Experience

The Watercress Company Limited

• United Kingdom
• Food and Beverage Manufacturing
• 1 - 100 Employee

• Sales & Logistics

  • Aug 2021 - Present



Nature's Finest Food Products Limited

• United Kingdom
• Food and Beverage Services
• 1 - 100 Employee

• Exports & Operations

  • Sep 2020 - Present



Azure Products

• Spain
• International Trade and Development

• Sales & Operations

  • Dec 2019 - Present



HCW Beverage Logistics

• Division Manager

  • Nov 2017 - May 2019

  Responsible for creating and developing a unique business unit within the Harrison C White Group dedicated solely to wine, spirits & beverage, customer driven global logistics. Love the challenge, passionate about the industry! Responsible for creating and developing a unique business unit within the Harrison C White Group dedicated solely to wine, spirits & beverage, customer driven global logistics. Love the challenge, passionate about the industry!



HARRISON C WHITE LIMITED

• Spain

• Business Development Manager

  • May 2016 - May 2019

  Tasked to develop the HCW Group´s footprint and business globally working hand in hand with colleagues in different regions. This meant generating business for all the companies within the group. Tasked to develop the HCW Group´s footprint and business globally working hand in hand with colleagues in different regions. This meant generating business for all the companies within the group.



Procurus

• Spain

• Business Development Manager

  • 2011 - May 2016



E.R.Solar Ib

• Gerente empresa Energías Renovables

  • 2009 - Dec 2015

  Concebir y desarrollar una empresa de Energías Renovables con delegaciones en diez provincias de España orientada tanto al cliente particular como para las industrias. Desarrollar equipos de optimización energética a la medida de cada cliente en conjunto con un grupo de profesionales de la ingeniería y comercializar los productos de la empresa. LLevar la empresa a estándares de calidad que la permitieran ser acreditada por la administración pública para diversos planes de introducción, desarrollo e impulsión de las energías sostenibles que se llevan a cabo en el país con fondos europeos. Añadir un granito de arena para un mundo mejor...



G&S International Transports Ltd / Gist Ltd

• Glasgow, Reino Unido / Cádiz, Spain

• Operations Manager / Key account Manager

  • Jul 1999 - 2011

  Dealing with temp controlled and dry freight Pan European road haulage, I was responsible for developing the company´s customer base within Europe dealing with the main British retailers, fruit & veg suppliers around the continent, meat industries, electronics, processed foods, cut flower etc...Part of these tasks required negotiating strategic alliances with other hauliers in order to protect existing market and develop further ones. Managing key accounts meant challenging any previous achievement in order to keep bringing added value to the relationship, ensuring your knowledge of the customer´s needs was very deep in order to design tailor made logistics solutions for their specific needs. No two customers are the same. Validation: 12 May 2012 Carlos Serrano, during the past 12 years has been employed by G&S International Ltd in the capacity of Account Manager, based in the Jerez region in Spain. He has been required to demonstrate initiative and ability in overall operations. He has managed very important key accounts such as, Tesco, Nisa Supermarkets and The Watercress Co., among others. At all times his conduct has been exemplary and his ability, I am pleased to describe as, exceptional. George Brown Managing Director G&S International Ltd