Experience

Kickass Marketing and Creative

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Small Business Marketing Consultant & Coach

  • Jan 2012 - Present

  Kickass Marketing and Creative follows a pretty simple philosophy. Marketing and creative has to Kick. Ass. It can't just look good, but it has to WORK. It means creating strategies and creative that have the perfect balance between fabulous and function. We look at and evaluate your business from a 360 perspective. We help build businesses a marketing machine to help them churn leads for new business. We provide key personnel tools and training to follow up on those leads and close deals.KICKASS PROVIDES THESE SERVICES: Creative Direction, Marketing Strategy, Sales Professional Development, Public Relations, Event Planning, Advertising Specialist, Print Design/Advertising Expert, Direct Mail Design/Strategy, Special Event Promotions, Brand Strategy, Sales Proposals and RFPs, Outdoor Design, Email Marketing, Web Design, Digital Advertising, Content Marketing, Social Media, Sales Training and Collateral, Power Point Presentations, New Business and Retention Development, Networking Training, Marketing Strategy Specifically for Nonprofits, Editorial Design, Newsletters, Media Kits, Copywriting For complete details, visit KickassMarketingandCreative.com



The About Pages

• United States
• Online Audio and Video Media

• Publisher

  • Apr 2017 - Present

  The About Pages, formerly The Review, is being launched Q3, July 2017 and will continue the legacy of the magazine by connecting Colorado MARKETING | ADVERTISING | PR | MEDIA professionals. Why the rebrand? That was a BIG question and not one we are taking lightly. The Review brand in some iteration has been the brand for more than 40 years. We absolutely respect the legacy. Out of our love and respect, we knew in our bones we had to go all in and find a name that would represent the next chapter. What has made the publication so strong has been the Who behind the What and How-To articles that kept us all plugged into the industry and each other. We just didn’t feel right about saying that we were “reviewing” people. It just didn’t sit right. And since, the “about page” is literally the second most visited page on a website, it just clicked. All of a sudden everything we were trying to shape and share just made sense. And as if the universe was telling us to go for it – the url theaboutpages.com was available (let that sink in.) It was a sign. So, we pulled the trigger and we are loving how it is just snowballing. In addition, the magazine instead of a monthly will now be a quarterly that literally connects you with more than 30 pros from the Colorado Marketing | Advertising | PR | Media industry in every issue.We are bringing back print. Yes, we said it. We know that everyone loves to see their name in print. So, each quarter we will fire-up the presses and release 100 limited-edition copies of our glossy magazine for the people in it, the people who created it and the people who supported it.We are excited about sharing with our subscribers the redesign and launch of The About Pages magazine and connect you to the people that are behind the scenes, leading the pack, blazing the trails, and elevating all of us by doing what they do best. This magazine is about them and about you.



Jazz89 KUVO

• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Marketing & Special Event Consultant

  • 2014 - Apr 2020

  I am a marketing consultant for KUVO radio and Rocky Mountain PBS. I assist them with 360 marketing strategies to help them leverage their social media and online assets to increase revenue and reach for their overall portfolio. I work one-on-one with their in-house marketing teams as a coach and on-call consultant. For the last three years, I have helped them grow their annual fundraising event to year-over-year growth in revenue, developed new reach strategies and new revenue streams, and helped them capture the event to use year round as a marketing tool to grow their reach in the community.



VSA Colorado/Access Gallery

• Board of Directors, Marketing chair, Sponsor

  • Aug 2012 - Apr 2020

  I am a volunteer, past Board of Director (2012-13), and sponsored their new Website in 2016.I am a passion infuser and butts in seats placer by building relationships and revving up the buzz for this awesome organization. I use tools like: Social Media Marketing, Event Planning, Email Marketing, Brand Strategy, Sales Strategy, Fundraising, and Networking. VSA Colorado/ACCESS Gallery is a non-profit organization dedicated to enriching the lives of people with disabilities through the arts. They firmly believe that art uplifts the spirit and gives people with disabilities the opportunity to learn more about themselves through creative expression, and learn valuable life and job skills. For more information, visit accessgallery.org. Open your heart and buy some art!



Colorado American Marketing Association

• United States
• Advertising Services
• 1 - 100 Employee

• VP Board of Directors/ Annual Conference Chair

  • Apr 2013 - Jun 2015

  I love Colorado AMA, because I am a knowledge junkie and networking nut and Colorado AMA allows me to do both – with purpose. You have to keep the brain churning and the business cards flyin’ in this business. To be kickass, you have to know people who Kick. Ass. Meet the team here https://www.coloradoama.com/about-us/board-directorsI am so excited to be heading up the team to bring Colorado marketing professionals an INCREDIBLE ONE-DAY CONFERENCE coming on January 30, 2014. It will be packed with "can't miss" keynote speakers, pop-up mini-sessions, and real networking opportunities to make connections with movers and shakers in our industry! Complimentary morning espresso mixer? - YEP. Sunset over Denver happy hour to seal the deals? YEP. Stay tuned for announcements and updates.



American Advertising Federation Colorado Springs

• United States
• Investment Management

• President Emeritus

  • Jun 2008 - Jul 2013

  I started on the board of directors for AAF Colorado Springs 5 years ago as their communications committee chair. In 2010 I was voted vice president and ADDY Awards committee chair. I was president for the 2011-2012 season and am currently the chairperson of the board or President Emeritus. I am heavily involved in booking national & local speakers for programs, building partnerships in the community, developing new programs like the Booze & Schmooze networkers and schwag sponsors for our events and we are currently in development of a new website.



The Gazette (Colorado Springs, CO)

• Marketing Creative Director

  • Sep 1998 - Dec 2011

  Creative Direction, Marketing Strategy, Sales Professional Development, Event Planning, Advertising Specialist, Print Expert, Direct Mail, Promotions, Social Media Strategy, Manager of Creative Services, Editorial Layout, Magazines, Brand Development• ADVERTISING EXPERT: I created from scratch, more than 10,000 print ads.• MULTI-MEDIA CAMPAIGN MANAGER: I created, developed and designed multi-media campaigns that contain up to 180 active pieces at one time. • ADVERTISING PRO: I have worked with thousands of businesses to design ads, publications and campaigns. • DIRECT MAIL: Developed and created more than a hundred campaigns that generated revenue growth for circulation during a period when newspapers were suffering drastic losses.• COLLATERAL: I have crafted, designed, and managed more than a 1,000 pieces of collateral for marketing, sales, circulation, interactive and social media brands• Brand identity: Designed logos/logo suites for The Gazette's entire portfolio over 13 years has added up to more than 3 dozen identities• SOCIAL MEDIA: Developed and managed social media branding for the entire portfolio• TEAM DEVELOPMENT: Developed and presented more than two dozen trainings for sales/sales design/nonprofit partners/advertising clients about how to build client relationships, grow revenue, and how to streamline productivity• NONPROFIT: Developed creative for more than 200 Gazette community partners that were awarded sponsorships and trade agreements• EDITORIAL DESIGN: Redesigned the Gazette Classified section 6 times to include all 6 publications and 40+ coordinating art elements.• EDITORIAL DESIGN: Designed more than 50 specialty glossy magazines, tabloids, and special sections• LEADER: Restructured foundation, implemented training/rewards program, rebuilt interdepartmental relationships, and effectively managed teams up to 17 designers and worked across all 4 divisions - news, sales, circulation, marketing, production.



South Florida Magazine

• United States
• Book and Periodical Publishing

• Graphic Designer

  • 1995 - 1996

  I was the production graphic artist for approximately 2 months before the Production Director left. With the help of incredible team at the magazine, press and prepress crews I learned how to put together a magazine under rapid fire via SyQuest disks (that never mounted), film, velox, slides, Quark and a whole lotta luck. My love for print, obsession with advertising, and unwavering respect for badass prepress/print crews was born working for South Florida Magazine. I also learned the gift and unmeasurable value of the schmooze and that the secret to knowing what really goes on at any business is easy - answer the phone for the first 3 months you are on the job.



Florida Grand Opera

• United States
• Performing Arts
• 1 - 100 Employee

• Intern

  • Sep 1994 - May 1995

  I worked with PR Director Savannah Whaley and discovered the beauty and true magnificence of Opera. I learned to write press releases, create media contact lists, and how to track down like a dog after a bone - photos for promotional materials. I designed a brochure for their student program that I still think looks pretty good. Most of all, I made a friend in Savannah and she was a mentor that not only hooked me up with job and life skills, but the opportunity to experience 7 operas. I think back today to the true "grandness" of my short time at Florida Grand Opera and it was the opportunity Savannah gave me to show up to work like a pro.