Carl Sorvino

CREATIVE STRATEGIST AND DIRECTOR at RAD AI
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us****@****om
(386) 825-5501

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Experience

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • CREATIVE STRATEGIST AND DIRECTOR
      • Nov 2023 - Present

      Currently working with RadAI on a wickedly cool, short-term project.

    • United States
    • Public Relations and Communications Services
    • 200 - 300 Employee
    • CHIEF CREATIVE
      • Aug 2021 - Nov 2023

      New York, New York, United States • Concepted and executed on high profile, breakthrough campaigns for Earned, Paid, PR and Advertising that consistently outperformed all benchmarks and KPI’s.

    • Public Relations and Communications Services
    • 100 - 200 Employee
    • (Interim) EXECUTIVE CREATIVE DIRECTOR
      • Mar 2021 - Aug 2021

      New York, New York, United States • Asked to act as the interim Executive Creative Director for DeVries Global to build a new creative team, lead new business initiatives, and craft amazing campaigns.

    • United States
    • Public Relations and Communications Services
    • 700 & Above Employee
    • EXECUTIVE CREATIVE DIRECTOR
      • Mar 2020 - Aug 2021

      New York, New York, United States • Crafted unique PR Activations and Content Campaigns for Top 10 clients like LEGO, Mountain Dew, Crayola, Verizon and Butterfinger.

    • United States
    • Public Relations and Communications Services
    • 200 - 300 Employee
    • EXECUTIVE CREATIVE DIRECTOR
      • Feb 2014 - Mar 2020

      New York, NY • Reimagined a small studio model adding talent to compete at the highest level winning more new business in 2019-20 than all previous years, increasing client list by 20%.

    • United States
    • Public Relations and Communications Services
    • 700 & Above Employee
    • VP, CREATIVE DIRECTOR TO SVP, CREATIVE DIRECTOR
      • Sep 2012 - Feb 2014

      New York, NY • Led the ideation and production of on-brand, forward-thinking, Earned Media Activations for clients like Axe Body Spray, Dove Men’s Care, Pfizer, Heinz and Ben and Jerry’s.

    • Advertising Services
    • 1 - 100 Employee
    • ART DIRECTOR TO GROUP CREATIVE DIRECTOR
      • Jul 2007 - Aug 2012

      Northern New Jersey • Imagined and developed visual identities and 360° advertising campaigns across print, digital and OOH for brands like Panasonic, Rita’s Italian Ice, Ciao Bella, Famous Footwear, and the NY Jets.

Education

  • Savannah College of Art and Design
    Fine Arts
  • The Art Institutes
    Bachelor of Arts (BA), Graphic Design
  • New Jersey Institute of Technology
    Digital Web Certification, Web Page, Digital/Multimedia and Information Resources Design

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