Carlos Rojas
User Experience Designer at Black Spectacles- Claim this Profile
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Spanish Native or bilingual proficiency
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English Professional working proficiency
Topline Score
Bio
Credentials
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Certificate of Completion - UX/UI Design
ThinkfulApr, 2022- Nov, 2024 -
UX/UI Design
ThinkfulApr, 2022- Nov, 2024
Experience
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Black Spectacles
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United States
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E-learning
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1 - 100 Employee
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User Experience Designer
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Aug 2022 - Present
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ON Advertising
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United States
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Advertising Services
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1 - 100 Employee
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Product Designer / Assistant Art Director
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Jun 2020 - Aug 2022
• Created a highly accessible User Experience and Visual Design for five Hines' Luxury apartments websites, allowing the company to optimize their occupancy, reaching their goal within two weeks of launching.• Established the Visual Design using Adobe XD for the Mokas Cafe Mobile Ordering app, improving user experience when placing, paying for, and picking up orders.• Designed approximately 45 websites between 2020-2022, enabling the agency to consolidate the website services. Methods used: User research, wireframe, and high fidelity prototype.Notable Project:Mokas Cafe App Visual Design and Website User Interface Design• Led in the App Visual Design and the Website Design for Mokas Cafe as part of the On Advertising Campaign to boost the brand position in the market.• Created the wireframe design layout, the visual design, mockups, and the high fidelity web prototype.• Technologies used: Adobe XD, Adobe Photoshop.
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Elevation Marketing
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United States
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Advertising Services
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1 - 100 Employee
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Senior Graphic Designer / Web Designer
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May 2018 - May 2020
• Designed the Amazon Alexa-Auto Campaign that included a website design, motion graphic videos, and digital ads explaining the advantages of using Alexa in a vehicle. Tools used: Sketch and After Effects.• Led the design campaign for Amazon Business to enhance brand awareness in Germany and the UK, helping reach the Customer Registration goals in just 30 days through visual web design and print advertising.Notable Project:Amazon Alexa-Auto Website• Led the Website Design for Amazon Alexa to promote the features and benefits of using Alexa-Auto.• Created the wireframe design layout and the illustrations of the website.• Technologies used: Adobe Illustrator, Sketch.
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FASTSIGNS®
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United States
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Printing Services
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700 & Above Employee
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Senior Graphic Designer
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Apr 2017 - May 2018
Responsible for all design tasks, including interacting with clients and identifying their needs, collecting relevant information about products/services and their users, and brainstorming and planning design ideas. Pre-press graphics design.• Worked in a lead role to provide supervision and guidance to junior designers.• Utilize large format printing for billboards and trade shows and digital photography to enhance proposed work.• Provided proposal layouts and designs under extremely tight deadlines.• Recognized for fresh and innovative ideas and applications.• Created advertisements and logos in Adobe Creative Suite including creating flyers, banners, catalogs, proposals, scenario illustrations, brochures, posters, custom displays for trade shows and in-house exhibits, and all kind of signs for important clients such as Mc Donald’s, MLB Baseball, Marshall, McLane, Home Depot, Realty One Group, E-money and governments of cities of Goodyear, Avondale, Buckeye.• Managed image manipulation projects including retouching, clipping path, color correction, object artificial shadow and enhancing/arranging photos individually for use in production.• Created computer-generated full-color graphics.• Sorted and tracking job orders monthly and cross-checked completed Photoshop files of other designers before uploading it in FTP.• Reviewed and verified calculations, design models, drawings and design documents for quality, accuracy, neatness, functionality, and satisfactory completion.• Designed vehicles wrap with the company information, branding, and attention-getting images.• Sing installation supervision.
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JAR
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Mexico
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Business Consulting and Services
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1 - 100 Employee
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Design Manager and Senior Graphic Designer
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May 2014 - Sep 2016
Established a design strategy and coordinated professionals and material resources to achieve the advertising goals of the company the five companies inside Jar Group and provide marketing and graphic design for all. Manage corporate identity, utilizing strategic branding to engage employees and improve revenue growth. Utilize internal design to develop strategic business marketing and communication plans, while overseeing branding, advertising, merchandising and promotions for corporate product development.Duties & Responsibilities:• Developed designs that clearly communicated the company's brand identity• Improved JAR brand identity by applying design principles, typography, color theory, and composition to their promotional materials.• Designed websites, social media campaigns, and online advertisements and banners to support client marketing objectives• Designed and produced trade show booths and graphics, company presentations, product labels, packaging, collateral pieces that included catalogs, brochures, sell sheets, logos, newsletters, infographics, presentations, and others. • Handled multiple projects, many with conflicting deadlines• Negotiation with suppliers.• Interior design for shops and corporate building.• Created brand guidelines and all corporate stationery.• Supervise the assessment of all graphic materials to ensure the quality and accuracy of the designs.• Design of corporate websites.• Actively researched industry trends to bring new ideas and applications to the company
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Industrial and Product Designer
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Sep 2011 - Dec 2013
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Education
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Thinkful
Certificate, UX/UI Design -
University of Havana
Bachelor’s Degree, Industrial Design