Carlesse Sue Yek

Director Of Events at The Breslin Restaurant Group
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Contact Information
us****@****om
(386) 825-5501
Location
نيويورك Niyouyourk الولايات المتحدة, US

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Experience

    • Director Of Events
      • ‏أغسطس 2017 - - الحالي

      • Directing the Events Department and increasing sales through new and repeat business,developing the events programs at the restaurant and bar and supervising the flow ofinformation between clients and the Events Departments.• Prepare and supervise weekly work schedules in accordance with staffing guidelines andlabor forecasts.• Direct and supervise the management team by clearly defining roles, setting performancegoals, composing and issuing job descriptions and providing formal and informalperformance appraisals.• Developing and implementing short and long term sales and event initiatives in line withBreslin Restaurant Group’s business strategies and goals to ensure revenue growth forprivate dining sales.• Establishing and maintaining key relationships with new clients and service providers,including but not limited to corporate, entertainment and media companies.• Developing strong relationships with on property Events Department team and partnervendors to ensure working in unity and always striving to achieve the same goals.• Acquiring and developing new business and preparing sales proposals for clients.

    • United Kingdom
    • Restaurants
    • 700 & Above Employee
    • Communications Manager
      • ‏أغسطس 2016 - ‏يوليو 2017

      • Developing and implementing communications policies, processes and procedures aimed atensuring the efficient, effective and profitable running of the reservations and eventsdepartments.• Management of financial aspects of the communications related to the reservations andevents department by forecasting revenues, planning and administering budgets, reviewingsales and activity reports and other performance data to measure productivity, expenditureand goal achievement across the reservations department and to determine areas needingcost reduction and improvement.• Devising and implementing strategies for growing restaurant patronage and revenuesincluding strategies for increasing occupancy and average spend per guest, improving callrate to sale ratio, maximizing use of table inventory, up-selling other products and serviceswithin the restaurant and cross-selling other areas within the business.• Reviewing the performance of the reservations system to ensure it is operating in anoptimal manner, and making adjustments as required.• Determining staffing requirements for reservations and events, and interviewing and hiringnew staff members.• Establishing and maintaining relationships with clients, service providers, hotel concierges,and other relevant contacts, and managing the development of a database of contacts forbusiness development purposes.• Creating, planning and promoting special events and promotions at the restaurant to drivepatronage, revenues and profits.

    • Operational Specialist
      • ‏أغسطس 2014 - ‏أغسطس 2016

      Responsible for planning, directing, coordinating and managing the reservations and eventscomponents fo the business to ensure that the restaurant operates in an efficient and profitablemanner going forward.Duties included:• Developing and implementing short and long term operational plans in line with strategicplans and business goals developed by senior management.• Assisting in management of financial aspects of the reservations department, includingforecasting revenues, planning and administering budgets, reviewing sales and activityreports and other performance data to measure productivity.• Determining staffing requirements for reservations and events, and interviewing and hiringnew staff members.• Conducting training of staff to ensure staff deliver the highest standards of performance,adhere to policies and procedures, and achieve the objectives of the business.• Devising and implementing strategies for controlling costs within the reservationsdepartment and the overall business including managing bookings to minimize no showsand managing operational costs to minimize overspend and maximize revenues.• Managing and coordinating activities of staff and facilitating smooth communicationbetween senior company management, restaurant management, chefs, front of houseemployees, and event staff.• Preparing and presenting reports and recommendations to senior management foroperational matters and performance of the reservations and events department.

    • Australia
    • Hospitality
    • 700 & Above Employee
    • Assistant Manager - Reservations and Events
      • ‏يونيو 2012 - ‏يونيو 2014

      Responsible for assisting in the management and oversight of the reservations team across 14Merivale venues with the goal of upholding the company’s standard of exceptional customerservice, ensuring optimal guest satisfaction, and achieving business and financial goals.Duties included:• Establishing and implementing departmental goals and objectives.• Devising and implementing business and operational strategies for growing restaurantpatronage and revenues and controlling costs within the reservations department and theoverall business.• Devising and implementing policies, processes and procedures aimed at ensuring theefficient, effective and profitable running of the reservations department.• Hiring, training and development of staff to ensure staff delivered the highest standards ofperformance and achieved the objectives of the business.• Building and managing relationships with clients and service providers.• Driving repeat business through the creation and implementation of customer relationshipmanagement strategies and initiatives including guest recognition and loyalty programs.• Assisting in management of financial aspects of the reservations department, includingplanning and administering budgets, reviewing sales and activity reports, and otherperformance data to measure productivity, expenditure and goal achievement and todetermine areas needing cost reduction and improvement.• Coordinating and managing corporate, group and VIP guests’ reservations and events,including event planning, budgeting, organizing event logistics, communicating eventrequirements effectively across the company, managing staff and suppliers, and conductingpost-event debriefs and evaluations.

    • Operations Staff - Events
      • ‏يونيو 2011 - ‏يونيو 2012

      • Creating, planning, organizing and promoting special events and promotions at therestaurant to drive patronage, revenues and profits.• Undertaking research and planning for events, developing event concept and program.• Planning and managing event logistics including labor and material needs and food andbeverage program.• Creating and administering budgets for events, forecasting event costs and profitability,negotiating discounts and special deals as appropriate, approving expenditures, andreconciling event spend and income against budget.• Managing and directing staff in set up, execution and breakdown of events ensuringadherence to safety measures and licensing and permit restrictions.

    • Australia
    • Events Services
    • 1 - 100 Employee
    • E-Team
      • 2011 - 2012

      • Successfully managed volunteer and staff teams onsite in set up, execution and breakdown of events ensuring safety, licensing and permit restrictions were met in a timely manner. • Delivering exceptional customer service ensuring clients, vendors and public expectations were exceeded. • Facilitating effective conflict resolution strategies and successfully implementing onsite changes.

    • Internship
      • ‏سبتمبر 2011 - ‏نوفمبر 2011

      • Successfully managed volunteer and staff teams onsite in set up, execution and breakdown of events ensuring safety, licensing and permit restrictions were met in a timely manner. • Delivering exceptional customer service ensuring clients, vendors and public expectations were exceeded. • Facilitating effective conflict resolution strategies and successfully implementing onsite changes.• Efficiently handling multiple tasks in research, logistics, planning, budgets, preparation, project management and staging of events.

    • Operations Staff (Events)
      • ‏أكتوبر 2008 - ‏يونيو 2011

      Serving as venue host for special events and promotions.• Handling event inquiries and assisting with event planning.• Monitoring events to ensure compliance with applicable regulations and laws, satisfactionof participants, and resolution of any problems that arise. Serving as venue host for special events and promotions.• Handling event inquiries and assisting with event planning.• Monitoring events to ensure compliance with applicable regulations and laws, satisfactionof participants, and resolution of any problems that arise.

    • Retail Manager
      • ‏مارس 2006 - ‏أكتوبر 2008

      Managing and directing all aspects of retail store operations across three Lorna Jane storesto ensure an outstanding customer experience while maximizing sales and productivity andmeeting (or exceeding) financial goals.• Leading a team of store employees to create and maintain a selling environment that wasfocused on customer service and achieving business goals and targets.• Developing and implementing strategies, policies and procedures for the efficient operationof the stores including sales, customer service, personnel practices, safekeeping of fundsand property, security, merchandising and promotions, record-keeping procedures, andoverall maintenance of the stores.• Overseeing the management of daily accounts and banking, ensuring adequate cash flow,overseeing payroll administration, and liaising with banking and finance representativesregarding business banking needs.• Liaising with store managers and stockists regarding budgets, sales forecasting, marketingplans, order fulfilment, stocktake, and inventory management.• Overseeing inventory and supplier management, including maintaining inventory controls.• Recruiting, interviewing and hiring staff and directing workforce management to ensureoptimum staffing.• Conducting staff training and providing feedback on performance to ensure optimalemployee performance and achievement of goals and targets.• Assisting with marketing and promotions including media outreach, advertisements, and instore promotions.

    • Australia
    • Spectator Sports
    • Professional Cheerleader
      • 2005 - 2006

      Professional Cheerleader for The Sydney Roosters National Rugby League Team. Professional Cheerleader for The Sydney Roosters National Rugby League Team.

Education

  • APM College of Business and Communication
    Bachelor of Business, Event Management
    2011 - 2013
  • Australian Sports Commission
    Community Coach Accreditation, Dance
    2008 - 2008
  • National Institute of Dramatic Arts
    Musical Theatre, Singer, Dancer, Actor
    2005 - 2005
  • Queensland University of Technology
    Bachelor of Creative Industries, Drama
    2004 - 2004

Community

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