Experience

Lyra Health

• United States
• Mental Health Care
• 700 & Above Employee

• Community Marketing

  • Jul 2023 - Present



Teachers Pay Teachers

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Marketing Operations Lead

  • 2021 - Jul 2023

  • Established the marketing operations function to develop and improve processes, tools, and resource allocation that led to increased efficiency for team of 40+• Played strategic and operational role in team’s planning cycles and routines that enable team and cross-functional alignment: quarterly planning, annual planning, OKR setting, budget planning• Responsible for end-to-end project management of high-priority marketing programs and community-facing GTMs, ensuring deliverables met the aligned scope, budget, timeline, and overall quality Show less

• Community Marketing Manager, Seller

  • 2018 - 2021

  • Developed marketing and communication strategy for Seller audience of 150K+ through Forums, newsletters, webinars, and in-person events • Built and executed conference marketing strategy, leading to highest registration numbers of 1K attendees at annual in-person conference, and 2.5K at first ever virtual conference• Led the creation of keynotes and town hall presentations for CEO and other senior leadership members for annual Seller conference, and quarterly Seller meet-up events and webinars Show less

• Social Media Specialist

  • 2016 - 2018

  • Developed and executed social media strategies for all social platforms, campaigns, and sitewide sales• Increased average GMV from social media by 47% for sitewide sales by testing and implementing new strategies• Increased Instagram and Facebook following by 160K followers• Revamped employment branding to increase pageviews by 21% on LinkedIn and and 80% on Glassdoor in first 3 months



Alana Faith Chen Foundation

• Mental Health Care

• Co-Founder & Head of Marketing

  • 2020 - 2023

  The Alana Faith Chen Foundation works to prevent suicide in the LGBTQ+ community by providing low-cost or free queer-affirming therapy to those who are struggling with suicidal ideation and severe depression. 2020: Piloted therapy grant program, partnering with queer-affirming therapists in Colorado. 2021-2023: Raised $100K+ through events, partnerships, community, building and donor relations, providing 1K+ weekly therapy sessions to individuals at high risk of suicide. Expanded therapy grant program beyond Colorado to increase program impact. Show less



Manna Project International

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Program Director

  • Jul 2015 - Aug 2016

  • Developed curriculum and program strategies for a 5-level English course• Taught Girls' Health in two public schools, as well as English classes and creative art classes in community center, teaching a total of 100+ students biweekly• Piloted the first English Vocational Training program resulting in 90% of graduates receiving full-time job offers from call centers that pay 6x the average yearly salary in Nicaragua

• Social Media/PR Manager

  • Jul 2015 - Aug 2016

  • Created marketing materials for fundraisers, events, and recruitment• Wrote press releases for major fundraisers and events• Developed content for Facebook, Instagram, Twitter, blog and newsletter



The TASC Group

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Public Relations Intern

  • Jun 2014 - Aug 2014

  • Pitched reporters via phone and email • Developed media, photographer, and red carpet lists • Copy-edited press releases and media advisories • Created mockups, media hit lists, and media reports • Prepped and worked red carpet events The TASC Group clients include Russell Simmons' RushCard, Audible.com, David Lynch Foundation, Jeffrey Deskovic Foundation, Mount Sinai Hopsital, Montclair State University and the Stella Adler Studio of Acting • Pitched reporters via phone and email • Developed media, photographer, and red carpet lists • Copy-edited press releases and media advisories • Created mockups, media hit lists, and media reports • Prepped and worked red carpet events The TASC Group clients include Russell Simmons' RushCard, Audible.com, David Lynch Foundation, Jeffrey Deskovic Foundation, Mount Sinai Hopsital, Montclair State University and the Stella Adler Studio of Acting



Aladdin Finishing

• Greater New York City Area

• Administrative Assistant

  • Jun 2014 - Aug 2014

  Administrative Assistant to the Vice President at Aladdin Finishing, the largest full-service finishing company in NYC serving 750+ customers. Administrative Assistant to the Vice President at Aladdin Finishing, the largest full-service finishing company in NYC serving 750+ customers.



Laboratory for Atmospheric and Space Physics

• United States
• Research Services
• 300 - 400 Employee

• Student Web Developer

  • Jan 2014 - May 2014

  • Maintained the main website and mission sites through WordPress, using HTML and CSS • Migrated websites from an old server to the current Control Management System • Created new pages and LASP related sites using WordPress and Joomla! • Maintained the main website and mission sites through WordPress, using HTML and CSS • Migrated websites from an old server to the current Control Management System • Created new pages and LASP related sites using WordPress and Joomla!



University of Colorado Boulder

• United States
• Higher Education
• 700 & Above Employee

• Student Writer for Coloradan Magazine

  • Mar 2012 - Jan 2014

  Wrote and edited profiles, features, and news stories that were published in the quarterly alumni magazine with a circulation of 220K+ Wrote and edited profiles, features, and news stories that were published in the quarterly alumni magazine with a circulation of 220K+



Love Light & Melody

• Greater Denver Area

• Intern

  • Nov 2012 - Aug 2013

  Nonprofit empowering vulnerable children around the world to create their own journey and have hope for their future. Nonprofit empowering vulnerable children around the world to create their own journey and have hope for their future.



303 Magazine

• United States
• Online Audio and Video Media
• 1 - 100 Employee

• Editorial and Events Intern

  • May 2012 - Sep 2012