Executive Director and acted as email marketing specialist to drive awareness of upcoming activities within Lakeland downtown community. Coordinated events with Executive Director and acted as email marketing specialist to drive awareness of upcoming activities within Lakeland downtown community.