Experience

Mizuno Corporation EMEA

• Netherlands
• Sporting Goods
• 100 - 200 Employee

• Marketing Coordinator - Running

  • 2022年4月 - – 現在



3T Bike

• Italy
• Spectator Sports
• 1 - 100 Employee

• Marketing and Comunication Manager

  • 2018年10月 - 2022年3月

  Head of a team dedicated to the marketing and communication processes of the brand, starting from the planning and budgeting phase, to the executive one.- presence of the brand at sector fairs and shows (e.g. Eurobike), festivals (e.g. Riva Bike Festival), and demo rides on Italian and foreign territory;- management of relations with ambassadors and influencers;- organization and communication of local events (e.g. Jeroboam Gravel Challenge, 3T Gravel Night, new product launches, etc.);- coordination of corporate editorial channels: blogs, social channels (Facebook and Instagram), newsletters;- interface with communication agency for multimedia content production;- interface with web agency for the development and maintenance of the ecommerce and digital marketing portal (SEO, SEM);- production and distribution of promo items and fittings for retailers.



SESAAB

• Italy
• Book and Periodical Publishing
• 1 - 100 Employee

• Product Manager

  • 2011年11月 - 2018年10月

  After about six years in which I primarily dealt with a specific product (the couponing portal Kauppa.it), my position in the company changed when I was entrusted with the coordination of the new "territorial marketing" department.This label was created to identify all the promotional activities of the brands owned by the publishing group, and primarily "L'Eco di Bergamo" at events, both spot and iterative or long-lasting, organized directly or by third parties - for example all the events that have been sponsored by L’Eco.At the same time, I was engaged in the renovation of all the paper and digital publishing products related to the events (The Eco Weekend and the "Events" section of ecodibergamo.it, “Bergamo Avvenimenti “and bergamoavvenimenti.it and L'Eco cafè), with the aim of organizing them into a coherent scheme and reduce them to a single, new, brand: Eppen. The latter was launched as a digital portal shortly before I left the company.

• Project Intern

  • 2011年5月 - 2011年10月