Carlos Thomae
Marketing Specialist at Minetum Consulting- Claim this Profile
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Chinese Limited working proficiency
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
Topline Score
Bio
Helle Hansen, MBA, CPC, ELI-MP
I had the pleasure of working with Carlos when he joined Minetum Consulting as a Marketing Specialist. Carlos undertook a variety of marketing related tasks and projects; hereunder digital marketing, social media management, blog writing, creative content development and research. Carlos possess an incredible ability to put the team first, he is hardworking, kind, and very creative and innovative in nature willing to learn and grow in everything he does. A feature organization will be lucky to have Carlos in its team. I give Carlos my highest recommendation.
Helle Hansen, MBA, CPC, ELI-MP
I had the pleasure of working with Carlos when he joined Minetum Consulting as a Marketing Specialist. Carlos undertook a variety of marketing related tasks and projects; hereunder digital marketing, social media management, blog writing, creative content development and research. Carlos possess an incredible ability to put the team first, he is hardworking, kind, and very creative and innovative in nature willing to learn and grow in everything he does. A feature organization will be lucky to have Carlos in its team. I give Carlos my highest recommendation.
Helle Hansen, MBA, CPC, ELI-MP
I had the pleasure of working with Carlos when he joined Minetum Consulting as a Marketing Specialist. Carlos undertook a variety of marketing related tasks and projects; hereunder digital marketing, social media management, blog writing, creative content development and research. Carlos possess an incredible ability to put the team first, he is hardworking, kind, and very creative and innovative in nature willing to learn and grow in everything he does. A feature organization will be lucky to have Carlos in its team. I give Carlos my highest recommendation.
Helle Hansen, MBA, CPC, ELI-MP
I had the pleasure of working with Carlos when he joined Minetum Consulting as a Marketing Specialist. Carlos undertook a variety of marketing related tasks and projects; hereunder digital marketing, social media management, blog writing, creative content development and research. Carlos possess an incredible ability to put the team first, he is hardworking, kind, and very creative and innovative in nature willing to learn and grow in everything he does. A feature organization will be lucky to have Carlos in its team. I give Carlos my highest recommendation.
Credentials
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Inbound Sales Certification
HubSpotMay, 2020- Nov, 2024
Experience
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Minetum Consulting
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United States
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Professional Training and Coaching
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1 - 100 Employee
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Marketing Specialist
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Jan 2021 - Present
• Chose a topic, created an outline, conducted research, checked facts, and wrote 1 blog post every 2 weeks of intensely focused content designed for businesses to create growth and lifelong learning opportunities • Created digital content such as posts and stories every week for the marketing firm’s Instagram, Facebook, and LinkedIn to improve the firm’s credibility, create a meaningful and stronger network, and promote the business and brand • Directed surveys, questionaries, and polls to communicate with the current and future clients and learn what they care about to educate and empower them with high-quality content on the firm’s website and social media pages • Effectively followed guidelines and instructions, met deadlines and expectations, worked under pressure, and provided feedback on blog writing and digital content creation to other interns to provide high-quality results Show less
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University of Tampa
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United States
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Higher Education
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700 & Above Employee
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Media Services Student Assistant
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Oct 2018 - Present
• Provided faculty, students, and staff with a variety of equipment delivery for class, projects, or co-curricular use, pick-up, repair, services, and training • Dedicated to customer service and satisfaction • Offered a broad range of audio, video, training, and presentation services with the end goal to support of instructional technology in the classroom • Supported the use of technology on campus, instructional technology resources, teleconferencing, video conferencing, and event support • Enhanced teaching and learning, support scholarship, and the improvement of service and productivity Show less
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Cove Behavioral Health
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United States
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Mental Health Care
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100 - 200 Employee
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Social Media Specialist
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Nov 2022 - Jul 2023
• Built and executed social media strategy through research, benchmarking, messaging, marketing data analysis, and audience identification. • Wrote, developed, and strategized online content production and scheduling. • Planned, developed, and executed digital programs and campaigns including online advertising, website strategy and design, social media, mobile, and other deliverables. • Generated, edited, published, and shared content daily (original text, images, video, and HTML). • Built meaningful connections and messaging, drove social media traffic, and encouraged community members to engage. • Created and maintained company webpage and social media pages and profiles. • Created and implemented social media marketing plan and editorial calendar. Reported on performance to inform progress toward monthly and annual goals and optimization. • Tracked and analyzed data analytics, market competition, SEO, and trends to gain insight on traffic, demographics, and effectiveness; reported and utilized information to generate positive outcomes. • Collaborated with other departments to manage company reputation, coordinate promotions, assist with graphics, and increase reach. • Developed, managed, and designed layouts of communications such as presentations, videos, newsletters, event support and materials for the company’s 50th Anniversary Gala and OPIOD Summit event, research papers, graphics, and brochures. • Assisted with crisis management, negative news, reviews, or communications. • Identified, defined, and tracked social media key performance indicators and report monthly to the Executive Management Team. • Developed and tracked monthly data and Return on Investment (ROI) to continuously improve marketing efforts. Show less
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Latin Student Organization at The University of Tampa
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Tampa, Florida, United States
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Marketing and Social Media Chair
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Jan 2019 - May 2021
• Created posts on Canva about special and important dates in Latin America to teach students and other members of the organization about the Latin American culture and history • Conducted surveys every semester to get feedback from our members, to understand what their interests were, and to know what activities and events they wanted to have throughout the semester to create an enjoyable experience for everyone • Organized board meetings every two weeks to plan and coordinate with the rest of the executive board members each semester’s conferences and events to provide our members with the best learning and fun activities • Designed creative digital content to advertise our meetings and events on the organization’s social media, and through this raised awareness on campus and increase the number of attendees to our meetings and events • Managed to reach a number of 550 followers for the Instagram page which helped to build a larger and stronger community Show less
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Foodmart Gualom
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Coban, Alta Verapaz, Guatemala
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Marketing Intern
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May 2019 - Aug 2019
• Designed the company’s logo and created a Facebook page to engage with customers and build a community, sell the company’s products and services, and understand the actions that their customers took on their page • Promoted coupons and events every other week on Facebook to help the company increase its sales and achieve its goals • Applied my language skills to communicate with foreign customers when they visited the convenience store, and with this provide a more enjoyable customer service and experience for them Show less
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Education
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2021 - 2022
University of Tampa
Master's degree, Entrepreneurship/Entrepreneurial Studies -
2019 - 2020
Fudan University
Bachelor's degree, International business and Marketing -
2016 - 2020
University of Tampa
Bachelor's degree, International Business and Marketing -
2014 - 2016
Christchurch School
High School Diploma
Community
