Experience

Madimack Pty Ltd

• Australia
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Digital Marketing Manager

  • Oct 2022 - Present



WalterMart Supermarket, Inc.

• Philippines
• Retail
• 1 - 100 Employee

• Digital Marketing Supervisor

  • Jan 2020 - Sep 2022

  SOCIAL MEDIA MARKETING AND SEO/SEM - Managing all social media accounts affiliated to the company Responsible for planning, creation, and execution of digital content and strategies - In charge of producing effective digital advertisements through Facebook Business and Google Ads - Conducts monitoring and analyzing of raw data and analytics to further improve digital marketing efforts INFLUENCER MARKETING - Responsible for scouting and negotiating with social media influencers - Closely working with paid influencers in building branded content BRAND MARKETING - Directly involved in the conceptualization and production of the company's brand ambassador campaign - Involved in company's rebranding conceptualization and implementation - Oversees brand awareness campaign on all digital channels - Translates the brand into consistent and attractive content to achieve brand recall E-COMMERCE - Involved in set-up and management of brand's accounts in leading e-commerce channels - In charge in researching and reporting the latest trends, best practices, and popular products in online marketplaces Show less



Quayne Hospitality

• Hospitality

• Digital Marketing Specialist

  • 2018 - 2020

  SOCIAL MEDIA MARKETING, SEM, and WEBSITE DEVELOPMENT - Managed multiple social media accounts affiliated to different clients - Responsible for planning, creation, and execution of digital content and strategies for multiple clients - Produced effective digital advertisements through Facebook Business and Google Ads - Monitors and analyze raw data and analytics to further improve digital marketing efforts - In charge of building and maintaining websites as well as solving domain issues for clients BRAND MARKETING - Lead in the conceptualization and creation of multiple brand manuals for different upcoming players in the hospitality industry - Structures online identity of new accounts - Oversees clients' brand awareness campaigns on all digital channels. - Translates the brand into consistent and attractive content to achieve brand recall INFLUENCER MARKETING - Responsible for scouting and negotiating with travel vloggers to promote newly opened resorts and hotels - Involved in planning and production of offline and digital content in collaboration with the influencers Show less



MCVO Talent Outsourcing Services

• Philippines
• Outsourcing and Offshoring Consulting
• 1 - 100 Employee

• Digital Marketing Intern

  • 2017 - 2017

  - Handling of digital media advertising for US clients - Executing email marketing campaigns - Assigned to handle lead generation and Blog publishing via Wordpress - Responsible for daily SEO monitoring - Handling of digital media advertising for US clients - Executing email marketing campaigns - Assigned to handle lead generation and Blog publishing via Wordpress - Responsible for daily SEO monitoring