Innovation Product Manager Sr.

• Feb 2022 - Present

Miembro

• 2021 - Feb 2022

Innovation & Digital marketing

• Nov 2019 - Jul 2021

•Responsible for the architecture of digital experience and marketing ecosystems•Overall supervision to deliver a cohesive message throughout project development•Working closely with technical development teams and commercial areas. •Leadership related to Marketing and communication of performance + coordinating teams internally.•Reporting dashboards, workflow tools, documentation, and tracking.•Knowledge of website and marketing tools (e.g., Google Analytics, Social listening,, WebTrends, SEMRush, marketing automation tools etc.)•Familiar with Marketing Funnels, Mail marketing strategies, Inbound marketing.. •Front end and user experience supervisor. Show less

Alianzas estratégicas & Partnerships

• Jan 2020 - Jun 2021

•Strategic alliances & Partnerships •Responsible for the architecture of digital experience and marketing ecosystems•Overall supervision to deliver a cohesive message throughout project development•Working closely with technical development teams and commercial areas. •Leadership related to Marketing and communication of performance + coordinating teams internally.•Reporting dashboards, workflow tools, documentation, and tracking.•Knowledge of website and marketing tools (e.g., Google Analytics, Social listening,, WebTrends, SEMRush, marketing automation tools etc.)•Familiar with Marketing Funnels, Mail marketing strategies, Inbound marketing..•Problem solving for solution creation•Stay up to date on the latest trends •Front end and user experience supervisor. Show less

Project Manager: Reserch & Innovation

• Nov 2018 - Oct 2019

•Information technology solutions and cognitive computing with Artificial intelligence, machine learning-Big Data-IoT•Trend research for new projects•Design thinking and scrum methodologies•Benchmarking for novel platforms and tools•Visual and graphic online presence consultancy •Worked along with the technical team and programmers for algorithm and branding design for new project development•New technologies and digital system Integrations consultant Show less

Business Intelligence

• May 2018 - Nov 2018

•Advanced research for Digital Media Strategies •Generated and researched valuable information for sales and editorial teams. •Trend reports by industry •Research and analysis of the behavior of digital audiences •Brand diagnostics and digital benchmarking •Analysis of digital strategy (Notions of digital marketing, tools and platforms) •Design of questionnaires and surveys for market research. •Advanced research for Digital Media Strategies •Generated and researched valuable information for sales and editorial teams. •Trend reports by industry •Research and analysis of the behavior of digital audiences •Brand diagnostics and digital benchmarking •Analysis of digital strategy (Notions of digital marketing, tools and platforms) •Design of questionnaires and surveys for market research.

CREATIVE: Film production, Music, Entertainment & Multimedia

• May 2016 - Nov 2018

•Visual & creative Communication consultant •Art director for fashion shoots, films & music videos for Rafaella clothing, Wolf Hunt, Mirador. FIAU •Production assistant for fashion films & music videos •Audio production & Mastering for independent artists like JATR, Dr. Craves, Hootchie, Litl Yaya. •Visual & creative Communication consultant •Art director for fashion shoots, films & music videos for Rafaella clothing, Wolf Hunt, Mirador. FIAU •Production assistant for fashion films & music videos •Audio production & Mastering for independent artists like JATR, Dr. Craves, Hootchie, Litl Yaya.

Project manager

• Feb 2016 - Jan 2017

•Direct sales and close relationship with brands and media (Samsung, Google, Rodín, Vans, Adidas, Molotow, W Radio, Hootbook, IMER, Newsweek ..) •Coordination and logistics of galleries at the festival •Supervision of content development for social media posts and creation of strong communities. •Direct sales and close relationship with brands and media (Samsung, Google, Rodín, Vans, Adidas, Molotow, W Radio, Hootbook, IMER, Newsweek ..) •Coordination and logistics of galleries at the festival •Supervision of content development for social media posts and creation of strong communities.

Project Manager

• Sep 2015 - Sep 2016

•Project manager for Virtual Reality projects (VR/AR) •Pitching new ideas on a daily basis •User testing for UX •Knowledge of management and digital planning tools. •Project manager for Virtual Reality projects (VR/AR) •Pitching new ideas on a daily basis •User testing for UX •Knowledge of management and digital planning tools.