Carl Wels
General Manager at AA Gaskets Pty Ltd- Claim this Profile
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Bio
Credentials
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Brand Management
Melbourne Business SchoolJan, 2018- Oct, 2024
Experience
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AA Gaskets Pty Ltd
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Australia
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Motor Vehicle Parts Manufacturing
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1 - 100 Employee
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General Manager
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Aug 2019 - Present
A strategic leadership role ensuring change initiatives across people, product development, sales & marketing, supply chain, manufacturing and operations. Across facilities in Australia and New Zealand, we're home to Australasia's best and biggest Gasket and Sealing Product Range; PERMASEAL.
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National Sales and Marketing Manager
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2018 - Present
Already overseeing all Customer Services (Relationship, Account Management and Outward Goods operations), the Sales & Marketing role draws on my input and expertise in all AA Gaskets strategic and operational matters covering product development, purchasing, manufacturing, operations and continuous improvement. This role is a Top Line Driver and encompasses the marketing of Australasia's best and biggest Gasket and Sealing Product Range; PERMASEAL
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Sales & Marketing Manager ANZ
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Jul 2019 - Aug 2019
Employing a high performance team culture and aligned Brand messages across our market.
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Business Development Manager
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Oct 2016 - 2018
Already overseeing all Customer Services (Relationship, Account Management and Outward Goods operations), the BDM role draws on my input and expertise in all AA Gaskets strategic and operational matters covering product development, purchasing, manufacturing, operations and continuous improvement. Assists General Manager in reporting to Board.
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Customer Service Manager
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Feb 2007 - Oct 2016
Responsible for assigned resources and performance; Relationship/Account Management, Customer Services, Sales, Technical Services and Finished Goods Departments.
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Technical Customer Service Representative
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Mar 2004 - Feb 2007
Manufacturer Sales and Technical Representative. Australia wide. Grow and establish sound brand awareness while disseminating technical information and confidence.
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Education
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Deakin University
Master of Business Administration - MBA, Business Leadership