Carla Ortega

Business Manager Jr. at Bahía
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Contact Information
us****@****om
(386) 825-5501
Location
MX
Languages
  • Ingles Professional working proficiency
Skills

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5.0

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Gabriella Bascone

Mientras laboré junto a Carla fue una profesional responsable, proactiva, comprometida y dinámica; siempre pendiente de sus labores. Adicionalmente, es una excelente compañera de trabajo. La recomiendo ampliamente!

Aimara Acevedo

Excelente, dedicada profesional. Con mucha capacidad de manejar equipo externo y con experiencia en cuando a la producción impresa de publicidad.

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Credentials

  • EF SET Certificate™
    EF Standard English Test (EF SET)
    Sep, 2020
    - Nov, 2024

Experience

  • Bahía
    • Mexico
    • Advertising Services
    • 1 - 100 Employee
    • Business Manager Jr.
      • Apr 2022 - Present

      - Sesiones de status con cliente para seguimiento o avance de proyecto. - Revisión de los contenidos editoriales orientados a la estrategia de cada una de las marcas. - Priorización, negociación y manejo e implementación de proyectos. - Coordinar a equipo content y diseño para la elaboración de contenido editoriales. - Detonar y dar seguimiento a las solicitudes de las distintas áreas internas y de cliente. - Seguimiento en procesos administrativos con cliente. - Generación de cotizaciones a proveedores y solicitudes de pago.

  • Konibit
    • Mexico
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Account Manager
      • Jul 2020 - Apr 2022

      - Support the management and development of projects. - Be the connection between the company and the clients. - Manage customer requirements internally. - Process documentation. - Resource management. - Process optimization. - Follow up to project KPI's. - Project billing. - Coordination of new product launches. - Preparation of summary with agreements generated in the follow up meetings. - Supplier management. - Coordination of e-mail marketing campaigns. - Analysis and presentation of reports on management indicators.

  • Denumeris Interactive Agency
    • Mexico
    • Advertising Services
    • 1 - 100 Employee
    • Account Executive
      • Apr 2019 - Jun 2020

      - Be the connection between the clients and the agency. - Support the design of wireframes for web pages. - Follow up, control and delivery of web pages. - Planning of internal and external teams. - Development and presentation of digital strategies to clients (SEO, SEM, page optimization and campaigns). - Control and monitoring of the activities of the team in charge. - Follow up and control over digital campaigns. - Analysis and presentation of management indicator reports.

  • GOODMAN
    • Panama
    • Advertising Services
    • 1 - 100 Employee
    • Account Manager
      • Apr 2015 - Feb 2018

      - Lead the development of the different projects with the creative and digital team. - Creation of brand personality and audience development. - Coordination and execution of social media budgets. - Design of campaigns for product launches. - Contact with suppliers, traditional and digital media. - Creation of budgets for commercials and support during recording. - Lead the development of the different projects with the creative and digital team. - Creation of brand personality and audience development. - Coordination and execution of social media budgets. - Design of campaigns for product launches. - Contact with suppliers, traditional and digital media. - Creation of budgets for commercials and support during recording.

  • Fondo de Valores Inmobiliarios, S.A.C.A.
    • Venezuela
    • Real Estate
    • 100 - 200 Employee
    • Event and promotions coordinator
      • Feb 2013 - Mar 2015

      - Coordinate and execute the logistics of events in the mall. - Generate alliances with media, cultural entities, embassies and consulates. - Design the annual events plan according to seasonality. - Manage the department's annual budget and its optimization. - Generate face-to-face marketing strategies. - Be the conexion between the communications agency and the marketing department. - Negotiate with suppliers of: printing, design, digital, lighting, sound, decoration, among others.

  • Arts Institute of graphic computing
    • Caracas, Venezuela
    • Publicist
      • May 2010 - Feb 2013

      - Responsible for updating the web page. - Conduct market research periodically in order to know the market opportunities in relation to new courses. - Responsible for advertising material. - Lead graphic design team. - Budget management and optimization. - Design and execution of the marketing plan for each course (Adobe, Autodesk and OfficePRO). - Generation and administration of content for the Institute's social networks. - Responsible for updating the web page. - Conduct market research periodically in order to know the market opportunities in relation to new courses. - Responsible for advertising material. - Lead graphic design team. - Budget management and optimization. - Design and execution of the marketing plan for each course (Adobe, Autodesk and OfficePRO). - Generation and administration of content for the Institute's social networks.

  • Capuy C.A. (Grupo Blohm)
    • Furniture and Home Furnishings Manufacturing
    • 1 - 100 Employee
    • Marketing Analyst
      • Feb 2008 - Jan 2010

      - Responsible for the generation and implementation of ATL and BTL activities. - Establish negotiations with suppliers for the organization of events. - Follow up on media guidelines: radio and print. - Support to marketing management with the elaboration and follow up of the marketing plan by brand: Capuy, BoConcept and Abstracta. - Be the connection between the communications agency and the marketing department. - Responsible for the generation and implementation of ATL and BTL activities. - Establish negotiations with suppliers for the organization of events. - Follow up on media guidelines: radio and print. - Support to marketing management with the elaboration and follow up of the marketing plan by brand: Capuy, BoConcept and Abstracta. - Be the connection between the communications agency and the marketing department.

Education

  • Alejandro de Humbolt University
    Degree in advertising, Advertising
    2009 - 2014

Community

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