Carla Pinho
Market Distribution Specialist at Salsa- Claim this Profile
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Spanish Professional working proficiency
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English Full professional proficiency
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French Limited working proficiency
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Bio
Experience
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Salsa
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Portugal
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Retail Apparel and Fashion
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1 - 100 Employee
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Market Distribution Specialist
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May 2020 - Present
- Responsible for product distribution in a macro view: analyzing the entry of new products and evaluating the relevance for sending them - Alert Market Managers to needs, seasonality and articles with sales potential - Operationalization of shipments to stores - Ensure the continuous improvement of processes used by the market management team - Contact bridge between Product Managers and Market Managers
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Market Management Retail Portugal
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Jan 2017 - May 2020
- Ensure the best product distribution in PT market in order to adapt the range of the store to the client profile and maximize the potencial sales - Maintain permanent contact with the sales team, in order to obtain the maximum information about the needs of the Store / Client (complementing the quantitative analysis with qualitative information), supporting decision making in other areas, namely to Product Management. - Analyze the main KPIs of the stores and take actions related to the stock
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AKI
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Portugal
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Retail
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700 & Above Employee
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Department Manager
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May 2011 - Dec 2016
• Economic and Commercial Department Management: definition of goals, strategies and commercial policies in order to increase the sales volume and maximizing the profitability of linear and commercial space;• Management and Leadership of Teams (hierarchically and functionally): preparation of schedules, salary processing, training process, individual and collective follow-up • Management and control of the operating situation: stocks, margins, bonuses (negotiations with trading partners)
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Salsa
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Portugal
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Retail Apparel and Fashion
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1 - 100 Employee
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Stock Management
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Aug 2010 - Apr 2011
• Management of the quantity and quality of stock in stores (initially in Spanish market then moving to international markets: France, Luxembourg, The Netherlands, Greece)• Economic analysis with reporting to the Area Managers • Management of prices in all markets • Management of the quantity and quality of stock in stores (initially in Spanish market then moving to international markets: France, Luxembourg, The Netherlands, Greece)• Economic analysis with reporting to the Area Managers • Management of prices in all markets
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Shop Operations Manager and Department Manager
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Aug 2007 - Aug 2010
• Ensure adequate management in terms of maintenance contracts for the store at legal and procedural level;• Store Exploitation Account Management and Monitoring: minimization of cost ratios per m2• Planning, organizing and leading the store inventory process; • Animation of the main exploration ratios (margin alerts, on stock, breaks, value deviations in stock, security sections / store, among others). • Ensure optimized management in terms of logistics processes in the warehouse / store;• Training and animation of department heads;• Contribute to the development of the operational result by making decisions in terms of negotiations with suppliers, as well as possible processes of store operational improvement
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Education
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Faculty of Economics, University of Oporto
Licentiate degree, Economics